Vit Muller: 00:00:04

Hello everybody.

Vit Muller: 00:00:04

Welcome to another episode on High Level Experience podcast.

Vit Muller: 00:00:07

Our guest today is somebody who's lived the bleeding edge of SaaS, FinTech and

Vit Muller: 00:00:12

AI for nearly two decades, launching startups, leading high stakes strategy

Vit Muller: 00:00:17

at billion dollar companies, and now building tools that are shaping the

Vit Muller: 00:00:22

future of the high level ecosystem.

Vit Muller: 00:00:24

He's the kind of guy who just, you know, he's just as comfortable on stage hosting

Vit Muller: 00:00:28

AI events in Cancun as he is in lab architecting next gen CRM automations.

Vit Muller: 00:00:34

Oh, and did I mention he's the Brains behind AllThingsGHL, SuperCloner and

Vit Muller: 00:00:39

SuperEditor and also he once run a 4,000 member GHL expert community.

Vit Muller: 00:00:45

That was so good it got acquired.

Vit Muller: 00:00:48

That's right.

Vit Muller: 00:00:49

So let's welcome to the show Fer Patel.

Fer Patel: 00:00:58

Thank you for that awesome introduction and just, you know, the way

Fer Patel: 00:01:01

you pos position it though, just it's.

Fer Patel: 00:01:03

Reminding me of all the different milestones I went through in my

Fer Patel: 00:01:07

life so far to get to where I'm at.

Fer Patel: 00:01:08

So you succinctly summarized.

Fer Patel: 00:01:10

It was fantastic.

Vit Muller: 00:01:12

you've done a lot, man.

Vit Muller: 00:01:12

I was looking at your LinkedIn and I was like, where was I in 2004?

Vit Muller: 00:01:17

Yeah, that's right.

Vit Muller: 00:01:17

I was just finishing high school, I guess.

Fer Patel: 00:01:20

Oh man, you just aged me.

Fer Patel: 00:01:21

Great.

Fer Patel: 00:01:21

Thank you.

Vit Muller: 00:01:23

But no, like, I, I, I didn't mean it that way, I'm just saying like,

Vit Muller: 00:01:26

you've done so much, but also you've stayed, stayed the whole time, like in

Vit Muller: 00:01:30

the tech, which, which is really cool because obviously that, you know, like

Vit Muller: 00:01:34

I, I haven't, like, I've done, I've been a chef and I've been in the fitness

Vit Muller: 00:01:38

industry, personal trainer and the now last six years or so of doing this.

Vit Muller: 00:01:42

But, so really appreciate being here because you know, you, you obviously

Vit Muller: 00:01:45

have ton of experience being in that, in that industry for so long, so.

Vit Muller: 00:01:50

yeah.

Vit Muller: 00:01:50

So you, you, you must have had a wild journey, FinTech sa, ai high level, and

Vit Muller: 00:01:53

now building your own empire of tools.

Vit Muller: 00:01:56

What was that exact moment you realized high level wasn't just another CRM,

Vit Muller: 00:02:00

but like a full on movement with like worth building business around?

Fer Patel: 00:02:05

It's, it's funny, it's, so when I, when I pivoted from FinTech into

Fer Patel: 00:02:08

marketing, and like most other people at that time, you know, a lot of people

Fer Patel: 00:02:14

came in through the ClickFunnels world.

Fer Patel: 00:02:15

They got, I saw the ClickFunnel ads, I picked up the.com secrets.

Fer Patel: 00:02:19

I read the book, they got into the ClickFunnels world.

Fer Patel: 00:02:22

Then I started building funnels and then realizing, okay, I

Fer Patel: 00:02:26

need to have, email automation.

Fer Patel: 00:02:28

So I got an active campaign.

Fer Patel: 00:02:30

Okay, then I need another third party tool.

Fer Patel: 00:02:32

Okay, now how do I connect them?

Fer Patel: 00:02:33

So I got the Zapier.

Fer Patel: 00:02:34

So then at one point I'm like, oh, I need a chat bot onto to ManyChat.

Fer Patel: 00:02:37

So I had about 5, 6, 7 different tools.

Fer Patel: 00:02:40

I was running and patching together using Zapier, and

Fer Patel: 00:02:43

always hoping nothing will break.

Fer Patel: 00:02:46

It worked out for the most part, and I then high level came along.

Fer Patel: 00:02:51

Someone sent me a link.

Fer Patel: 00:02:52

I look at high level, went to the landing page back then, I'm like, I

Fer Patel: 00:02:55

don't have time to learn another tool.

Fer Patel: 00:02:57

Like I already have seven tools I'm working with.

Fer Patel: 00:02:59

This is just another tool I'm gonna have to add in my inventory.

Fer Patel: 00:03:02

And I just kind of just brushed it off.

Fer Patel: 00:03:04

I watched their, I think it was Robin doing a demo video at

Fer Patel: 00:03:07

the beginning on their webpage.

Fer Patel: 00:03:08

I'm like, no, no, I'm not gonna do this.

Fer Patel: 00:03:10

Then a month later I'm like, let me try it out.

Fer Patel: 00:03:13

Maybe again.

Fer Patel: 00:03:14

I brushed it off.

Fer Patel: 00:03:15

I'm like, I don't have time for this.

Fer Patel: 00:03:17

It's like, you know the, you always have that.

Fer Patel: 00:03:18

You see those memes where you have the one person carving out the, you

Fer Patel: 00:03:22

know, the pushing the wheelbarrow.

Fer Patel: 00:03:23

One guy's carving out a circle or the wheel and the other

Fer Patel: 00:03:26

ones working with the squares.

Fer Patel: 00:03:28

I'm like, I don't

Vit Muller: 00:03:28

Oh yeah.

Fer Patel: 00:03:29

keep going.

Fer Patel: 00:03:29

I gotta keep going.

Fer Patel: 00:03:30

Let me just keep going.

Fer Patel: 00:03:31

I have my momentum to whatever effect it is.

Fer Patel: 00:03:33

Let me just going at it where it was.

Fer Patel: 00:03:35

Then, luckily, somehow I was joined someone else's mastermind

Fer Patel: 00:03:39

and then he says, Hey, everyone was part of the mastermind.

Fer Patel: 00:03:42

They get a free sub account.

Fer Patel: 00:03:44

On this, on his, white label.

Fer Patel: 00:03:47

CRM solution wasn't high level at that time.

Fer Patel: 00:03:50

Yeah, I think it was high level because it wasn't branded.

Fer Patel: 00:03:54

He didn't really care.

Fer Patel: 00:03:54

That wasn't his main thing.

Fer Patel: 00:03:55

So I got a free subaccount.

Fer Patel: 00:03:57

So I got into the subaccount.

Fer Patel: 00:03:58

He gave me a snapshot.

Fer Patel: 00:04:00

Then now I'm, now I'm getting a chance to try it out without the stress of paying

Fer Patel: 00:04:06

a, you know, you know, a subscription fee is gonna be coming up pretty soon.

Fer Patel: 00:04:10

You're either using it or not using it.

Fer Patel: 00:04:11

If you don't use it, you feel like you have to cancel it.

Fer Patel: 00:04:13

So you, you have that window at that beginning of time.

Fer Patel: 00:04:16

I'm already paying for seven different tools.

Fer Patel: 00:04:18

Do I want to add one more tool, part of my toolkit?

Fer Patel: 00:04:21

That's the way I look at it.

Fer Patel: 00:04:22

So then I got a free account from someone.

Fer Patel: 00:04:24

Then I had zero pressure.

Fer Patel: 00:04:26

So I'm going through it, checking it out.

Fer Patel: 00:04:29

Oh, I can create triggers and campaigns and, you know, the workflows.

Fer Patel: 00:04:34

Like, that's pretty cool.

Fer Patel: 00:04:35

And I was working, it was, it was a mastermind in the real estate space.

Fer Patel: 00:04:38

So then I had a snapshot that gave me 365 days of.

Fer Patel: 00:04:42

Automations ready to go, or you know, you have a sequence for 365 days.

Fer Patel: 00:04:48

I'm like, well that's pretty cool.

Fer Patel: 00:04:49

So it's all ready to go.

Fer Patel: 00:04:51

It's all kind of automated, like, this is pretty cool.

Fer Patel: 00:04:55

I didn't have to do anything.

Fer Patel: 00:04:55

He just pushed it into my account.

Fer Patel: 00:04:58

Then, then I'm thinking right away, okay, I think I need to use this tool.

Fer Patel: 00:05:02

I gotta try this out now.

Fer Patel: 00:05:04

Because if I onboard my own real estate client and I onboard 2, 3, 4 other ones,

Fer Patel: 00:05:11

I, all I have to do is push a snapshot.

Fer Patel: 00:05:13

I'm ready to go, ready to go and just do a few little tweaks.

Fer Patel: 00:05:17

So then I started, I, at that point, I saw the benefit.

Fer Patel: 00:05:22

I saw the, you know, the features that will save me time and energy.

Fer Patel: 00:05:27

And then at that point I started using it right away on one or two clients.

Fer Patel: 00:05:31

And at that point, once I started using it for one or two clients,

Fer Patel: 00:05:34

I'm like, okay, I think this, there is something in this software.

Fer Patel: 00:05:37

I gotta, I might go a little bit further in.

Fer Patel: 00:05:39

And that's when I joined the high level community.

Fer Patel: 00:05:41

At that point it sub 5,000 users.

Fer Patel: 00:05:44

you know, when I, I did one of those things where, you know, when you're in

Fer Patel: 00:05:48

the ClickFunnels community, I was just a person in the community amongst the

Fer Patel: 00:05:51

90 or a hundred thousand other people.

Fer Patel: 00:05:54

There's already people who are, who have already carved out their niche.

Fer Patel: 00:05:57

They've already become known, well known in the community.

Fer Patel: 00:05:59

And, you know, you're coming in late to the game if you wanna say,

Fer Patel: 00:06:02

you gotta work your work really hard to make yourself known.

Fer Patel: 00:06:06

Whereas high level can be 5,000 people.

Fer Patel: 00:06:09

Like, what can I do to add value in the community?

Fer Patel: 00:06:12

So I realized a lot of people kept asking similar questions around,

Fer Patel: 00:06:16

oh, how do I customize this?

Fer Patel: 00:06:18

How do I customize that?

Fer Patel: 00:06:19

Like, I think this is, could be a way in for me.

Fer Patel: 00:06:22

So I started providing them the customization tools, the CSS, the Java

Fer Patel: 00:06:27

scripts, the various small little hacks.

Fer Patel: 00:06:30

And the thing is, I didn't know any of that stuff.

Fer Patel: 00:06:33

I learned it on the fly.

Fer Patel: 00:06:35

All I had, all I had to keep doing is staying one step ahead of everyone else.

Fer Patel: 00:06:38

Someone says, how do I do it?

Fer Patel: 00:06:40

I use that as a reason to go learn it right away, find the solution,

Fer Patel: 00:06:45

and then share with people.

Fer Patel: 00:06:46

Then everyone thinks, oh my God, you're, you know, you're awesome.

Fer Patel: 00:06:48

You know what you're doing.

Fer Patel: 00:06:49

I'm like, you know, back of my minds, I have no idea what they're asking me.

Fer Patel: 00:06:52

I'll figure it out.

Fer Patel: 00:06:53

So my mindset's always been about, I'm not the person asking the questions.

Fer Patel: 00:06:57

I'm the person who will find the solutions.

Fer Patel: 00:07:00

So I would always find the solutions no matter what on my own.

Fer Patel: 00:07:05

I would get it going.

Fer Patel: 00:07:06

And then I started building up a lot of tools and I shared, I shared it

Fer Patel: 00:07:08

freely within the community because in my mind, I wasn't looking for this

Fer Patel: 00:07:12

to be a revenue generating, tool.

Fer Patel: 00:07:15

It was more about how can I help the community out and

Fer Patel: 00:07:19

just share some goodwill?

Fer Patel: 00:07:20

That's all it was.

Fer Patel: 00:07:22

I had zero strategy in mind over here.

Fer Patel: 00:07:23

It was just more about, Hey, how can I be helpful?

Fer Patel: 00:07:26

That's all it was, and I was able to help people out that way.

Fer Patel: 00:07:30

Then I realized afterwards, okay, this is taking a lot of my time now.

Fer Patel: 00:07:35

So then I'm, instead of just sharing Google Docs across the

Fer Patel: 00:07:38

board with the tools, let me put this on a repository online.

Fer Patel: 00:07:41

So I put a book, repository online.

Fer Patel: 00:07:44

I shared it there freely.

Fer Patel: 00:07:46

Then people started coming to me asking me for customization.

Fer Patel: 00:07:49

They wanted more work involved.

Fer Patel: 00:07:50

So I had a developer with me.

Fer Patel: 00:07:52

I would get the developer to help 'em out a lot.

Fer Patel: 00:07:54

If it's small tasks for five, 10 minutes at a time, I wouldn't even charge them.

Fer Patel: 00:07:58

Like it's, it's too small of an amount of effort because I

Fer Patel: 00:08:01

know how much time it takes.

Fer Patel: 00:08:02

So I would just do it for free for them.

Fer Patel: 00:08:05

Whereas in their mind they think, oh, it could be very heavy.

Fer Patel: 00:08:08

You know, technically I could have charged for two hours of work.

Fer Patel: 00:08:10

Like, oh, that's, oh, that's really complicated because I already

Fer Patel: 00:08:12

have all the templates built out.

Fer Patel: 00:08:14

I would, it's 10 minutes of work I'll do for free.

Fer Patel: 00:08:16

I wouldn't even think about it because in the end, I know how much time it takes.

Fer Patel: 00:08:21

But then those 10 minutes kept adding up, right?

Fer Patel: 00:08:24

So those 10 minutes end up being five, six hours in a day.

Fer Patel: 00:08:29

Time is, how do I customize that?

Fer Patel: 00:08:31

Then somehow along the way, someone encouraged me, why don't you create

Fer Patel: 00:08:34

a paid membership out of this?

Fer Patel: 00:08:36

Like,

Fer Patel: 00:08:36

you know what, maybe I should, that will help pay for the RD that we're

Fer Patel: 00:08:40

doing going forward so I can keep my, develop the developer I had with me.

Fer Patel: 00:08:45

I was paying 'em out of pocket at that point just to keep feeding

Fer Patel: 00:08:47

and helping community out.

Fer Patel: 00:08:49

Now we turn that into a community which we called GHL Experts, so there is

Fer Patel: 00:08:56

where we create a membership portal.

Fer Patel: 00:08:57

That's where I found a new way of just placing all the code, all the

Fer Patel: 00:09:01

repository over there and charge people a monthly membership fee or a

Fer Patel: 00:09:05

lifetime membership fee when they came on board and that helped subsidize

Fer Patel: 00:09:10

or, you know, pay off my developer time and energy to facilitate that.

Vit Muller: 00:09:15

I think I used your platform.

Vit Muller: 00:09:16

Is that, is that the one that you had like a free CSS codes for surveys and then

Vit Muller: 00:09:20

the paid ones and, and all that stuff?

Vit Muller: 00:09:23

Yeah.

Vit Muller: 00:09:23

Yeah.

Vit Muller: 00:09:23

I think I used that way back,

Fer Patel: 00:09:24

I think honestly the vast majority of the people who use high

Fer Patel: 00:09:27

level, in the early days, they were members on that platform because I

Fer Patel: 00:09:32

was, there was three people in totality that were doing something similar.

Fer Patel: 00:09:38

One was charging an outrageous amount for such trivial stuff.

Fer Patel: 00:09:42

Then another one built a software around it.

Fer Patel: 00:09:46

And then there was me who was giving out the code just freely.

Fer Patel: 00:09:48

So this is, this is where I kind of built more of my mark or a, name for myself in

Fer Patel: 00:09:54

that, in the community around GHL experts.

Fer Patel: 00:09:57

And then we started building up more and more over there.

Fer Patel: 00:10:00

We built custom menus before high level had custom menus.

Fer Patel: 00:10:04

We built, you know, you know, some chat widgets before they offer these things.

Fer Patel: 00:10:08

And we are always staying ahead of them knowing that they're gonna just eventually

Fer Patel: 00:10:13

build them natively within the platform.

Fer Patel: 00:10:15

We know what's gonna happen.

Fer Patel: 00:10:16

I had conversations with them back then, but we gave 'em a free

Fer Patel: 00:10:18

membership to our membership portal.

Fer Patel: 00:10:20

Like, look, we know you guys are gonna just literally make these

Fer Patel: 00:10:24

things native in the platform and you should, there's, you should not be, I

Fer Patel: 00:10:27

should not have to be providing custom JavaScript to create custom menus when

Fer Patel: 00:10:32

it should be natively in the software.

Fer Patel: 00:10:34

So I'm well aware, like these things you need to build into the

Fer Patel: 00:10:37

software, here's the code I'm using.

Fer Patel: 00:10:38

It helps you, helps you.

Fer Patel: 00:10:40

But it's always been knowing the fact that it's going to, we we're gonna

Fer Patel: 00:10:44

have tools and hacks that are gonna be obsolete in the coming months as

Vit Muller: 00:10:50

I, I, I think on the same token though, what you've done is you've

Vit Muller: 00:10:54

allowed them, you've, you've provided them with that leverage, helpful leverage

Vit Muller: 00:10:59

for them to continue to be the skateboard and continue to like, focus on the

Vit Muller: 00:11:04

other things rather than having to like, oh, well, we need to build it as well.

Vit Muller: 00:11:07

Oh no, we don't have to.

Vit Muller: 00:11:08

Actually, our community's solving that problem for the minute, so we don't have

Vit Muller: 00:11:11

to stress about it and we can do others.

Vit Muller: 00:11:13

So it's like a win-win for everybody.

Vit Muller: 00:11:15

question though, and, and also like a bit of a, like a, a big takeaway from what

Vit Muller: 00:11:20

you discovered is like providing value.

Vit Muller: 00:11:24

I think it's so, powerful in general, like in business, in any business.

Vit Muller: 00:11:28

For you guys listening as well, it's like.

Vit Muller: 00:11:31

We all wanna grow our businesses and wanna make some money

Vit Muller: 00:11:34

and have a better lifestyle.

Vit Muller: 00:11:36

And it's, it can be really tough if you've got no following, some, like,

Vit Muller: 00:11:40

if you start from scratch and whatnot.

Vit Muller: 00:11:41

So like, there's honestly, like, it's tested.

Vit Muller: 00:11:47

Like if anything else, this will, it's kinda like, if anything

Vit Muller: 00:11:50

else, this will always work.

Vit Muller: 00:11:53

Going out there, not expecting anything in return.

Vit Muller: 00:11:55

And then just looking at opportunities to help somebody, looking at

Vit Muller: 00:11:59

posts, looking at comments.

Vit Muller: 00:12:01

How can I, how can I work out, how I can help that person?

Vit Muller: 00:12:05

Like,

Fer Patel: 00:12:05

Hundred percent.

Fer Patel: 00:12:07

That's always been my approach.

Fer Patel: 00:12:09

Let me give, and again, this is the approach that you see when you read even

Fer Patel: 00:12:13

some of the marketing books you read.

Fer Patel: 00:12:14

Just give value.

Fer Patel: 00:12:15

It's not reciprocity.

Fer Patel: 00:12:17

People will return.

Fer Patel: 00:12:19

A lot of people, when I give them stuff for free, they say, I want,

Fer Patel: 00:12:22

I want to pay you something, like, I want pay you for the time.

Fer Patel: 00:12:24

I'm like, no, it's okay.

Fer Patel: 00:12:25

It's very trivial.

Fer Patel: 00:12:26

But people, people feel bad or guilty that they're getting something of value.

Fer Patel: 00:12:31

It's valuable to them, but it's negligible in terms of time for me.

Fer Patel: 00:12:36

But people feel like they need to give something in return.

Fer Patel: 00:12:38

That's when they'll go and go.

Fer Patel: 00:12:39

Then on their own, they feel that they need to do something.

Fer Patel: 00:12:42

They'll do a shout out online.

Fer Patel: 00:12:44

So I have lots of people gimme shout outs online because they felt they

Fer Patel: 00:12:47

wanted to do something to reciprocate what I was able to offer them.

Vit Muller: 00:12:52

Yeah,

Vit Muller: 00:12:53

I mean, even if you just like put it from a perspective of, of a sales funnel.

Vit Muller: 00:12:58

Right.

Vit Muller: 00:12:59

I mean, when you think of it, this is people have problems.

Vit Muller: 00:13:02

That's why they posted about the problem and you looked for a solution.

Vit Muller: 00:13:06

That's awareness, right?

Vit Muller: 00:13:07

The goal of that sort of stage is, is to, is to help somebody.

Vit Muller: 00:13:11

And then if that makes sense, then you can, then you can, you can offer

Vit Muller: 00:13:17

them something on the back end of it.

Vit Muller: 00:13:19

But it just creates this like a really natural, journey When nobody's be,

Vit Muller: 00:13:23

nobody feels like they're being sold to.

Vit Muller: 00:13:25

it's, it's, you're building, you're building trust, on, on the front

Vit Muller: 00:13:29

end and it just be, you know, it just becomes so, it's like I, yeah,

Vit Muller: 00:13:32

it's, I highly believe in that.

Vit Muller: 00:13:33

And obviously you, you, there's, there's few people in the community that, that

Vit Muller: 00:13:38

stand out for doing this type of stuff, and they really appreciate, and one of

Vit Muller: 00:13:41

'them is obviously you, Michael  Reimer.

Vit Muller: 00:13:43

He's been provided a ton of value to the community.

Vit Muller: 00:13:46

Michael Pacitto.

Vit Muller: 00:13:48

Mario, right.

Vit Muller: 00:13:49

there's so many others that obviously I haven't, I can't think

Vit Muller: 00:13:53

off the top of my head, but, yeah.

Vit Muller: 00:13:55

thank you guys for what you're doing.

Vit Muller: 00:13:56

appreciate what you're doing is what I wanna say, I guess.

Vit Muller: 00:13:58

Yeah.

Fer Patel: 00:13:58

Oh, thank you.

Fer Patel: 00:14:00

But it's one of those things that I've just been doing naturally from

Fer Patel: 00:14:02

day one, because if I see someone asking a question, I'll jump in there,

Fer Patel: 00:14:07

just answer the question because it's such a simple question for me.

Fer Patel: 00:14:11

I see the answer, but they're struggling and it's holding them back.

Fer Patel: 00:14:15

So they're waiting for someone to answer that question.

Fer Patel: 00:14:17

If I could come in there, put a 30 seconds, answer their question, a minute,

Fer Patel: 00:14:22

two minutes, but now it will unblock them to continue in their journey.

Fer Patel: 00:14:27

Right.

Fer Patel: 00:14:28

So that's kind of the direction that that's always been, the

Fer Patel: 00:14:30

approach that I've been taking.

Vit Muller: 00:14:32

Yeah.

Vit Muller: 00:14:33

so 5,000 members, so that would've been what, late 2019?

Vit Muller: 00:14:38

Early 2020 you started?

Fer Patel: 00:14:41

Yeah.

Fer Patel: 00:14:41

Around there.

Vit Muller: 00:14:42

Yeah.

Vit Muller: 00:14:42

'cause I think I started 2020.

Vit Muller: 00:14:44

It was about 7,000.

Vit Muller: 00:14:45

Yeah.

Vit Muller: 00:14:46

Those were different days.

Vit Muller: 00:14:48

The group was a little bit smaller.

Vit Muller: 00:14:50

Yeah.

Vit Muller: 00:14:51

so, you wanna unpack that journey from there.

Vit Muller: 00:14:54

How did you get to landing?

Vit Muller: 00:14:56

being a manager of special projects for high level?

Vit Muller: 00:14:58

I was like, I think it was like last, last year, right after Level Up.

Vit Muller: 00:15:02

what was that?

Vit Muller: 00:15:03

You know, what led to that?

Vit Muller: 00:15:04

If, if, you know, just like, just curious.

Vit Muller: 00:15:06

and, if there was any like, unique projects that you

Vit Muller: 00:15:08

worked on that you wanna share.

Fer Patel: 00:15:10

So, you know, from GHL experts, it was always a kinda a

Fer Patel: 00:15:14

side project for me and my partners.

Fer Patel: 00:15:17

We were building it, my two partners on it, Shawn and on us.

Fer Patel: 00:15:21

They would, they had, they both had their own marketing agencies.

Fer Patel: 00:15:25

I had my own marketing agency and GHL experts.

Fer Patel: 00:15:27

Something we just did as a hobby to get together.

Fer Patel: 00:15:29

We would just do it for fun.

Fer Patel: 00:15:30

So we didn't really put that much energy, extra energy.

Fer Patel: 00:15:32

We could have taken it much further.

Fer Patel: 00:15:34

We realized in retrospect, had we just put some time and energy on it, it could have

Fer Patel: 00:15:38

been a significantly a different business.

Fer Patel: 00:15:41

But again, it was a side project.

Fer Patel: 00:15:43

We never took it seriously.

Fer Patel: 00:15:44

So it just, it kind of, it grew at a certain pace.

Fer Patel: 00:15:48

And then we had an opportunity where we connected with X extently

Fer Patel: 00:15:52

and we realized X extently has.

Fer Patel: 00:15:55

A certain level of traction going on right now.

Fer Patel: 00:15:57

And I think we, if we combine forces, we can do a significantly better job

Fer Patel: 00:16:04

because we had a, GHLX on our peak.

Fer Patel: 00:16:07

We had six employees, the three partners, and just a few

Fer Patel: 00:16:11

resource support and developers.

Fer Patel: 00:16:13

'cause again, it was just a little side hobby for us.

Fer Patel: 00:16:15

Whereas Extently at that point was, you know, a hundred employee plus like, you

Fer Patel: 00:16:18

know, what, if we merge forces, I think we could do significantly a lot more.

Fer Patel: 00:16:22

We combined forces, that's when we got acquired by Extently, with Bay.

Fer Patel: 00:16:26

And then from there, we kind of moved into different roles within

Fer Patel: 00:16:29

that organization, absorbed into it.

Fer Patel: 00:16:31

So we took over the marketing, the technology, and the

Fer Patel: 00:16:34

ops side of the business.

Fer Patel: 00:16:36

So I was there for about a year and a half.

Fer Patel: 00:16:39

and then after a year and a half, an opportunity arose at high level

Fer Patel: 00:16:43

where I was talking to, Shaun then, and then Robin and Varun

Fer Patel: 00:16:48

about more Varun at the end about.

Fer Patel: 00:16:50

What potential opportunities they could exist, at high level.

Fer Patel: 00:16:54

And they pretty much offered, we talked about two or three different areas

Fer Patel: 00:16:59

and the one that resonated the most with me was their AI employee launch

Fer Patel: 00:17:03

Before it was, that was literally about last year around this time.

Fer Patel: 00:17:08

Like, it was about this time when the conversation started, because I remember

Fer Patel: 00:17:11

I was right around Level Up and I, I started with them right before, I think

Fer Patel: 00:17:16

three days before Level Up I started, or four days before, and that's when they

Fer Patel: 00:17:20

announced the AI employee launch for the Voice AI product at Level Up last year.

Fer Patel: 00:17:24

So I obviously, when I have a few options, I took AI employee as the

Fer Patel: 00:17:30

offering, and honestly, I didn't even use AI much before, before starting

Fer Patel: 00:17:35

with high level ai like everyone else.

Fer Patel: 00:17:37

I was, my journey with ai, the, my extent of AI at that point was chat, GPT.

Fer Patel: 00:17:43

That's it, but.

Fer Patel: 00:17:46

So I'm like, what do you mean AI employee?

Fer Patel: 00:17:48

What's in ai?

Fer Patel: 00:17:49

Employee voice ai.

Fer Patel: 00:17:50

That sounds pretty cool.

Fer Patel: 00:17:51

How does that work?

Fer Patel: 00:17:52

So I came as a very novice user.

Fer Patel: 00:17:55

Then I had to dig deep immediately right into the trenches.

Fer Patel: 00:17:58

Okay, what does the product do?

Fer Patel: 00:18:00

Who's our target audience?

Fer Patel: 00:18:02

What are we trying to sell?

Fer Patel: 00:18:03

What is the path for them to sell it?

Fer Patel: 00:18:06

What is the, you know, the unique selling, proposition?

Fer Patel: 00:18:10

So have to get into the whole mix of it.

Fer Patel: 00:18:11

'cause they're launching it already.

Fer Patel: 00:18:13

Now we gotta figure out, and now it's kind of coming onto me to help

Fer Patel: 00:18:18

get it to market, get it out there.

Fer Patel: 00:18:21

And knowing high level, as we all know, high level, we move so

Fer Patel: 00:18:23

fast over there at that point.

Fer Patel: 00:18:25

So documentation was a nightmare.

Fer Patel: 00:18:28

We couldn't even document it.

Fer Patel: 00:18:29

'cause every week it was a new update.

Fer Patel: 00:18:30

It was so fast.

Fer Patel: 00:18:31

So why are we even documenting it?

Fer Patel: 00:18:34

There's no point.

Vit Muller: 00:18:35

No point.

Vit Muller: 00:18:35

No.

Fer Patel: 00:18:35

you, by the time we finished going through the process of documenting

Fer Patel: 00:18:38

it, a release already happened.

Fer Patel: 00:18:40

That's already outdated.

Fer Patel: 00:18:42

So at that point.

Fer Patel: 00:18:44

We need to educate the public in terms of what the feature does, what the

Fer Patel: 00:18:47

software does, what it's doing for ai.

Fer Patel: 00:18:49

So I decided that at that point we should, let's just hold

Fer Patel: 00:18:53

coaching calls every single day.

Fer Patel: 00:18:55

That's it.

Vit Muller: 00:18:55

That's it.

Vit Muller: 00:18:56

That's it?

Fer Patel: 00:18:56

way it'll just be organic.

Fer Patel: 00:18:59

And as new information comes to me, I'll relay it real time because sometimes while

Fer Patel: 00:19:04

I'm on a call, I see a release happen.

Fer Patel: 00:19:05

Okay guys, this new release, let's talk about it now.

Fer Patel: 00:19:08

So I started pushing coaching calls as being the easiest

Fer Patel: 00:19:12

way to get information out.

Fer Patel: 00:19:14

So those who were on the calls would see the latest, they would

Fer Patel: 00:19:16

get the latest information, if they had questions, we'd answer their

Fer Patel: 00:19:19

questions or this not working, we'd troubleshoot for them as well.

Fer Patel: 00:19:22

So we, during that time, it was called the season of ai.

Fer Patel: 00:19:25

We ran that promotion at the tail end of November, December.

Fer Patel: 00:19:30

So from that promotion itself, I think we did about seven weeks of

Fer Patel: 00:19:35

AI every single day coaching calls.

Fer Patel: 00:19:39

So every day, 3:00 PM Eastern, I had a coaching call to do and luckily

Fer Patel: 00:19:43

we brought in certain experts from our community to help facilitate.

Fer Patel: 00:19:49

So I can kind of take a little bit of a step back on those calls and just

Fer Patel: 00:19:52

be the facilitator versus being the main person presenting, because it'd

Fer Patel: 00:19:56

be very difficult to present every single day having a new topic every day.

Fer Patel: 00:20:00

So then we chose specific people.

Fer Patel: 00:20:02

Okay, you, this person's gonna talk about more sales side.

Fer Patel: 00:20:05

This person will be talking about how to build up the voice side, from a, you know,

Fer Patel: 00:20:09

agency perspective, support perspective.

Fer Patel: 00:20:11

Someone else will talk about more about, all right, how would

Fer Patel: 00:20:14

you use it with everything else within the high level ecosystem.

Fer Patel: 00:20:17

So we tried segmenting out each speaker in terms of what their

Fer Patel: 00:20:20

roles would be, but sometimes call, depends on where the call would go.

Fer Patel: 00:20:24

They start with a topic, but then the conversation on the call would derail that

Fer Patel: 00:20:29

topic and it'll just be a q and a session.

Fer Patel: 00:20:31

Which was fine because that was the whole point.

Fer Patel: 00:20:33

The whole point was we want whoever's on the call to engage and ask questions.

Fer Patel: 00:20:38

To make it easy because when high level launch voice ai, most

Fer Patel: 00:20:42

people didn't know about voice ai.

Fer Patel: 00:20:43

They may have heard of vapi and retail and a few others, like I

Fer Patel: 00:20:48

barely knew about them at that point.

Fer Patel: 00:20:50

'cause we're just so deep down in high level.

Fer Patel: 00:20:53

And you hear about ai, you're not thinking about AI in high level itself.

Fer Patel: 00:20:56

You're just thinking about AI in general.

Fer Patel: 00:20:58

And then there's other tools out there in the ecosystem.

Fer Patel: 00:21:00

You're not using it because you're only gonna stick to one tool because you

Fer Patel: 00:21:03

don't have time to go learn another tool.

Fer Patel: 00:21:05

You just don't have time.

Fer Patel: 00:21:06

Right?

Fer Patel: 00:21:07

There's so many tools out there.

Fer Patel: 00:21:08

There's 1,001 tools out there.

Fer Patel: 00:21:10

Even right now, as I'm preparing for our, we will talk more about it

Fer Patel: 00:21:14

later, about the ai workshop we're gonna be doing at early next year.

Fer Patel: 00:21:19

We, our team, my team, my video, team member, we're going through

Fer Patel: 00:21:23

almost every video AI tool.

Fer Patel: 00:21:26

So he's testing out every single one.

Fer Patel: 00:21:29

And I think we're testing, we're at 15 tools, we're testing out

Fer Patel: 00:21:33

and we're documenting our journey.

Fer Patel: 00:21:35

Why, like why did you choose this tool?

Fer Patel: 00:21:38

What are the shortcomings?

Fer Patel: 00:21:40

Why did you choose this tool?

Fer Patel: 00:21:41

What are the shortcomings?

Fer Patel: 00:21:43

So kind of showing the progression of how did we end up at this specific tool?

Fer Patel: 00:21:49

'cause now we're narrowing down from 15 down to three.

Fer Patel: 00:21:52

Now these three can do whatever, whatever these other tools can do.

Fer Patel: 00:21:55

So now we've narrowed it all the way down, but it's a process.

Fer Patel: 00:21:59

It takes time to trial and error.

Fer Patel: 00:22:00

Costs a lot of money to trial and error as well.

Fer Patel: 00:22:02

So we're going through a whole trial and error process and we're the tools.

Fer Patel: 00:22:06

We think, oh, there's the greatest tool out there based on marketing.

Fer Patel: 00:22:08

You're realizing other tools that might not have better, may not

Fer Patel: 00:22:11

have the same level of marketing actually have a better tool.

Fer Patel: 00:22:15

So that's, you know, that's on the tool side.

Fer Patel: 00:22:18

People get distracted by all the shiny objects and that's the, we're marketers,

Fer Patel: 00:22:23

we get distracted all the time.

Vit Muller: 00:22:25

One thing I wanna say with like, you're talking about that

Vit Muller: 00:22:27

experience working for high level and rolling it out and trying to figure

Vit Muller: 00:22:31

out how do we continue to educate the customer because documentation is no

Vit Muller: 00:22:35

point because it keeps innovating so fast.

Vit Muller: 00:22:39

often like lot of us, like I know when I say lot of us, I, I do

Vit Muller: 00:22:44

tend to refer to myself a lot as an example here in this podcast.

Vit Muller: 00:22:47

But like we, we start high level, we might launch it as an, for, for our

Vit Muller: 00:22:51

agency initially, and then we wanna do it as a SaaS thing, a bit of hybrid.

Vit Muller: 00:22:55

And, I don't know about you guys listening, but like for me it's,

Vit Muller: 00:22:57

I'm a just, I'm just obsessive perfectionist and always like, I

Vit Muller: 00:23:02

gotta get things really pretty, really nice, really like well thought out.

Vit Muller: 00:23:06

So that people have really good experience and I've learned that approach just.

Vit Muller: 00:23:12

It bites you back, it bites you back big time when it comes to

Vit Muller: 00:23:15

revenue and acquisition because things just take too long.

Vit Muller: 00:23:18

So, I've learned that.

Vit Muller: 00:23:20

Missed.

Vit Muller: 00:23:20

Yeah.

Fer Patel: 00:23:21

yeah, it's, it's funny you say that because I, I'm just,

Fer Patel: 00:23:25

I used to be the same way as well.

Fer Patel: 00:23:27

So when I was in the ClickFunnels world, the same thing.

Fer Patel: 00:23:31

You know, you're so busy trying to learn it.

Fer Patel: 00:23:33

'cause you want to learn the platform inside out.

Fer Patel: 00:23:35

So when you make your first sale, I know everything.

Fer Patel: 00:23:38

I can easily sell it because I know the whole software inside out.

Fer Patel: 00:23:41

So people sign up for a platform, then they would, they would be paying for

Fer Patel: 00:23:44

it for six months, be learning for it for six months, not making money.

Fer Patel: 00:23:47

They're not selling because they're still trying to learn it.

Fer Patel: 00:23:51

Now, the number one advice I tell people when they come to the high level

Fer Patel: 00:23:55

community is just spend one hour learning the ropes of high level as a whole.

Fer Patel: 00:24:01

What's available, what it can do.

Fer Patel: 00:24:04

Then go get your first client right away.

Vit Muller: 00:24:07

Yep.

Fer Patel: 00:24:07

Just know what's in the software.

Fer Patel: 00:24:09

Go get your first client.

Fer Patel: 00:24:11

Ideally depends on the person's personality because this is generic

Fer Patel: 00:24:16

advice, but depends on your personality.

Fer Patel: 00:24:19

Go find a friends or family a relationship.

Fer Patel: 00:24:23

Go find, I'll call 'em a friendly, get them as your first client.

Fer Patel: 00:24:29

Unpaid as well.

Fer Patel: 00:24:31

People will differ with me on that, but I believe don't get

Fer Patel: 00:24:34

it paid on the first month.

Fer Patel: 00:24:36

Say, you know, first month I'm doing it for free.

Fer Patel: 00:24:38

I'm here to help you.

Fer Patel: 00:24:38

You know?

Fer Patel: 00:24:39

'cause they, the reason why I say that is if you start charging them,

Fer Patel: 00:24:43

then they have certain expectations on you right away and demand.

Fer Patel: 00:24:46

Then you have stress.

Fer Patel: 00:24:49

Now they're stressed, like you promise them I'm gonna do this,

Fer Patel: 00:24:51

and you don't deliver it in time.

Fer Patel: 00:24:53

There's all the stress on you.

Fer Patel: 00:24:55

You don't know the software.

Fer Patel: 00:24:56

Now you get the stress on the other side.

Fer Patel: 00:24:58

If you can get a friendly saying, Hey, I'm gonna build this out for you.

Fer Patel: 00:25:01

I'm still learning it.

Fer Patel: 00:25:02

I'm gonna try it out.

Fer Patel: 00:25:02

If it works great for you, after 30 days, it's all good, you're happy.

Fer Patel: 00:25:05

Then after the next month, then we'll talk about the rate.

Fer Patel: 00:25:08

And this is what I, this is what I would charge you, but I'm

Fer Patel: 00:25:11

discounting in the first month.

Fer Patel: 00:25:13

So for those who run into that paralysis by analysis situation, this

Fer Patel: 00:25:19

will help break them out of there.

Fer Patel: 00:25:21

Because most people struggle a lot and they stick to learning

Fer Patel: 00:25:26

because that's their comfort zone.

Fer Patel: 00:25:27

Learning it's easy.

Fer Patel: 00:25:29

You're in your own world.

Fer Patel: 00:25:30

No, there's no responsibility.

Fer Patel: 00:25:32

You can keep doing it.

Fer Patel: 00:25:34

But once as soon as you get your first client, now you, you have

Fer Patel: 00:25:37

responsibility to that client.

Fer Patel: 00:25:39

They paid you money, they paid you a thousand dollars, they paid you $200,

Fer Patel: 00:25:43

doesn't matter, even a hundred dollars, but I paid you a hundred dollars.

Fer Patel: 00:25:47

I expect a deliverable now.

Fer Patel: 00:25:48

So now they have certain expectations on you.

Fer Patel: 00:25:50

If they send you an email, they expect you to respond back.

Fer Patel: 00:25:54

So

Fer Patel: 00:25:54

don't take, don't take the first

Fer Patel: 00:25:57

color.

Vit Muller: 00:25:58

and at that point, this is where you wanna make sure you've

Vit Muller: 00:25:59

got that really good experience, but otherwise you're gonna have churn and

Vit Muller: 00:26:02

then it's gonna impact your confidence in order to want to go for the next one.

Vit Muller: 00:26:05

So yeah, you wanna get it right.

Vit Muller: 00:26:07

And also, another, another angle to this as well is like, again, going back to

Vit Muller: 00:26:10

that perfectionist thing is like you're trying to build something and it takes, it

Vit Muller: 00:26:14

takes weeks before you get it out there.

Vit Muller: 00:26:16

and I know some of you might be listening and like, Hey, but Vit

Vit Muller: 00:26:19

like I'm still that perfection.

Vit Muller: 00:26:20

I, it's not like I can switch it off.

Vit Muller: 00:26:22

so I haven't fully switched it off.

Vit Muller: 00:26:24

It's still it within me.

Vit Muller: 00:26:25

I've just learned how to work within that fucking, obsession thing.

Vit Muller: 00:26:29

Right.

Vit Muller: 00:26:30

what I've found works for me these days is just shorten in the cycle so

Vit Muller: 00:26:34

I can still work in something and make it really cool and feel like I can

Vit Muller: 00:26:37

fulfill that, that thing that I need to fulfill, like that perfectionism in me.

Vit Muller: 00:26:41

but do it like on a weekly cycle.

Vit Muller: 00:26:43

So like, good, good example of that now is I started doing these workshops.

Vit Muller: 00:26:47

For, for my SaaS.

Vit Muller: 00:26:48

so I've obviously spent maybe like a full day and mapped out all the

Vit Muller: 00:26:52

different marketing categories.

Vit Muller: 00:26:55

marketing Legion, like related to any business that want to

Vit Muller: 00:26:59

grow, and then broken them down into like subtopics, right?

Vit Muller: 00:27:03

And then based on those subtopics, I've come up with different workshop titles.

Vit Muller: 00:27:07

So now I do these workshops.

Vit Muller: 00:27:08

Like la last week I did a workshop on brand voice, like defining brand

Vit Muller: 00:27:12

voice, inviting people for free and like, Hey, come basically selling this.

Vit Muller: 00:27:16

Hey, you know, if you run a business and you're trying to like get content

Vit Muller: 00:27:20

out there, you do the marketing, it's not really hitting the mark.

Vit Muller: 00:27:23

It could be that it's not a line of your brand, so let me teach you about brand

Vit Muller: 00:27:27

voice and what it means, but then also tie it in, into software on the back of it.

Vit Muller: 00:27:32

So then I'm doing a bit of a demo and I'm positioning a product, but

Vit Muller: 00:27:35

on the front end I'm still providing a ton of value and it's positioned

Vit Muller: 00:27:37

as a workshop, not a webinar.

Vit Muller: 00:27:39

So then it gets to like write some stuff, stuff out.

Vit Muller: 00:27:41

Anyway, so I've been doing these for, for, for the last couple of

Vit Muller: 00:27:44

weeks and they seem to work really well, like it seemed for some reason.

Vit Muller: 00:27:47

I think there's value in that, so people like, like it becomes a bit of a no

Vit Muller: 00:27:51

brainer, so they sign up, to, to attend.

Vit Muller: 00:27:53

So, yeah, like I had, I don't know, 20 people show up last week.

Vit Muller: 00:27:57

I've got another one in two hours and

Vit Muller: 00:27:59

yeah,

Vit Muller: 00:27:59

that could be, and, and so that way I can still like, make my

Vit Muller: 00:28:02

slides pretty and everything.

Vit Muller: 00:28:04

but yeah.

Vit Muller: 00:28:04

Anyway, just some food for thought for you guys listening.

Vit Muller: 00:28:06

You're like, Hmm, is there a way for me, I'm the perfectionist girl or guy.

Vit Muller: 00:28:11

I think this could be it.

Fer Patel: 00:28:13

I'm gonna say it's just like, you know, given a, I think we all are

Fer Patel: 00:28:16

well aware of an example of a company that launches MVPs and they're successful.

Fer Patel: 00:28:21

They only do MVPs, right?

Fer Patel: 00:28:24

We all experience it.

Fer Patel: 00:28:25

We all feel it every single time, and they can become a billion dollar

Fer Patel: 00:28:28

company, not being a perfectionist.

Fer Patel: 00:28:32

I actually had a conversation with one of the founders about this while when I

Fer Patel: 00:28:35

was working with them, I asked them why.

Fer Patel: 00:28:39

We just launched this feature, could we not have waited just two more

Fer Patel: 00:28:42

weeks and like polish it up a little bit more, have it go through product

Fer Patel: 00:28:46

marketing, have them refine the images, have them refine the content, and he's

Fer Patel: 00:28:51

like, no, we launch skateboard model.

Fer Patel: 00:28:54

That's our model over here.

Fer Patel: 00:28:56

And they, they, I thought honestly, when I went to go complain, I'm

Fer Patel: 00:29:00

like, we should be doing this.

Fer Patel: 00:29:01

I thought he would be backing me.

Fer Patel: 00:29:03

I honestly thought he'd back my thing.

Fer Patel: 00:29:05

'cause I'm like, you know, I really care.

Fer Patel: 00:29:07

You know, I think we should, we could do a much better job.

Fer Patel: 00:29:09

We did this as this.

Fer Patel: 00:29:10

He's like, no, we're a skateboard model company.

Fer Patel: 00:29:12

This is, that's literally the ethos that they all live and breathe

Fer Patel: 00:29:15

across the whole organization.

Fer Patel: 00:29:17

So I was in the wrong, now, not wrong, wrong, but just my

Fer Patel: 00:29:21

approach, I'm going contrary to the culture in the organization.

Vit Muller: 00:29:25

Yeah.

Fer Patel: 00:29:25

So I'm like, wait, but if we just did two more weeks, we

Fer Patel: 00:29:27

could have done this, this, and this.

Fer Patel: 00:29:29

And he told me, this is not the way they do things here.

Fer Patel: 00:29:31

They roll it out and the stats prove.

Fer Patel: 00:29:35

That it works.

Fer Patel: 00:29:36

Like he, in the end, it's like statistically they,

Fer Patel: 00:29:39

he gave another example.

Fer Patel: 00:29:40

You know, previously they had a few products that they launched to perfection.

Fer Patel: 00:29:46

They pushed it out there, they got a bit of a buzz, people got excited, they got

Fer Patel: 00:29:52

a bit of an uptick, and then it kind of fizzled out certain features or products.

Fer Patel: 00:29:57

But when they launch a product or a feature, even incomplete,

Fer Patel: 00:30:01

even if they have naysayers, people complain and they complain.

Fer Patel: 00:30:03

They, oh my God, this is a terrible product or a terrible feature.

Fer Patel: 00:30:06

I can't believe this.

Fer Patel: 00:30:07

People complain.

Fer Patel: 00:30:09

Adoption's still there.

Fer Patel: 00:30:10

They do a new release, update it.

Fer Patel: 00:30:13

So now more complaints come in, more adoption, and they release again,

Fer Patel: 00:30:16

more complaints, more adoption.

Fer Patel: 00:30:18

So even if people are complaining about it, it's bringing attention to it again.

Fer Patel: 00:30:22

And people are like, oh yeah, okay, let me try it out.

Fer Patel: 00:30:24

So the case in point example I was bringing up to them, he challenged

Fer Patel: 00:30:29

back saying, you know what?

Fer Patel: 00:30:31

This was actually our best.

Fer Patel: 00:30:34

Feature in terms of adoption.

Fer Patel: 00:30:37

I was just blown away.

Fer Patel: 00:30:38

Like, okay, I need to rethink the way I, you know, I come from a software

Fer Patel: 00:30:43

background, software development, FinTech, like we got FinTech, financial technology.

Fer Patel: 00:30:48

You can't make mistakes.

Fer Patel: 00:30:49

There's no MVPs over there because you're dealing with people's money

Fer Patel: 00:30:53

and you're dealing with compliance.

Fer Patel: 00:30:54

You can't cut corners.

Fer Patel: 00:30:55

If something goes wrong, you're gonna get a fine or you're gonna get very angry

Fer Patel: 00:31:00

regulars coming at you if you cut corners.

Fer Patel: 00:31:02

And when it comes to this type of software, it depends on the feature,

Fer Patel: 00:31:06

obviously, but they're able, not, wouldn't they cut corners, but they can

Fer Patel: 00:31:09

launch it prematurely, pre polished.

Fer Patel: 00:31:12

And the users of the platform, for the most part have been super accommodating.

Fer Patel: 00:31:19

And they understand because they understand the trade off of polish

Fer Patel: 00:31:24

and perfection to the speed at they that they go, that the rapid

Fer Patel: 00:31:28

fire things are being released.

Fer Patel: 00:31:30

'cause even if you complain about it.

Fer Patel: 00:31:32

What is incredible though is the response, the responsiveness of

Fer Patel: 00:31:37

the team to fix those issues.

Fer Patel: 00:31:39

So, you know, if you, in simple terms, they'll throw it out into the public.

Fer Patel: 00:31:44

You guys beta test it for us.

Fer Patel: 00:31:46

Okay, you now tell us all the issues and we're gonna fix 'em

Fer Patel: 00:31:48

all and now we're ready to go.

Vit Muller: 00:31:50

Yeah,

Fer Patel: 00:31:51

Right?

Fer Patel: 00:31:51

That's kind of what happens a lot of times, but it

Fer Patel: 00:31:53

works

Vit Muller: 00:31:53

it's, and it's like super lean as well because like cost efficient as

Vit Muller: 00:31:56

well, because, instead of trying to like, pay for your own research and trying to

Vit Muller: 00:32:00

figure out all the bugs, and you might not even be right at the end of it because

Vit Muller: 00:32:04

the user experience, the actual underlying user is the one who's gonna be using it.

Vit Muller: 00:32:07

So they might have a different perspective of different needs.

Vit Muller: 00:32:11

There's always gonna be like, number one in terms of value, it's, it's the

Vit Muller: 00:32:15

feedback coming from the user rather than trying to figure it out himself.

Vit Muller: 00:32:17

So, yeah, a hundred percent agree with you.

Vit Muller: 00:32:19

It's, I mean, I mean they, they keep growing.

Vit Muller: 00:32:22

They grow.

Vit Muller: 00:32:23

I mean, good, good example like ClickFunnels, right?

Vit Muller: 00:32:25

Rassle.

Vit Muller: 00:32:25

Ranson trying to roll out 2.0 and if just such a flop, right?

Vit Muller: 00:32:30

I don't know if it was that example of perfectionism behind the scenes and then

Vit Muller: 00:32:33

rolling it out and it wasn't a thing.

Vit Muller: 00:32:35

I'm not sure exactly what, but it felt

Fer Patel: 00:32:36

Well, no one, everyone, no.

Fer Patel: 00:32:39

ClickFunnels is, they sell, he's a, he's a marketing, he is a salesperson.

Fer Patel: 00:32:42

They sold, I think he pre-sold it, pushed it out prematurely when the

Fer Patel: 00:32:47

product wasn't ready and, and then at the same time, people who are switching

Fer Patel: 00:32:52

from a stable product to an Unseed product, were not happy about it.

Fer Patel: 00:32:57

Like, why would you push us to 2.0 with all the packages?

Fer Patel: 00:32:59

The promotions prepay for a year, annual play.

Fer Patel: 00:33:02

Then they switch over, it's not working.

Fer Patel: 00:33:03

Then people get frustrated.

Fer Patel: 00:33:04

Whereas over here, for the most part, high level is very stable.

Fer Patel: 00:33:09

But then new features are clunky sometimes, but they'll fix it.

Fer Patel: 00:33:12

They're very responsive to fixing it when it comes up, because I've been on both

Fer Patel: 00:33:15

sides, so I know I've been on the inside.

Fer Patel: 00:33:18

Whenever I would be monitoring all the Facebook posts, all the complaints

Fer Patel: 00:33:22

coming through, and I'll take those things, curate the post and send it

Fer Patel: 00:33:26

to the specific product managers.

Fer Patel: 00:33:27

Like, Hey, there's an issue here.

Fer Patel: 00:33:29

Then I would add my own Loom video too.

Fer Patel: 00:33:31

I'm like, I double checked it.

Fer Patel: 00:33:33

They're right.

Fer Patel: 00:33:34

This is what it is.

Fer Patel: 00:33:35

Because I, you know, to a certain point as well, people complain, used

Fer Patel: 00:33:39

to complain on the Facebook form, I would, we're double check and

Fer Patel: 00:33:43

triple check what they're saying.

Fer Patel: 00:33:44

And sometimes it's user error, like straight up user error.

Fer Patel: 00:33:47

They don't know what they're doing.

Fer Patel: 00:33:48

They're making the mistake, but they're blaming high level for the mistake.

Fer Patel: 00:33:52

So those are the type of posts I would personally take down

Fer Patel: 00:33:56

because it's false information.

Fer Patel: 00:33:59

But in parallel, I would DM the person, Hey, by the way,

Fer Patel: 00:34:03

I reviewed your situation.

Fer Patel: 00:34:04

This is a, this is what it is.

Fer Patel: 00:34:06

And I dropped 'em a Loom video so they don't feel like, Hey, you're

Fer Patel: 00:34:08

just looking down and you didn't hear from, you know, like, that's not fair.

Fer Patel: 00:34:11

So we, and this.

Vit Muller: 00:34:12

Yeah.

Vit Muller: 00:34:12

Yeah.

Fer Patel: 00:34:13

We're not shutting.

Fer Patel: 00:34:14

And this is actually, that comes from the top.

Fer Patel: 00:34:16

This is like Shaun's methodology as well.

Fer Patel: 00:34:17

He's like, don't take down a post unless you tell the person why it was taken down.

Fer Patel: 00:34:22

Right?

Fer Patel: 00:34:23

Because if we take down a post and they're in the wrong, tell them,

Fer Patel: 00:34:26

Hey, by the way, we double checked it and have an explanation because

Fer Patel: 00:34:29

we don't wanna hear a complaint coming back after, like they're just

Fer Patel: 00:34:31

neutralizing my posts or taking it down.

Fer Patel: 00:34:33

They don't want to hear what's happening, the truth.

Fer Patel: 00:34:36

I'm like, a lot of times I've seen personally, someone would come in and put

Fer Patel: 00:34:41

us on blast, my account got hacked, how unsecure is high level, and they'd go nuts

Fer Patel: 00:34:47

then.

Vit Muller: 00:34:48

emotions and,

Fer Patel: 00:34:50

Then you'd see people chiming in, oh my God, they

Fer Patel: 00:34:53

need to do something about this.

Fer Patel: 00:34:55

How I can't believe they're letting this happen while this is all going on.

Fer Patel: 00:35:00

I would go pull up the person's account.

Fer Patel: 00:35:02

I would jump into the account, I would review what's happening because I pull

Fer Patel: 00:35:05

up their ticket, I would go through everything, diagnose it, and I realized

Fer Patel: 00:35:10

it has nothing to do with being hacked.

Fer Patel: 00:35:12

This person gave access to one of his admins, and the admin, well became a rogue

Fer Patel: 00:35:18

admin who did X, y, z within his account.

Fer Patel: 00:35:21

That has nothing to do with high level, that has to do with your own

Fer Patel: 00:35:24

internal information security policies.

Fer Patel: 00:35:27

So if you have an employee that goes rogue and you wanna blame

Fer Patel: 00:35:30

high level for that, right?

Fer Patel: 00:35:33

like you had your own employee, a va, and they start deleting funnels.

Fer Patel: 00:35:37

Is it high levels fault for, letting your VA delete the funnels or your fault for

Fer Patel: 00:35:41

giving 'em permissions to those tools?

Fer Patel: 00:35:45

So in certain cases where that happened, I saw it firsthand and

Fer Patel: 00:35:48

I see people complaining about it.

Fer Patel: 00:35:50

But I did, I took a different approach on one of those posts.

Fer Patel: 00:35:52

I would just come in there.

Fer Patel: 00:35:55

A commentary, Hey, by the way, I investigated this.

Fer Patel: 00:35:58

This is strictly a user error, has nothing to do with high level.

Fer Patel: 00:36:02

And then I would just, you know, I would put a, what do you call it?

Fer Patel: 00:36:05

Stop commenting on the post.

Fer Patel: 00:36:07

We're just trying to kill off the commentary.

Fer Patel: 00:36:08

'cause then after it calms down, then I'll kill that post off.

Fer Patel: 00:36:12

Because we don't want people sharing and spreading false information as, because

Fer Patel: 00:36:19

you get new members coming in all the

Vit Muller: 00:36:20

yeah, I get, I get

Fer Patel: 00:36:21

comes in, a new member comes in and they sees this, you

Fer Patel: 00:36:25

know, this tool, I just got hacked.

Fer Patel: 00:36:26

How does that make a new member feel?

Fer Patel: 00:36:28

I'd be very concerned if I saw that.

Fer Patel: 00:36:31

So from a reputation point of view, and this is something, you

Fer Patel: 00:36:36

know, I'm of the same opinion from the reputation point of view.

Fer Patel: 00:36:39

If it's blatantly false information, we remove the post

Vit Muller: 00:36:44

Yep.

Vit Muller: 00:36:45

I, and you know, thank God that we have audit logs.

Vit Muller: 00:36:48

Like you're bringing a really important point.

Vit Muller: 00:36:50

This is for all of you guys listening as well.

Vit Muller: 00:36:51

Like, if you're serious about running, like building your sales on the

Vit Muller: 00:36:54

back of high level, you have that responsibility over making sure that

Vit Muller: 00:36:59

your platform and every single sub account, all your customers are secure.

Vit Muller: 00:37:04

Like, I actually, these days, if I've got somebody working on our stuff,

Vit Muller: 00:37:08

I don't give them like that admin, role access to all sub accounts.

Vit Muller: 00:37:11

I do not.

Vit Muller: 00:37:12

It's like I just give that particular one that you are working with.

Vit Muller: 00:37:15

If you're no longer working there, I cut you out.

Vit Muller: 00:37:17

'cause it's not about, you know, whether I like that person or not.

Vit Muller: 00:37:21

It's just about if somebody wanted to, could they, okay, well if they could.

Vit Muller: 00:37:26

Doesn't matter how good of a person they are, let's get rid of that, possibility.

Vit Muller: 00:37:30

So this is like, I mean this is whole another topic we could do

Vit Muller: 00:37:32

whole episode on how do we security

Fer Patel: 00:37:35

about, this is pure info information.

Fer Patel: 00:37:39

Security rules don't give people more access and privilege

Fer Patel: 00:37:43

than they need to have.

Vit Muller: 00:37:45

yeah.

Fer Patel: 00:37:46

Don't put people in a position where they can abuse it.

Vit Muller: 00:37:51

Yeah.

Fer Patel: 00:37:51

Because who knows what happens in someone's life at one point of time.

Fer Patel: 00:37:56

Then it's like, oh, you know what?

Fer Patel: 00:37:58

I have a nice funnel here.

Fer Patel: 00:37:59

I think I can take his funnel and sell it and make money off of it.

Vit Muller: 00:38:03

Either dad or you just, I don't, don't have a con you don't have

Vit Muller: 00:38:05

control of the endpoint of their machine, of their computer that they're using.

Vit Muller: 00:38:08

So they could get hacked or somebody else could get on there.

Vit Muller: 00:38:11

Or their 5-year-old, maybe they're working from home and they didn't

Vit Muller: 00:38:14

log out and their 5-year-old is playing around Now that deleted

Vit Muller: 00:38:17

someone is automation, you dunno.

Fer Patel: 00:38:18

reasons why it could happen, but I've seen so many cases where

Fer Patel: 00:38:23

they, people come in, give their VAs admin access and the va, they hired

Fer Patel: 00:38:27

somewhere online on five or somewhere.

Fer Patel: 00:38:29

They've done no vetting.

Fer Patel: 00:38:31

They did something in their account.

Fer Patel: 00:38:33

I've seen cases where people have taken over someone else's account

Fer Patel: 00:38:36

because of, then again, they blame high level I I audited the whole flow.

Fer Patel: 00:38:41

It took me time to understand.

Fer Patel: 00:38:42

Like, do you not think it was odd that the person sent you a a

Fer Patel: 00:38:46

two factor authentication request to change the email address?

Fer Patel: 00:38:50

You didn't find that concerning, like they literally gave him all the

Fer Patel: 00:38:53

information, then it got transferred over.

Fer Patel: 00:38:55

It's like, oh, I didn't know what he was doing, but why are

Fer Patel: 00:38:58

you blaming high level for this?

Fer Patel: 00:38:59

This is user error.

Fer Patel: 00:39:01

You literally gave him like, oh, here's my login.

Fer Patel: 00:39:04

Go ahead, do what you want.

Vit Muller: 00:39:06

Yeah, fair.

Vit Muller: 00:39:07

I wanna segue to the next part of the conversation, but,

Vit Muller: 00:39:09

this is really good point.

Vit Muller: 00:39:10

I think, I, I, you know, level Up is around the corner at the

Vit Muller: 00:39:14

time making this Podcast, right?

Vit Muller: 00:39:15

We're all excited just to hear all the new announcements, but I think that would be

Vit Muller: 00:39:19

really cool if this area of flag security, access security, access control, could

Vit Muller: 00:39:25

be enhanced with additional feature.

Vit Muller: 00:39:26

Like, one feature I could think of is like, some sort of a, a log of if a

Vit Muller: 00:39:31

user haven't access a particular sub account for a certain amount of days,

Vit Muller: 00:39:36

it would automatically lose access to it or things like that to like, make

Vit Muller: 00:39:40

us SaaS, you know, SaaSpreneurs make our job a little bit easier and like

Vit Muller: 00:39:44

any other layers that we can rely on.

Vit Muller: 00:39:46

Automations, not all us, to just do it all manually.

Vit Muller: 00:39:48

So that'd be very cool.

Vit Muller: 00:39:49

Wouldn, you agree.

Fer Patel: 00:39:50

So I was working with the security audit team as well, and I was

Fer Patel: 00:39:55

trying to bring in a lot more features.

Fer Patel: 00:39:57

I, you know, so one of the comments I, you know, as now that I was on

Fer Patel: 00:40:01

the inside, one of the things I first did is I reached out to the product

Fer Patel: 00:40:05

manager for the audit logs and I asked a, I as a genuine question, I go.

Fer Patel: 00:40:09

I asked him, what are the purpose, what is the purpose of these audit logs?

Fer Patel: 00:40:13

A year ago, he's like, oh, to be able to do this, this, this.

Fer Patel: 00:40:16

I'm like, okay, I've been using audit logs for two years.

Fer Patel: 00:40:19

I've never ever been able to find any utilization outta the audit logs.

Fer Patel: 00:40:23

Ever.

Fer Patel: 00:40:24

Someone does something that specifically I'm trying to find,

Fer Patel: 00:40:27

it's not in the audit logs.

Fer Patel: 00:40:28

So I was like, what do you mean?

Fer Patel: 00:40:30

I'm like, you go try finding any use of these audit logs.

Fer Patel: 00:40:33

It's great from a system point of view, a workflow ran, this

Fer Patel: 00:40:36

happened, but from a user agency owner perspective, it's useless.

Fer Patel: 00:40:41

So that got them going.

Fer Patel: 00:40:43

That brought on some other agency owners to give feedback and that's now

Fer Patel: 00:40:47

we got IP addresses in the audit logs.

Fer Patel: 00:40:49

Finally, like, why did we have IP addresses?

Fer Patel: 00:40:51

Because like for, I kind of pushed it in there.

Fer Patel: 00:40:52

I'm like, we need, this is boilerplate.

Fer Patel: 00:40:54

Everyone has ips.

Fer Patel: 00:40:56

Put it in there.

Fer Patel: 00:40:56

At least I can help.

Fer Patel: 00:40:57

Specific things I would like to know when people are logging

Fer Patel: 00:41:00

in from what IP address.

Fer Patel: 00:41:02

I would like to have, you know, the basic crude updates here.

Fer Patel: 00:41:06

If anyone creates an action.

Fer Patel: 00:41:08

You know, deletes an action, modifies an action.

Fer Patel: 00:41:11

We should be logging all these things.

Fer Patel: 00:41:13

Everything should be logged.

Fer Patel: 00:41:15

So we have full transparency.

Fer Patel: 00:41:17

So if you have a user working for you, you can just skim what his,

Fer Patel: 00:41:22

what his activity was in the account from a security point of view.

Fer Patel: 00:41:25

Because why are they accessing specific contacts on the account

Fer Patel: 00:41:29

when they should not be accessing it?

Fer Patel: 00:41:30

Like what's the reason?

Vit Muller: 00:41:32

Especially if it's the, agency level role.

Vit Muller: 00:41:35

What would be cool with the IP addresses is to say, well, somebody's working

Vit Muller: 00:41:39

for you, you know, doesn't matter.

Vit Muller: 00:41:40

Even let's say if they're in Philippines, right?

Vit Muller: 00:41:42

If you could have, okay, well tell me your IP address.

Vit Muller: 00:41:45

So you are only gonna be able to log in from that IP address.

Vit Muller: 00:41:48

And so if the, if you then try and log in from another location, it's gonna

Vit Muller: 00:41:51

flag and it's gonna lock you out.

Vit Muller: 00:41:53

I mean, you're talking about, cybersecurity, like for us in Australia,

Vit Muller: 00:41:56

like I'm in Canberra right now, and this is, it's a capital of Australia.

Vit Muller: 00:42:00

We have a lot of government, departments here.

Vit Muller: 00:42:03

So if I'm trying to do, work with a business owner, the likelihood it's, it's

Vit Muller: 00:42:08

quite high likelihood that they also work.

Vit Muller: 00:42:10

they also do, projects for government, which means they

Vit Muller: 00:42:12

have rules and regulations.

Vit Muller: 00:42:14

You gotta, they have to comply.

Vit Muller: 00:42:15

Now, me being another vendor, e even though I'm not working directly with

Vit Muller: 00:42:19

the government because they have policies, then, then that could limit

Vit Muller: 00:42:23

me being able to work with them.

Vit Muller: 00:42:24

So all of these little things, but I think it's super important to be

Vit Muller: 00:42:27

able to say, Hey, here is how we protect our data and our customers.

Vit Muller: 00:42:32

We have not just, you know, policies, procedures are fine,

Vit Muller: 00:42:35

but if they're manual, then there's always room for error.

Vit Muller: 00:42:39

If it's stuff that's software driven, like brilliant.

Fer Patel: 00:42:43

that's, that's one other things I recommended.

Fer Patel: 00:42:45

The IP range is.

Fer Patel: 00:42:47

We can put IP ranges, locations, give people security controls, allow the

Fer Patel: 00:42:53

user to dictate and control the security because if someone's working from home,

Fer Patel: 00:42:58

just lock it to that one location.

Vit Muller: 00:43:01

Yeah.

Vit Muller: 00:43:02

Alright.

Vit Muller: 00:43:03

Segue to the next thing, fair.

Vit Muller: 00:43:04

I really wanna pick your brain on a bunch of things.

Vit Muller: 00:43:06

so working with so many agencies as you did while we were at high level at

Vit Muller: 00:43:10

GHL Experts, you've worked with a lot.

Vit Muller: 00:43:12

What do you think, is the biggest mistakes that agencies make

Vit Muller: 00:43:16

when they try to scale too fast?

Fer Patel: 00:43:18

Whoa.

Fer Patel: 00:43:19

What's a biggest mistake when they try to scale?

Fer Patel: 00:43:24

So, you know, let me, let me I build on that question first.

Fer Patel: 00:43:28

Depends on the stage of where the agency's at, right?

Fer Patel: 00:43:31

So if they're a beginner agency, meaning they have a few clients

Fer Patel: 00:43:35

here and there at a certain point.

Fer Patel: 00:43:37

They need to decide, are they gonna be handling support themselves

Fer Patel: 00:43:40

or outsourcing the support?

Fer Patel: 00:43:42

Like are you in sales mode or support mode?

Fer Patel: 00:43:44

So if you're a one man operation paying for your SaaS right now, you'll probably

Fer Patel: 00:43:47

be doing support at the beginning yourself because you want to save money.

Fer Patel: 00:43:51

But then you have to decide how much time are you spending supporting those two,

Fer Patel: 00:43:54

three clients of yours every single day.

Fer Patel: 00:43:57

Would it be easier or more useful for you to use one of the

Fer Patel: 00:43:59

third party support companies?

Fer Patel: 00:44:01

That's in our ecosystem.

Fer Patel: 00:44:03

That's one decision people need to make.

Fer Patel: 00:44:06

Another one is, you know, are they gonna be a generalist

Fer Patel: 00:44:11

SaaS or a specialized SaaS?

Fer Patel: 00:44:13

If you're a generalist SaaS solution, then you're competing against high

Fer Patel: 00:44:16

level themselves and every other person's coming along saying, GHL

Fer Patel: 00:44:20

is the best software in the world.

Fer Patel: 00:44:22

We're gonna white label it and sell it exactly as is the same marketing pitch.

Fer Patel: 00:44:27

So now you're competing against everyone else saying, use my software because we

Fer Patel: 00:44:31

consolidate 15 other softwares and people are like, I've heard that one before.

Fer Patel: 00:44:35

Like it's gonna be over and over and over again.

Fer Patel: 00:44:37

Like why are you any special?

Fer Patel: 00:44:39

You need to decommoditize yourself.

Fer Patel: 00:44:41

High levels become a commodity as a software platform, but what solution or

Fer Patel: 00:44:46

what problem are you solving for someone?

Fer Patel: 00:44:49

So those who are doing the best out there I've seen and are able

Fer Patel: 00:44:53

to scale rapidly, is they really focus their offering, their niche.

Fer Patel: 00:44:58

That's how they can find the right avatars, and they really

Fer Patel: 00:45:00

know how to go down that path.

Fer Patel: 00:45:01

So we have some people or one individual, agency, I'm thinking top of my mind.

Fer Patel: 00:45:07

He only sells reviews.

Fer Patel: 00:45:10

Only sells reviews.

Fer Patel: 00:45:11

He made a whole platform around reviews.

Fer Patel: 00:45:13

So you're thinking, oh my god, high level has over 80 different features.

Fer Patel: 00:45:16

He's only selling one feature itself, reviews for the same price.

Fer Patel: 00:45:20

Everyone's selling everything and why?

Fer Patel: 00:45:23

And he is extremely successful with it as well.

Fer Patel: 00:45:25

He's growing at a rapid pace because when it's one feature.

Fer Patel: 00:45:30

One problem.

Fer Patel: 00:45:31

It's so easy to, it's like, this is what I solve.

Fer Patel: 00:45:34

Everyone's like, I got it.

Fer Patel: 00:45:36

And they buy the product because it's not saying, oh, I sell reviews.

Fer Patel: 00:45:39

Plus I also do web funnels.

Fer Patel: 00:45:40

I also do website.

Fer Patel: 00:45:40

I also do reporting.

Fer Patel: 00:45:41

I also do phone.

Fer Patel: 00:45:41

Everyone's like, I don't care.

Fer Patel: 00:45:43

You're solving a problem for me.

Fer Patel: 00:45:45

He's like, I need a way of getting better reviews.

Fer Patel: 00:45:47

So he solving pain points.

Fer Patel: 00:45:48

Or we have other people who are focused more on the AI side.

Fer Patel: 00:45:51

They're an AI focus agency around high level.

Fer Patel: 00:45:54

They're not talking about all the other features.

Fer Patel: 00:45:55

It'll be there, but they're not even talking about it.

Fer Patel: 00:45:58

They're talking about we're gonna help you build an AI

Fer Patel: 00:46:01

receptionist for your business.

Vit Muller: 00:46:03

Michael Reimer is a good example of that,

Fer Patel: 00:46:05

yeah, He's focused strictly on ai.

Fer Patel: 00:46:07

We're gonna help you build a conversational AI agent so you can be,

Fer Patel: 00:46:12

you'll have agents working for you 24 7.

Fer Patel: 00:46:14

You don't even have to log in.

Fer Patel: 00:46:15

We're gonna send you reports, and they're gonna charge them

Fer Patel: 00:46:18

4 97 a month, for example.

Fer Patel: 00:46:21

Now you took it, you've taken one feature and decommoditized yourself.

Fer Patel: 00:46:25

Now you're focusing on being an AI agency.

Fer Patel: 00:46:28

You're not just a software solution, I'm solving a pain point for you.

Fer Patel: 00:46:31

And your pain point is now you have an employee working 24 7 for you.

Fer Patel: 00:46:34

When you're not able to work, you're solving a pain point for them.

Fer Patel: 00:46:37

So as someone trying to scale, find your vertical, find your

Fer Patel: 00:46:41

niche, and scale from there.

Fer Patel: 00:46:42

If you say too general, you're competing against everyone else on the market.

Fer Patel: 00:46:46

And a great example would be, you know, those who come from the ClickFunnels

Fer Patel: 00:46:51

world or heard Russell Brunson's pitch.

Fer Patel: 00:46:53

He gave a pitch about, you know, he has an iPhone, he's trying to sell his

Fer Patel: 00:46:56

iPhone for a thousand dollars, or a thou iPhone's worth a thousand dollars.

Fer Patel: 00:47:00

But he's saying, I'm gonna sell this iPhone for $10,000.

Fer Patel: 00:47:04

How is he gonna sell right now?

Fer Patel: 00:47:06

It's a commodity.

Fer Patel: 00:47:06

I why?

Fer Patel: 00:47:07

I remember thinking, why would I pay more?

Fer Patel: 00:47:09

I could just go buy the same iPhone somewhere else for a thousand.

Fer Patel: 00:47:11

It's like, no, on my iPhone, what you'll get access to is my contact list.

Fer Patel: 00:47:17

You're gonna get access to, the courses I've downloaded.

Fer Patel: 00:47:20

You're got access to these people, you'll have access this.

Fer Patel: 00:47:22

So all of a sudden going from $1,000 to 10,000 to $50,000 of value.

Fer Patel: 00:47:27

Nothing changed.

Fer Patel: 00:47:28

The phone's a phone, but now your perceived value goes

Fer Patel: 00:47:30

up significantly higher.

Fer Patel: 00:47:31

So he de commoditized a simple product.

Fer Patel: 00:47:34

This is what, you know, those coming from the ClickFunnels world, the

Fer Patel: 00:47:37

education on that side is fantastic 'cause it teaches you how to think

Fer Patel: 00:47:40

a little bit more differently.

Fer Patel: 00:47:41

But a lot of people coming fresh into the high level community, they

Fer Patel: 00:47:45

don't have a marketing background.

Fer Patel: 00:47:46

They just see an awesome software and they wanna sell it.

Fer Patel: 00:47:48

So then they go out there selling, I will sell you a subaccount for $37.

Fer Patel: 00:47:53

They're just selling subaccounts

Vit Muller: 00:47:55

Yeah.

Fer Patel: 00:47:55

they see a way of making fast money, but it's not sustainable.

Fer Patel: 00:47:59

It's not a real business.

Fer Patel: 00:48:00

They're just trying to, it's just a hustle for them.

Fer Patel: 00:48:03

Like, oh, they go in, I see people DM sometimes say, I have a amazing

Fer Patel: 00:48:07

software that I can give you access to that has everything for $37.

Fer Patel: 00:48:11

Are you interested?

Fer Patel: 00:48:12

I'm just looking at, yeah, they just send the

Vit Muller: 00:48:15

There's no, there's no wins on that.

Vit Muller: 00:48:17

I mean, I, I don't know how people do it, but I can't imagine how this, how you can

Vit Muller: 00:48:21

actually support that customer at that price point so that they are successful

Vit Muller: 00:48:26

with, I don't, I don't see that happening.

Vit Muller: 00:48:28

You mentioned a couple of unique, use cases, like going really deep

Vit Muller: 00:48:31

on a particular, so like sum it up.

Vit Muller: 00:48:33

So like you can go really specific on a particular niche.

Vit Muller: 00:48:36

So you build your SaaS product specific to that niche.

Vit Muller: 00:48:38

Or you can, you can just pick one feature, in which case you

Vit Muller: 00:48:42

don't have to be really niched.

Vit Muller: 00:48:43

You can just be feature, feature market, like feature marketing

Vit Muller: 00:48:47

oriented, which is cool if you don't wanna pigeonhole yourself.

Vit Muller: 00:48:50

so that's cool.

Vit Muller: 00:48:51

Now I'll just plug a couple of episodes for you guys listening.

Vit Muller: 00:48:53

So episode 44 with, Tariq.

Vit Muller: 00:48:56

So Tariq, he is, believe it or not, he is a Diamond SaaSpreneur.

Vit Muller: 00:49:00

So he's got over a thousand sub accounts, diamond or Platinum.

Vit Muller: 00:49:02

Can't remember if I always get it wrong and get this.

Vit Muller: 00:49:05

He, he started his own business is in US party rental.

Vit Muller: 00:49:12

Party rental business.

Fer Patel: 00:49:14

Okay.

Vit Muller: 00:49:15

blow up castles.

Fer Patel: 00:49:16

Yeah.

Fer Patel: 00:49:16

Yeah.

Vit Muller: 00:49:17

Oh.

Vit Muller: 00:49:18

He's got, he's got over a thousand subaccounts of other

Vit Muller: 00:49:22

party rental businesses Do

Fer Patel: 00:49:25

incredible.

Fer Patel: 00:49:26

What

Fer Patel: 00:49:26

a

Vit Muller: 00:49:27

like what an niche.

Fer Patel: 00:49:28

That's a niche within a niche.

Fer Patel: 00:49:30

Within a niche, right?

Fer Patel: 00:49:31

Who would've thought of that?

Vit Muller: 00:49:32

he, he's built a snapshot.

Vit Muller: 00:49:34

He's built the education, he's built a system, and then he just

Vit Muller: 00:49:36

sells it to anybody that wants to either, and it's really cool.

Vit Muller: 00:49:40

And it's different angles, right?

Vit Muller: 00:49:41

Like, Hey, I used to get tired of your nine to five.

Vit Muller: 00:49:43

What if you could just have your own little side job

Vit Muller: 00:49:45

as your, your own business?

Vit Muller: 00:49:47

just blowing up, you know, bouncy castles for kids parties on the weekends.

Vit Muller: 00:49:52

And then so he breaks down, you know, investment and I

Vit Muller: 00:49:55

think he's all, he's dialed in.

Vit Muller: 00:49:56

He's also got like suppliers, so you can actually buy the.

Vit Muller: 00:50:00

Buy the equipment through his, through, through him and the whole thing.

Vit Muller: 00:50:03

And then you've got the business model.

Vit Muller: 00:50:04

That's really cool.

Vit Muller: 00:50:05

So anyway, that's that.

Vit Muller: 00:50:06

yeah.

Vit Muller: 00:50:07

It's

Vit Muller: 00:50:07

really nice to see, those use cases because it gets you real, like

Vit Muller: 00:50:10

it gets the, it gets you thinking like how you could apply that to

Vit Muller: 00:50:14

your own, to your own, use case.

Vit Muller: 00:50:15

Yeah.

Fer Patel: 00:50:16

You know, I'm talking to someone else, this earlier this week.

Fer Patel: 00:50:20

I tell 'em there's a market for everything out there.

Fer Patel: 00:50:23

Everything has a market.

Fer Patel: 00:50:25

The most ridiculous things we'll have in market, for example, it's

Fer Patel: 00:50:29

just, it's gonna sound odd, but we all see and we make fun of it.

Fer Patel: 00:50:32

You can, you know, people, so I, it came from the FinTech space and payment

Fer Patel: 00:50:36

processing, and that's when I came across this and this one, compliance

Fer Patel: 00:50:39

kicked in and risk kicked in for us.

Fer Patel: 00:50:42

People are selling pictures of feet, right?

Fer Patel: 00:50:46

So we're just trying to figure out like, what is this?

Fer Patel: 00:50:49

Or we're just trying to understand why are people buying these things?

Fer Patel: 00:50:51

This is, you know, 10 years ago, 15 years ago, like, why

Fer Patel: 00:50:54

are people buying these things?

Fer Patel: 00:50:55

I don't understand this.

Fer Patel: 00:50:57

How do they even learn about this stuff?

Fer Patel: 00:50:59

But then you start realizing people have their weird foot

Fer Patel: 00:51:02

fetishes and there's a market fund.

Fer Patel: 00:51:04

They'll pay $50 for a photo of someone's feet, like, my god,

Fer Patel: 00:51:08

$50 for a picture of a this.

Fer Patel: 00:51:11

Then you take a step back, like, okay, there's a market for everything out there.

Fer Patel: 00:51:16

If you, if you know, you hear about one person.

Fer Patel: 00:51:18

Out there saying, oh, I would wish to a solution for X, Y, Z, or they

Fer Patel: 00:51:20

need something, there's probably a thousand, a couple of thousand people

Fer Patel: 00:51:24

in the same space easily based on the one person just go hunt in Reddit.

Fer Patel: 00:51:28

You'll find the weirdest things in there while people are trying to buy, while

Fer Patel: 00:51:31

people are looking for just, and then you can start building solutions to cater.

Fer Patel: 00:51:36

I wouldn't say in that industry, I'm just saying, but there's

Fer Patel: 00:51:38

always a need out there.

Fer Patel: 00:51:40

So Tariq built a solution around ev, you know, party rentals.

Fer Patel: 00:51:45

It was really niche specific and that Matt that he's just giving

Fer Patel: 00:51:48

you and his avatar is those who are just tired of nine to five.

Fer Patel: 00:51:52

And I'm gonna give you a simple business and I'm gonna give you a

Fer Patel: 00:51:54

whole turnkey solution ready to go.

Fer Patel: 00:51:56

So you're ready to go.

Fer Patel: 00:51:58

Now you're on my SaaS.

Fer Patel: 00:51:59

So people book in, they just have to go through your booking calendar,

Fer Patel: 00:52:03

it runs an automation, hits them with the landing page, and then the

Fer Patel: 00:52:06

triggers and the workflow, the emails,

Vit Muller: 00:52:08

Yeah.

Vit Muller: 00:52:09

About the journey and

Fer Patel: 00:52:10

do is you pay as soon as you pay.

Fer Patel: 00:52:12

I already know what, what, what you're looking for.

Fer Patel: 00:52:14

Then I just know you need to know one to show up.

Fer Patel: 00:52:15

The automation handle everything for me.

Fer Patel: 00:52:18

So you found an niche, you found the client and now it's rinse repeat so easy.

Vit Muller: 00:52:24

yeah.

Vit Muller: 00:52:24

So how do you pick a niche?

Vit Muller: 00:52:25

I think it's based on what you've done in the past.

Vit Muller: 00:52:28

What's your experience, what's your career experience?

Vit Muller: 00:52:30

Right.

Vit Muller: 00:52:31

I worked in restaurants.

Vit Muller: 00:52:32

My career, I'm a qualified cook, so way back, but I could, if I,

Vit Muller: 00:52:36

you know, if I really sit down for a whole day and just stare, stared

Vit Muller: 00:52:40

it at the clouds or whatever, like.

Vit Muller: 00:52:42

stare into the horizon, stare into the nature, and just think, I'm

Vit Muller: 00:52:47

sure I could think of a bunch of different problems that, that that

Vit Muller: 00:52:51

industry faces and some unique stuff.

Vit Muller: 00:52:53

It could be, you know, it could be for the restaurant owner, but it also be

Vit Muller: 00:52:57

for the chef working in the kitchen.

Vit Muller: 00:52:59

What, how can I help them?

Vit Muller: 00:53:00

And, you know,

Fer Patel: 00:53:01

but I

Fer Patel: 00:53:01

wouldn't even,

Vit Muller: 00:53:02

Yeah.

Fer Patel: 00:53:03

the easiest solution for you, which you know, you have

Fer Patel: 00:53:06

that, that part, but you mentioned that you were in the fitness space.

Fer Patel: 00:53:10

The people in the fitness space, they don't have time to learn

Fer Patel: 00:53:12

anything with software technology.

Fer Patel: 00:53:13

All they want is.

Fer Patel: 00:53:15

Help me get clients and handle the rest.

Fer Patel: 00:53:17

So I just need an online booking form.

Fer Patel: 00:53:20

They fill out a survey, then I get it in a format that makes sense to me.

Fer Patel: 00:53:24

Okay, you want, you bought a nutrition plan, great.

Fer Patel: 00:53:26

You filled in all the details I needed already.

Fer Patel: 00:53:28

I don't have to ask any more questions.

Fer Patel: 00:53:30

Then I can build you a nutrition plan, and then you can have your,

Fer Patel: 00:53:33

you want premium coaching or services, part of that upsell, okay?

Fer Patel: 00:53:37

Every day I'm gonna, it's automatically, you're gonna have a check-in.

Fer Patel: 00:53:40

Reminder, SMS goes out saying, Hey, send me your journal today.

Fer Patel: 00:53:44

Or what did you eat today?

Fer Patel: 00:53:46

Or did you work out today?

Fer Patel: 00:53:47

It's all automated.

Fer Patel: 00:53:48

You don't have do anything.

Fer Patel: 00:53:49

But people will pay for these things because now a turnkey system,

Vit Muller: 00:53:52

Yep.

Fer Patel: 00:53:53

that's what they want.

Fer Patel: 00:53:54

Take away my pain point.

Fer Patel: 00:53:56

I just want something that I can come in as an expert, deploy a whole

Fer Patel: 00:53:59

system, launch it, and it runs for me.

Fer Patel: 00:54:03

And I will pay for that now because now if I lose that system and you thinking

Fer Patel: 00:54:08

I'll have to do all that myself again.

Vit Muller: 00:54:10

Hmm.

Vit Muller: 00:54:11

You just got me thinking about personal training again.

Vit Muller: 00:54:15

It just brought memories of back.

Vit Muller: 00:54:17

'cause I, I was a personal trainer for about a ad, so, there's

Vit Muller: 00:54:20

definitely, something I could do there for, for those folks.

Fer Patel: 00:54:24

on landing pages and everything, that's what they need.

Vit Muller: 00:54:27

I mean, you could have a form, you could have a form like lifestyle form.

Vit Muller: 00:54:30

You get new client signs up for personal training package, they fill it up.

Vit Muller: 00:54:34

the output of that, you inject it into a pre-made prompt in your

Vit Muller: 00:54:37

workflow and that generates whatever.

Vit Muller: 00:54:39

Right.

Fer Patel: 00:54:40

Well, with AI now, you don't even have to do anything yourself.

Fer Patel: 00:54:41

You just kind of customize your prompt, feed it in there,

Vit Muller: 00:54:45

once and done optimizes go, but once and done.

Vit Muller: 00:54:47

really, it's what it is.

Vit Muller: 00:54:49

well I'd really like to ask you about the products that

Vit Muller: 00:54:52

you've got and, and all that.

Vit Muller: 00:54:52

But I think before we segue into that, really wanna pick your brain on

Vit Muller: 00:54:56

the AI as an overall like, 'cause I hear and everybody's like, you gotta

Vit Muller: 00:55:00

talk to Fer, you gotta talk to Fer.

Vit Muller: 00:55:02

he's got really good, wealth of knowledge of ai.

Vit Muller: 00:55:04

did you wanna share something like unique use case or that you found, That

Vit Muller: 00:55:08

really stood out for you over the last six months or 12 months in this space?

Fer Patel: 00:55:14

So, you know, I'll think of one while I'm talking to you right now,

Fer Patel: 00:55:18

but one of the things that people need to realize, LABA ai, AI is not the solution.

Fer Patel: 00:55:24

You need to have the strategy first, have a strategy in mind,

Fer Patel: 00:55:29

then you apply that to ai.

Fer Patel: 00:55:32

AI is not gonna be like, oh, just throw AI at it.

Fer Patel: 00:55:34

It will solve everything for us.

Fer Patel: 00:55:35

Like, no, that's not gonna happen.

Fer Patel: 00:55:37

It's like you need to know exactly what you want out of

Fer Patel: 00:55:39

the, out of the AI solution.

Fer Patel: 00:55:40

You gotta know what you feed into it, and then you get the output.

Fer Patel: 00:55:43

It's like, you know, they're saying garbage in, garbage out.

Fer Patel: 00:55:45

You can't just, AI's not gonna solve for you.

Fer Patel: 00:55:47

It'll just make it prettier.

Fer Patel: 00:55:48

It's still gonna be garbage.

Fer Patel: 00:55:49

You just make it prettier.

Fer Patel: 00:55:50

So AI in essence, will make, you, will amplify.

Fer Patel: 00:55:55

If you're good at something, it'll amplify the good.

Fer Patel: 00:55:57

If you're bad at something, it'll just make you look less bad.

Fer Patel: 00:56:01

Right.

Fer Patel: 00:56:02

So I've seen tons of examples where AI has been extremely successful.

Fer Patel: 00:56:08

A lot of my focus in the last little while has all been around voice ai,

Fer Patel: 00:56:11

so I'm more biased towards that side.

Fer Patel: 00:56:14

But where we've seen tremendous examples of voice ai, funniest examples, I'll

Fer Patel: 00:56:21

just tell you on one of my coaching calls was, someone was trying to

Fer Patel: 00:56:25

call, a dog pooper picker upper.

Fer Patel: 00:56:28

Like, you know, whatever, what's the official term?

Fer Patel: 00:56:32

So they're calling them on Thursday.

Fer Patel: 00:56:34

They wouldn't answer Friday.

Fer Patel: 00:56:35

They didn't answer.

Fer Patel: 00:56:36

So like, and they're paying for Google ads.

Fer Patel: 00:56:40

They're paying for Google ads and they're not answering the phone.

Fer Patel: 00:56:42

So now the guy was calling them, he's a marketer.

Fer Patel: 00:56:44

He's like, no, I would just normally go, if it was anything else, you

Fer Patel: 00:56:47

go to number two, number three.

Fer Patel: 00:56:49

He's like, no, I'm gonna reach out to him.

Fer Patel: 00:56:50

And then he finally got contact with him.

Fer Patel: 00:56:51

I was like, dude, like I clicked on your ad that probably charged you five, $10.

Fer Patel: 00:56:56

I tried calling you.

Fer Patel: 00:56:56

You didn't respond back.

Fer Patel: 00:56:58

So I'm gonna go to the next person in the list.

Fer Patel: 00:56:59

So now you got charged for that Google ad for me clicking on it, but

Fer Patel: 00:57:04

you didn't actually answer my call.

Fer Patel: 00:57:05

And when you do call me back a couple days later, I would've

Fer Patel: 00:57:08

moved on to someone else.

Fer Patel: 00:57:10

What's up with that?

Fer Patel: 00:57:12

He's like, oh, I run ads, but I'm busy at that time.

Fer Patel: 00:57:14

I can't do them.

Fer Patel: 00:57:15

And you can't, he can't turn it off because of whatever

Fer Patel: 00:57:17

reason, whatever the reason was.

Fer Patel: 00:57:18

He's like, what?

Vit Muller: 00:57:19

I would say also sounds like you're in the business of pissing

Vit Muller: 00:57:21

money away rather than picking up poo.

Fer Patel: 00:57:24

Or the other way around, right?

Fer Patel: 00:57:26

So, so he literally pitched him on that.

Fer Patel: 00:57:28

It's like, why not use a virtual AI receptionist?

Fer Patel: 00:57:32

He'll answer your calls 24 7 and he'll book you appointments for you while

Fer Patel: 00:57:36

you're busy doing your other stuff.

Fer Patel: 00:57:38

And the guy so bought it right away because he found a utility of it, he

Fer Patel: 00:57:43

can't answer the calls while he is there.

Fer Patel: 00:57:45

Or we had another client on a call, perfect example.

Fer Patel: 00:57:49

'cause the question that always, always comes up all the time is, how

Fer Patel: 00:57:52

much should I charge for the offering?

Fer Patel: 00:57:56

Because sometimes you just don't know you, you might, you don't want to charge

Fer Patel: 00:57:59

too cheap because then you, if you're a beginner, this is a, you know, a lot

Fer Patel: 00:58:02

of people, if you're brand new to the space, this is a very common question.

Fer Patel: 00:58:07

And those who are more experienced, sometimes you see snarky responses like,

Fer Patel: 00:58:11

oh, you know, charge what you're worth.

Fer Patel: 00:58:12

You know, like honestly, a new person coming in.

Fer Patel: 00:58:15

He is just putting time is irrelevant to him at that point.

Fer Patel: 00:58:18

He just wants to put in the time he'll figure it out.

Fer Patel: 00:58:20

He's still trying to learn.

Fer Patel: 00:58:21

So he wants to know what is the range he should be charging.

Fer Patel: 00:58:24

That's fair.

Fer Patel: 00:58:25

And you don't wanna come along and say, oh, voice ai, I'm gonna charge you $5,000.

Fer Patel: 00:58:28

'cause he or someone else say it like, you know, 5,000 is because you're doing

Fer Patel: 00:58:31

all these other things, be reasonable.

Fer Patel: 00:58:34

So on this call, this person asking how much should he charge?

Fer Patel: 00:58:37

Then he gave, then I told, gave him different ranges and I

Fer Patel: 00:58:40

explained to him how to pitch it.

Fer Patel: 00:58:41

He came back to me on the next call and says, guess what?

Fer Patel: 00:58:44

Like what happened?

Fer Patel: 00:58:46

One of my friends, she owns a salon and one of her employees wanted a raise and

Fer Patel: 00:58:53

she didn't give it to her 'cause she couldn't afford it, so she quit on her.

Fer Patel: 00:58:56

I'm like, okay.

Fer Patel: 00:58:57

And he's like, and all that receptionist did all day was take appointments.

Fer Patel: 00:59:03

I'm like, okay.

Fer Patel: 00:59:04

And what, what happened over there?

Fer Patel: 00:59:05

He is like, I sold her on the AI receptionist.

Fer Patel: 00:59:09

I'm like, awesome, how much did you sell it for?

Fer Patel: 00:59:11

He's like, I sold it for 597.

Fer Patel: 00:59:13

What do you think?

Fer Patel: 00:59:14

I'm like, that's fantastic.

Fer Patel: 00:59:16

Your cost is $97 for the AI employee unlimited plan.

Fer Patel: 00:59:21

And then you get your negligible cost for the phone carrier cost, very negligible.

Fer Patel: 00:59:27

So we'll say it's gonna cost you $125.

Fer Patel: 00:59:29

He's charging $600.

Fer Patel: 00:59:31

He's making them, you know, 375 475.

Fer Patel: 00:59:34

In terms of the markup.

Fer Patel: 00:59:35

That's his revenue.

Fer Patel: 00:59:35

That's his revenue there.

Fer Patel: 00:59:37

And for the client, that was a steal of a deal for her.

Fer Patel: 00:59:41

'cause she was paying that employee $2,200 a month and now

Fer Patel: 00:59:46

she's only paying $600 a month.

Fer Patel: 00:59:48

So she is saving $1,600.

Fer Patel: 00:59:51

That's in her mind like, wow, I'm saving $1,600.

Fer Patel: 00:59:54

And now the receptionist handles everything for her.

Fer Patel: 00:59:58

And the best part or simplest part was people call in, they would just

Fer Patel: 01:00:02

send 'em a booking link anyways.

Fer Patel: 01:00:03

That's what she would do.

Fer Patel: 01:00:04

She would just go on the booking link, do it that she was just send it to them.

Fer Patel: 01:00:07

I saw her pain points.

Fer Patel: 01:00:08

Now she doesn't have to worry.

Fer Patel: 01:00:10

So she's happy 'cause she's saving 1600.

Fer Patel: 01:00:12

He's happy 'cause he's making 375 475 over here.

Fer Patel: 01:00:16

It became a win-win.

Fer Patel: 01:00:18

So seeing how this solution is changing people's lives when it's used well

Fer Patel: 01:00:24

and effective, it's incredible.

Fer Patel: 01:00:26

Like, I've seen so many amazing examples where it works extremely well, but then

Fer Patel: 01:00:31

you'll get your naysayers like, oh, you know, it's, it doesn't sound like human.

Fer Patel: 01:00:35

Like, no one's trying to make it sound like human.

Fer Patel: 01:00:38

I would cons, you know, tell people, say, Hey, I'm so and so's virtual

Fer Patel: 01:00:43

AI receptionist right off the bat.

Fer Patel: 01:00:46

Because if you don't say that, literally a minute into the call, a minute and

Fer Patel: 01:00:50

a half into the call, someone's gonna realize, wait a minute, this is ai.

Fer Patel: 01:00:55

And then they feel like they've been duped.

Fer Patel: 01:00:57

Like, you just lied to me.

Fer Patel: 01:00:59

No one likes to feel like you've been lied to on a call.

Fer Patel: 01:01:02

Then they get frustrated.

Fer Patel: 01:01:03

But if I tell you straight up, it's an AI receptionist, no problem.

Fer Patel: 01:01:05

Now people are becoming more and more used to AI everywhere anyways.

Fer Patel: 01:01:09

We already had Alexa, we already have Siri.

Fer Patel: 01:01:12

Everyone's just used to this already.

Fer Patel: 01:01:14

So I tell you, it's there.

Fer Patel: 01:01:16

You'll get on a call and I actually don't mind talking to AI as long as

Fer Patel: 01:01:19

it works because then I've seen one of our, one of your guests a Beyond, he

Fer Patel: 01:01:24

has a restaurant, the pizza restaurant.

Vit Muller: 01:01:27

Yeah.

Fer Patel: 01:01:27

So he installed AI at a pizza restaurant because for those who still

Fer Patel: 01:01:32

call in, I don't know why people call into a restaurant, like to place an order.

Fer Patel: 01:01:35

You can do it online now, but for those who do call in, they'd get on

Fer Patel: 01:01:38

the call like, oh, can you tell me what your specials are for today?

Vit Muller: 01:01:41

They wanna talk for minutes and you don't have

Vit Muller: 01:01:43

time, you're gonna make pizzas.

Vit Muller: 01:01:44

Yeah.

Fer Patel: 01:01:44

And okay, I have a gluten allergy.

Fer Patel: 01:01:46

Which of your products are I have a gluten allergy?

Fer Patel: 01:01:49

Then they're just going on and on three, four minutes and the person like,

Fer Patel: 01:01:51

okay, do you ready to place your order?

Fer Patel: 01:01:52

I'm busy.

Fer Patel: 01:01:53

You hear noise in the background, they can't even hear the

Fer Patel: 01:01:55

person talk to you anymore.

Fer Patel: 01:01:56

There's so many things going on.

Vit Muller: 01:01:58

Yeah.

Fer Patel: 01:01:58

So he added the AI receptionist there and said, Hey, I'm

Fer Patel: 01:02:01

so-and-so's, AI receptionist or ai.

Fer Patel: 01:02:03

Whatever you call it in his

Vit Muller: 01:02:04

Yeah.

Fer Patel: 01:02:06

pizza, ai, I don't know what the term was, whatever it was.

Fer Patel: 01:02:09

And then what he realized is people spend four or five minutes talking to

Fer Patel: 01:02:14

the AI and he would say, you know, so and so, when you're ready to place an

Fer Patel: 01:02:17

order, say, I'm ready to place an order.

Fer Patel: 01:02:19

Then it would transfer it.

Fer Patel: 01:02:20

So people would be on the call talking to the AI and saying, oh, okay.

Fer Patel: 01:02:24

How large is the large?

Fer Patel: 01:02:25

Do you, do you offer halal options?

Fer Patel: 01:02:28

do you offer gluten free then sure, I'll send you the menu right now.

Fer Patel: 01:02:32

Then they ask you, okay, how much would this cost?

Fer Patel: 01:02:34

What's the best sellers?

Fer Patel: 01:02:36

They're taking their time asking questions.

Fer Patel: 01:02:37

They don't feel rushed.

Fer Patel: 01:02:39

Then it's like, okay, I'm ready to place order.

Fer Patel: 01:02:40

Then once they're ready to talk to the, the, order kicker, 30

Fer Patel: 01:02:44

seconds to a minute order is done.

Vit Muller: 01:02:46

Yeah.

Fer Patel: 01:02:47

Bam.

Fer Patel: 01:02:48

So it's solving problems.

Fer Patel: 01:02:50

This is where AI is as effective as how you use it and

Fer Patel: 01:02:54

utilize it in the right areas.

Fer Patel: 01:02:56

Don't just think throw AI as a solution for every problem.

Fer Patel: 01:02:59

Some people don't need ai.

Fer Patel: 01:03:01

Yet for whatever they're in, but AI can help them in

Fer Patel: 01:03:04

different areas of the business.

Fer Patel: 01:03:06

Without a doubt.

Vit Muller: 01:03:07

Yeah, and what I like about that example as well,

Vit Muller: 01:03:09

so we have two examples there.

Vit Muller: 01:03:10

The first one, the person losing a job, they asked for a raise, they

Vit Muller: 01:03:13

probably weren't that good enough.

Vit Muller: 01:03:14

And so they, they lost a job, whatever the reason was,

Fer Patel: 01:03:17

They left.

Vit Muller: 01:03:17

so, so.

Vit Muller: 01:03:19

Okay.

Vit Muller: 01:03:19

They left the job.

Vit Muller: 01:03:20

Okay.

Vit Muller: 01:03:20

Well that's, that's a, okay.

Vit Muller: 01:03:21

So, but nevertheless, like some might be like some, some people losing jobs,

Vit Muller: 01:03:25

let's say if it was that situation.

Vit Muller: 01:03:27

but now we've got this example, a pizza.

Vit Muller: 01:03:31

Nobody's losing job.

Vit Muller: 01:03:33

In fact, it's making their jobs.

Vit Muller: 01:03:35

I mean, I, I've worked in the pizza kitchen and a big large establishment.

Vit Muller: 01:03:39

We have 200, 300 pizzas a night.

Vit Muller: 01:03:42

You got the docket printing.

Vit Muller: 01:03:43

You gotta be, you gotta been doing stuff.

Vit Muller: 01:03:45

So it's stressful already as it is.

Vit Muller: 01:03:46

And now you've gotta pick it up, take all it's like, yes.

Vit Muller: 01:03:49

So now you're actually making, that workplace healthier for everybody.

Fer Patel: 01:03:53

more efficient.

Fer Patel: 01:03:53

Yeah.

Vit Muller: 01:03:54

More efficient and healthier.

Vit Muller: 01:03:55

You don't have to stress about and all that.

Vit Muller: 01:03:56

Yes.

Vit Muller: 01:03:57

Brilliant.

Vit Muller: 01:03:57

so you, you, you're putting together, you're putting together something

Vit Muller: 01:04:01

special in January, and a event in Cancun that's gonna be all about ai.

Vit Muller: 01:04:05

Do you wanna talk to, talk to the audience about what is it?

Vit Muller: 01:04:08

I know you've partnered out with Michael Ray on this.

Vit Muller: 01:04:10

yeah, that's all I know.

Fer Patel: 01:04:12

Yeah.

Fer Patel: 01:04:12

So it's in essence, we, we all want to learn ai, anyone, so anyone in the

Fer Patel: 01:04:17

marketing space and then outside the marketing space, we all hear about ai.

Fer Patel: 01:04:21

We all wanna learn about ai.

Fer Patel: 01:04:23

We all will just watch some YouTube videos, try to figure out, but

Fer Patel: 01:04:26

you just don't have time to really get into the weeds of it, right?

Fer Patel: 01:04:30

So for myself, for example, I hear about vibe coding all the time.

Fer Patel: 01:04:34

I'm like, man, I wish I could learn how to vibe code.

Vit Muller: 01:04:36

Yeah,

Fer Patel: 01:04:36

I watched a video.

Fer Patel: 01:04:37

I'm like, ah, I don't wanna do this anymore.

Fer Patel: 01:04:39

I got distracted with 10 other things.

Fer Patel: 01:04:40

So, and this

Vit Muller: 01:04:42

well shout, shout out to Mario.

Vit Muller: 01:04:43

He's putting, he's, he's working on something pretty special.

Fer Patel: 01:04:46

That's exactly it.

Fer Patel: 01:04:47

So, you know, I, I chat with Mario about it.

Fer Patel: 01:04:49

I put posts on, Hey, what vibe coding tool should we be using?

Fer Patel: 01:04:52

I get a thousand different options.

Fer Patel: 01:04:54

I'm like, you know what, at this point I'll just put this on pause.

Fer Patel: 01:04:57

Let me figure it out.

Fer Patel: 01:04:58

Or video ai, I would see Michael Reimer doing a bunch of stuff on

Fer Patel: 01:05:01

video ai, but that's pretty cool.

Fer Patel: 01:05:03

He, like, he animated our logo, like, how do you do all that stuff?

Fer Patel: 01:05:06

It's just that little part from, I don't know, to like, oh my

Fer Patel: 01:05:11

God, I know how to do it now.

Fer Patel: 01:05:13

A lot of people don't spend that time figuring it out.

Fer Patel: 01:05:15

They don't have the opportunity or they just don't know where to get started.

Fer Patel: 01:05:18

So knowing that, and this is my person personality, a lot of other

Fer Patel: 01:05:23

people are like, I don't know how to do that, because they haven't

Fer Patel: 01:05:26

spent the time to figure it out.

Fer Patel: 01:05:27

So the, or the event I'm trying to organize right now is let's dissect every

Fer Patel: 01:05:32

single tool that someone can utilize in their toolkit and make money with.

Fer Patel: 01:05:40

Learning it and putting in your back pocket like what we all used to do.

Fer Patel: 01:05:43

Learn high level, learn ClickFunnels, put in your back

Fer Patel: 01:05:45

pocket, doesn't make you money.

Fer Patel: 01:05:46

That's fantastic.

Fer Patel: 01:05:47

You're a high level expert or ClickFunnels expert.

Fer Patel: 01:05:49

It's fantastic.

Fer Patel: 01:05:50

Are you making money with it or not?

Fer Patel: 01:05:53

You're not.

Fer Patel: 01:05:53

Your job is not to keep learning about it.

Fer Patel: 01:05:55

It's to learn to turn it into something you make money with.

Fer Patel: 01:05:58

Turn it into a revenue opportunity.

Fer Patel: 01:06:00

So we're gonna go through specific AI topics.

Fer Patel: 01:06:05

So we're gonna cover video ai for example.

Fer Patel: 01:06:08

How do you use AI to generate videos that you can sell and make money

Fer Patel: 01:06:12

with or utilize for your business, utilize for your clients how to

Fer Patel: 01:06:16

make commercials, and people will charge 500 to $1,500 per video.

Fer Patel: 01:06:22

Now you can do it for five to $10 and you can sell it at 500 to a

Fer Patel: 01:06:26

thousand dollars in terms of value.

Fer Patel: 01:06:28

We're gonna show people what tools to use, how to prompt it, how to build

Fer Patel: 01:06:32

it, and how to sell it every single.

Fer Patel: 01:06:37

AI area is gonna be focused on.

Fer Patel: 01:06:40

We're gonna show it to you, and we're actually trying to do, we're making our

Fer Patel: 01:06:44

best effort right now for everything I'm pushing out right now for the AI event.

Fer Patel: 01:06:48

We're trying to use AI as much as possible on our side.

Fer Patel: 01:06:51

It's kind of dog fooding on our side.

Fer Patel: 01:06:52

So whenever we push out a video, we want to use AI as much as we can on the

Vit Muller: 01:06:56

The practice.

Vit Muller: 01:06:56

Practice what you're gonna be preaching.

Vit Muller: 01:06:57

Yeah.

Vit Muller: 01:06:58

It's cool.

Fer Patel: 01:06:58

pretty much.

Fer Patel: 01:06:59

And then we'll try to do it behind the scenes like, this is what we

Fer Patel: 01:07:01

did, this is how we did it, and then we're gonna ask everyone in

Fer Patel: 01:07:05

the audience, now is your turn.

Fer Patel: 01:07:07

Everyone has to do it with us.

Fer Patel: 01:07:09

It's a hands-on event.

Fer Patel: 01:07:11

You're not sitting back and listening.

Fer Patel: 01:07:13

You're gonna

Fer Patel: 01:07:14

be actively engaged.

Fer Patel: 01:07:15

It's a workshop.

Fer Patel: 01:07:16

So every single person there, the goal is if we're gonna be do videos,

Fer Patel: 01:07:20

every single person will have to have their own video produced at

Fer Patel: 01:07:23

the end of that specific workshop.

Fer Patel: 01:07:26

Obviously, it's not gonna be that hard.

Fer Patel: 01:07:27

We're gonna prompt them, show 'em examples, then do something

Fer Patel: 01:07:30

that's specific to your business.

Fer Patel: 01:07:32

So you might want to create a video around.

Fer Patel: 01:07:35

A podcast commercial or you know, a video around, selling something, you know, a

Fer Patel: 01:07:40

busy kitchen and busy on the phone and selling pizza, and you need a solution.

Fer Patel: 01:07:45

We can implement video ai or voice AI for you.

Fer Patel: 01:07:48

A little mini commercial.

Fer Patel: 01:07:50

So every single person, we're gonna show them an example with us.

Fer Patel: 01:07:53

Follow along.

Fer Patel: 01:07:54

Now carve out, do something specific for your own needs so you have an

Fer Patel: 01:07:59

asset that you're done in that, that workshop, we'll do something.

Fer Patel: 01:08:02

Video, voice ai.

Fer Patel: 01:08:03

Everyone's gonna build their own voice AI agent that will

Fer Patel: 01:08:05

be specific for their needs.

Fer Patel: 01:08:07

We'll do something chat bot related.

Fer Patel: 01:08:09

We're gonna be using certain tools.

Fer Patel: 01:08:11

You're gonna build a chat bot and it'll be you deploy it and we will demo it.

Fer Patel: 01:08:15

And I want everyone to have a demoable product for everything we do, for every

Fer Patel: 01:08:20

topic area we're doing because you're, you, you're literally gonna walk away with

Fer Patel: 01:08:26

not just a toolkit, but all the tools.

Fer Patel: 01:08:29

You know how to sell them as well.

Fer Patel: 01:08:32

So I'm bringing people who are sales experts as well saying, that's fantastic.

Fer Patel: 01:08:35

Now you know how to do videos.

Fer Patel: 01:08:36

How are you gonna sell it?

Fer Patel: 01:08:37

What's your pitch?

Fer Patel: 01:08:38

How are you gonna sell to a client?

Fer Patel: 01:08:40

How are you gonna make money with it?

Fer Patel: 01:08:42

It's fantastic.

Fer Patel: 01:08:42

You know how to do vibe coding, but are you making money vibe coding or are you

Fer Patel: 01:08:45

just sitting there all day long vibe, coding, building amazing softwares,

Fer Patel: 01:08:49

but you, you haven't made a dime.

Fer Patel: 01:08:50

So the main objective where I feel if I, the success of the event or the goal I'm

Fer Patel: 01:08:58

going for is every single person there will have a new tool in their toolkit

Fer Patel: 01:09:06

for every topic we're talking about, and they will know how to sell that

Fer Patel: 01:09:09

tool as well and make money off of it.

Fer Patel: 01:09:13

That's the goal.

Fer Patel: 01:09:14

That's my ambition for this event.

Fer Patel: 01:09:16

I want people to be able to make money from everything

Fer Patel: 01:09:20

they're learning over there.

Fer Patel: 01:09:22

That's why even I'm trying to be very.

Fer Patel: 01:09:25

Calibrate even our messaging on the page saying you, you're not coming here

Fer Patel: 01:09:27

to have fun and sit back and relax.

Fer Patel: 01:09:30

This is not gonna be a passive event all day long.

Fer Patel: 01:09:33

You're gonna be actively engaged, following along and

Fer Patel: 01:09:35

learning from all the experts.

Fer Patel: 01:09:37

So even all the speakers I'm bringing, we're calling the code nine speakers.

Fer Patel: 01:09:41

They're coaches or teachers, they're all engaged with you.

Fer Patel: 01:09:45

So we're gonna cross train every single coach as well.

Fer Patel: 01:09:48

So if you struggle at one point, you'll have all the other coaches

Fer Patel: 01:09:52

helping you out because every single person, we're pulling them along with

Fer Patel: 01:09:54

us, they have to succeed with us.

Fer Patel: 01:09:57

I don't, I'm not gonna, you know, I don't expect anyone to be falling

Fer Patel: 01:10:00

behind because it's not hard.

Fer Patel: 01:10:01

We're gonna have a roadmap for everyone to follow.

Fer Patel: 01:10:03

We're gonna tell you what tools to follow.

Fer Patel: 01:10:05

You're gonna learn, and at the end you can walk away saying,

Fer Patel: 01:10:09

I can sell any of these things.

Fer Patel: 01:10:10

Now you choose now what you wanna sell, what you want to add to your agency.

Fer Patel: 01:10:13

It's all up to you.

Vit Muller: 01:10:15

H Here's what I like about this opport, this opportunity.

Vit Muller: 01:10:18

I think we're on the verge of, and this is gonna happen.

Vit Muller: 01:10:22

I, I reckon.

Vit Muller: 01:10:24

Right about November, I'm predicting right, black Friday's gonna hit, there's

Vit Muller: 01:10:29

gonna be a lot more offers being put out.

Vit Muller: 01:10:31

Christmas time, time to chill out, you know, you know, time to maybe

Vit Muller: 01:10:35

look at online, not being stressed about work, time to explore.

Vit Muller: 01:10:39

Business owners are gonna be looking at what's gonna be my cutting

Vit Muller: 01:10:42

edge to 2026, all that stuff.

Vit Muller: 01:10:45

And I'm predicting next year what we're gonna see, our fast adoption

Vit Muller: 01:10:49

of these tools this year has been some, some are doing it, some are not.

Vit Muller: 01:10:52

Some are skeptical.

Vit Muller: 01:10:54

I think, you know, we, you know, what do they call that?

Vit Muller: 01:10:56

The curve thing, the J curve, whatever.

Vit Muller: 01:10:58

I think we're on the bridge of that j of kicking off, and I think it's

Vit Muller: 01:11:02

gonna happen at the start of next year.

Vit Muller: 01:11:04

So, big thing is gonna be ai, like a lot more business owners.

Vit Muller: 01:11:07

I, I, I, I, I'm 99% like, sure this will happen.

Vit Muller: 01:11:12

A lot more business owners are actually gonna be proactively looking, how do

Vit Muller: 01:11:16

we implement that in our business?

Vit Muller: 01:11:17

And not just for efficiency, but like for everything, sales,

Vit Muller: 01:11:21

marketing, everything, because it's.

Vit Muller: 01:11:23

It's a, it's a such a cutting edge advantage that it's no longer a

Vit Muller: 01:11:29

question of if you want to, it's almost like it's non-negotiable

Vit Muller: 01:11:33

if you wanna continue staying in business and, and be competitive.

Vit Muller: 01:11:36

So this is a great investment.

Vit Muller: 01:11:38

This is, I think this is a great opportunity.

Vit Muller: 01:11:40

You're gonna be doing it in a nice location, so I, I assume

Vit Muller: 01:11:43

there's gonna be some time to chill in the evenings or whatever.

Fer Patel: 01:11:45

You know, the evenings are there to chill to a certain point.

Fer Patel: 01:11:49

Up to then, like during the day, follow along and I guarantee

Fer Patel: 01:11:52

you'll get the results.

Fer Patel: 01:11:53

That's during the day evening.

Fer Patel: 01:11:55

You could do as you wish.

Fer Patel: 01:11:56

It's all inclusive resorts, so you're gonna have fun.

Fer Patel: 01:11:59

But for those who want to geek out a little bit more in the evening,

Fer Patel: 01:12:03

we're gonna have more curated, more intimate training sessions for people

Fer Patel: 01:12:07

who want to geek out specific topics

Fer Patel: 01:12:10

with specific, teachers will have a very limited thing.

Fer Patel: 01:12:12

It'll be like maybe eight to one ratio for very specific audiences who choose

Fer Patel: 01:12:17

to opt into that because, I, my, again, my goal is for everyone to walk away

Fer Patel: 01:12:22

from this event saying, I understand everything I need to know about ai.

Fer Patel: 01:12:27

You're not gonna be an expert, but we're gonna take you from beginner

Fer Patel: 01:12:30

to an intermediate, and I've exposed you to everything you need to know.

Fer Patel: 01:12:34

Now, any one of these topics come up, someone says, oh, you

Fer Patel: 01:12:36

know, I need to, I need a video.

Fer Patel: 01:12:39

I got it.

Fer Patel: 01:12:40

I know how to do it.

Fer Patel: 01:12:41

You know what tool to go to.

Fer Patel: 01:12:41

You can throw it together and within a half an hour.

Fer Patel: 01:12:45

You can do it, but it's a five star all inclusive resort.

Fer Patel: 01:12:49

One of the criteria I had when I was selecting the venue as well is,

Fer Patel: 01:12:53

you know, I'm a first time event organizer as a whole of this level.

Fer Patel: 01:12:58

I've spoken to other event organizers who've done something similar.

Fer Patel: 01:13:01

One of my criteria was how do I make, find the best venue for

Fer Patel: 01:13:05

the cheapest price possible?

Fer Patel: 01:13:07

Because I'm passing the cost savings onto people not putting the markup.

Fer Patel: 01:13:11

So even right now, you know, I don't know when people are listening to

Fer Patel: 01:13:14

this, so they're gonna, they might feel bad after hearing about it.

Fer Patel: 01:13:16

We have our early bird special going on right now

Vit Muller: 01:13:19

Yep.

Fer Patel: 01:13:20

as of now, that after we hit the target number we need for the early

Fer Patel: 01:13:24

bird, then the prices will go up, in different phases, in different tiers.

Fer Patel: 01:13:28

But the reason why we're doing it this way is we're trying to make it as

Fer Patel: 01:13:31

cost effective as possible, because we know the audience that will be coming.

Fer Patel: 01:13:34

These are people who are investing in their education and they want to learn.

Fer Patel: 01:13:37

They're taking time away from their business, or they want to level up.

Fer Patel: 01:13:40

They want to take it to another level for their skillset.

Fer Patel: 01:13:43

Or they want to get better at it.

Fer Patel: 01:13:44

I, I have some people who are investing, like literally the example you had,

Fer Patel: 01:13:49

they're, they're a family run business.

Fer Patel: 01:13:51

They need to learn more about AI and technology for their business.

Fer Patel: 01:13:54

So one of the, the son of that business is coming to this event so he can bring

Fer Patel: 01:13:59

it back to the family business, everything he's learning to help grow their business.

Fer Patel: 01:14:04

Because a

Vit Muller: 01:14:05

it doesn't have to be just agencies.

Vit Muller: 01:14:06

Yeah.

Vit Muller: 01:14:06

It could be anybody really.

Fer Patel: 01:14:08

no.

Fer Patel: 01:14:08

So I'm trying to branch out from the agency world, the marketing world.

Fer Patel: 01:14:14

It's, if you're a business owner, you don't even have to be using high level.

Fer Patel: 01:14:18

It doesn't matter.

Fer Patel: 01:14:18

This is an AI event, not a high level event.

Fer Patel: 01:14:21

A

Fer Patel: 01:14:22

high level will be one of the tools in our toolkit that we'll be using for

Fer Patel: 01:14:25

specific things, but you don't need to be a high level user or member in

Fer Patel: 01:14:30

order to, to do what we're trying to do.

Fer Patel: 01:14:32

So it's open to everyone in high level, outside of high level, as long

Fer Patel: 01:14:37

as you're passionate about learning about AI and you want to do better.

Fer Patel: 01:14:42

This is the people we have there.

Fer Patel: 01:14:44

I've chosen specific speakers based not on their popularity, because

Fer Patel: 01:14:49

just because someone's very popular in the AI space doesn't mean

Fer Patel: 01:14:52

they're great at being an AI coach.

Fer Patel: 01:14:56

Right.

Fer Patel: 01:14:56

There's a, There's

Fer Patel: 01:14:57

a

Vit Muller: 01:14:57

important.

Vit Muller: 01:14:58

Yeah.

Fer Patel: 01:14:58

very important, because I, you know, I've, I've been

Fer Patel: 01:15:01

fortunate to be on both sides.

Fer Patel: 01:15:03

I've spoken to a lot of people in the AI space as well.

Fer Patel: 01:15:06

some people have fantastic followings, large followings, and they're great

Fer Patel: 01:15:10

at content pushing it all out there.

Fer Patel: 01:15:12

But they don't know, they're not very, they're not AI users or they're just more

Fer Patel: 01:15:17

of a content generator around AI for them.

Vit Muller: 01:15:21

Mm-hmm.

Fer Patel: 01:15:22

So I'm selecting people who use it and understand it at a user level,

Fer Patel: 01:15:27

and they know how to teach it as well.

Fer Patel: 01:15:29

So that's why the, you know, I've had people reach out to me, oh,

Fer Patel: 01:15:32

I wanna talk about, I'm like.

Fer Patel: 01:15:33

These speakers I have are very specific because they know

Fer Patel: 01:15:36

their subject matter very well.

Fer Patel: 01:15:38

That's what we want them to be.

Fer Patel: 01:15:40

I don't need the most popular person there or the most AI savvy that you hear about.

Fer Patel: 01:15:45

I want people who I know know the AI at a very tangible level.

Vit Muller: 01:15:50

I love it.

Vit Muller: 01:15:51

so when is the event?

Vit Muller: 01:15:53

How many days does it go for and where do they, how do they sign up for this?

Fer Patel: 01:15:58

So the website is AI Unleashed Intensive.

Fer Patel: 01:16:02

So three words, aiunleashedintensive.com.

Fer Patel: 01:16:06

It is taking place January 28th to 30th.

Fer Patel: 01:16:10

So people would arrive on the 27th.

Fer Patel: 01:16:13

if people opt in for a VIP package, they would come in one

Fer Patel: 01:16:16

day earlier on the 26th instead.

Fer Patel: 01:16:19

And we have all the details around the VIP offering as on the website itself,

Fer Patel: 01:16:23

and it's taking place in Cancun, Mexico.

Fer Patel: 01:16:26

So for those who are in the states.

Fer Patel: 01:16:30

It's a couple hundred bucks to fly down from anywhere pretty much in the States.

Fer Patel: 01:16:34

That's why it's a, it's a des travel destination super cheap.

Fer Patel: 01:16:38

in terms of traveling, I think when I was pricing it out, I was, again, I'm,

Fer Patel: 01:16:43

I'm, I was very conscious on the dates as well, so whenever I would look at the

Fer Patel: 01:16:47

dates, I would go into Expedia, price line, search, those dates from major hubs.

Fer Patel: 01:16:52

How much would it cost for tickets flying at that time?

Fer Patel: 01:16:54

And it was $300 to go from New York to Cancun, $300.

Vit Muller: 01:17:00

Yeah.

Vit Muller: 01:17:00

Right.

Fer Patel: 01:17:02

And that's incredible.

Fer Patel: 01:17:03

So that's why I'm trying to find a way to make the travel

Fer Patel: 01:17:06

expense as cheap as possible.

Fer Patel: 01:17:08

Once you're there, the, it's all inclusive resort.

Fer Patel: 01:17:11

Everything's bundled in within our ticket and our, package price, which is almost,

Fer Patel: 01:17:15

almost say 60% cheaper or 40 or 50% cheaper than other packages you would see

Fer Patel: 01:17:20

similar to that, to those destinations.

Fer Patel: 01:17:22

So it's.

Fer Patel: 01:17:24

You know, as being a first time event organizer, my goal is not to

Fer Patel: 01:17:27

make money on this event, per se.

Fer Patel: 01:17:29

It is to deliver on the promise of what I'm trying to teach.

Fer Patel: 01:17:33

That's what we're trying to do, and that's the promise I'm

Fer Patel: 01:17:37

trying to ensure we achieve.

Fer Patel: 01:17:39

That's the event that we're doing.

Vit Muller: 01:17:41

I love it.

Vit Muller: 01:17:42

I love it.

Vit Muller: 01:17:42

So guys, so definitely check it out.

Vit Muller: 01:17:43

I think it's definitely worth the investment.

Vit Muller: 01:17:46

I, I mean, I would consider it as well if it wasn't for, you know, having other

Vit Muller: 01:17:51

things on, on at the time, unfortunately.

Fer Patel: 01:17:53

Have some other Australians coming down, just letting you know.

Vit Muller: 01:17:55

yeah.

Vit Muller: 01:17:56

Okay.

Vit Muller: 01:17:58

Alright, well I'll, I'll think about it.

Vit Muller: 01:17:59

I mean, I'll see what I can do.

Vit Muller: 01:18:01

now we, we've got, I'm just conscious of time But I do wanna talk to you about

Vit Muller: 01:18:04

like, I would like to share, I'd like you to share a little bit about your product.

Vit Muller: 01:18:08

You're a super clon and a super editor.

Vit Muller: 01:18:11

How did, like, let's start with the super cloner.

Vit Muller: 01:18:14

I've seen, I've seen the link on the Facebook, I think Mario or

Vit Muller: 01:18:17

somebody posted it and I looked at it like, oh, this is really cool.

Vit Muller: 01:18:20

But how did you come up with that concept and what problem were

Vit Muller: 01:18:22

you solving that no one else was?

Fer Patel: 01:18:25

So let's take a step back.

Fer Patel: 01:18:26

Actually, I started with Super Editor,

Fer Patel: 01:18:29

so that was my first tool, super editor, and it's again,

Fer Patel: 01:18:34

so it was such a simple tool.

Fer Patel: 01:18:35

But the pain point I was solving, why it came about was I had a funnel on one of my

Fer Patel: 01:18:41

accounts and I had a spelling error on it.

Fer Patel: 01:18:44

So I'm trying to find out, oh, I gotta go fix this funnel, but

Fer Patel: 01:18:47

I don't remember which account.

Fer Patel: 01:18:48

I couldn't find where that funnel was located.

Fer Patel: 01:18:52

So I went into my sub account.

Fer Patel: 01:18:53

I went through every search, search, barely finds you anything.

Fer Patel: 01:18:58

So I was going through every single account, every single

Fer Patel: 01:19:01

funnel, step to find it.

Fer Patel: 01:19:03

I spent almost two and a half hours looking for that one page.

Fer Patel: 01:19:07

Then I realized it was on another sub-account.

Fer Patel: 01:19:09

I barely used.

Fer Patel: 01:19:10

I'm like, why did I even put it on that account?

Fer Patel: 01:19:12

I don't understand why.

Fer Patel: 01:19:13

But then I found it after two and a half hours and I'm thinking, man, this,

Fer Patel: 01:19:16

this sure has to be an easier way.

Fer Patel: 01:19:18

And this solution Super Editor, is a simple Chrome extension on top of

Fer Patel: 01:19:22

your page, you know, simple Chrome extension that you just click on the

Fer Patel: 01:19:25

Chrome extension, it will detect if it's a high level page, first of all.

Fer Patel: 01:19:28

So it indicates it's a high level page.

Fer Patel: 01:19:31

Then once you get there, you just simply click on the extension.

Fer Patel: 01:19:34

It'll open up a box and say, you know, edit content.

Fer Patel: 01:19:37

If you click on edit content, it'll drill you directly to that

Fer Patel: 01:19:41

subaccount, to that funnel, to that step and open up in the builder.

Fer Patel: 01:19:45

So spend sending you spending five or two, three minutes trying to

Fer Patel: 01:19:48

look for, in the best case scenario, it's opened in five to 10 seconds.

Vit Muller: 01:19:53

Right.

Fer Patel: 01:19:54

So that is,

Vit Muller: 01:19:55

mean, if, if you wanted to share a screen, show a quick demo of it.

Vit Muller: 01:19:58

If it's quick, I don't know.

Fer Patel: 01:20:00

Let me make sure I'm at the right.

Fer Patel: 01:20:01

Okay, let's do it.

Vit Muller: 01:20:03

You can show it to the guys.

Vit Muller: 01:20:03

Now, guys, if you are listening, obviously you won't see it, but, we do have a, a

Vit Muller: 01:20:07

YouTube channel, so if you head over to YouTube, you can, we do share screens

Vit Muller: 01:20:11

on a lot of these episodes to, you know, to showcase the demo of these products.

Vit Muller: 01:20:15

So I would like to invite you to check out our YouTube channel right there.

Vit Muller: 01:20:19

Give it a subscribe, give it a like, would appreciate you guys doing that.

Fer Patel: 01:20:23

All right, so let me

Vit Muller: 01:20:24

we go.

Fer Patel: 01:20:25

you see my screen.

Vit Muller: 01:20:26

Yes.

Vit Muller: 01:20:27

Let me just drag

Fer Patel: 01:20:28

so this is my super editor page, and the whole idea is

Fer Patel: 01:20:31

one click access to your builder.

Fer Patel: 01:20:34

So this is the extension on top right here, super editor, and it lights up.

Fer Patel: 01:20:38

It says, Hey, I have access.

Fer Patel: 01:20:39

You know, super editor has access to page.

Fer Patel: 01:20:40

That means it's a, we know it's a, it's a high level page or funnel.

Fer Patel: 01:20:45

So if I wanted to, I come to this page and I realize, oh, there's

Fer Patel: 01:20:47

a spelling error right here.

Fer Patel: 01:20:48

I simply click on this page right here.

Fer Patel: 01:20:51

It'll open up a box, say edit content.

Fer Patel: 01:20:54

Which sub account do I want to go into?

Fer Patel: 01:20:56

In this case here, I know it's under my main account.

Fer Patel: 01:20:59

Hopefully I'm logged in.

Vit Muller: 01:21:00

I'm not, are you?

Vit Muller: 01:21:01

I I'm only seeing the screen share of that thing.

Vit Muller: 01:21:04

Oh, you're getting it?

Vit Muller: 01:21:05

Okay, cool.

Fer Patel: 01:21:07

I think just then it drilled right in.

Fer Patel: 01:21:08

So now it opened up directly into the editor of the page itself.

Fer Patel: 01:21:11

Now?

Vit Muller: 01:21:12

So as long as you're logged in, it takes you straight there.

Vit Muller: 01:21:14

If you're not logged in, it'll prompt you to log in.

Fer Patel: 01:21:16

Yeah, it is.

Fer Patel: 01:21:17

I do nothing on the security side.

Fer Patel: 01:21:19

All I'm doing is routing you directly to your account the same way as

Fer Patel: 01:21:22

you normally do with copy paste.

Fer Patel: 01:21:24

So that's, that's what the tool does overall.

Fer Patel: 01:21:26

So it's a such a simple little tool that it will just drill

Fer Patel: 01:21:31

you in and I give it away.

Fer Patel: 01:21:33

One free license on a sub.

Fer Patel: 01:21:35

You know, if you anyone comes to it, they go supereditor.cc, they can install

Fer Patel: 01:21:40

it Chrome extension to use simply on their own, white label account.

Fer Patel: 01:21:44

Then they can use it for free.

Fer Patel: 01:21:46

One installation.

Fer Patel: 01:21:47

And then hopefully you like it, you wanna share with other people.

Fer Patel: 01:21:50

It's, it's, we have one installation for that white label.

Fer Patel: 01:21:53

If you want someone else to use it, you gotta subscribe to the plan.

Fer Patel: 01:21:56

That's the whole idea.

Vit Muller: 01:21:57

So that's super editor.

Vit Muller: 01:21:58

You've got two more tools.

Vit Muller: 01:21:59

I've seen the migration tool and then there was another one, the Cloner.

Vit Muller: 01:22:04

Do you wanna unpack those?

Fer Patel: 01:22:04

now super cloner, it just came about because anyone

Fer Patel: 01:22:08

who's building funnels or, you know, sometimes just doing things yourself

Fer Patel: 01:22:12

is so much faster than having to hire someone, explain it to them.

Fer Patel: 01:22:15

So sometimes I see a, I see a nice page, I'm like, this is a really nice page.

Fer Patel: 01:22:20

Then I'm like, I like the layout, I like the structure, I like

Fer Patel: 01:22:23

how they laid out their menu.

Fer Patel: 01:22:25

I don't care about the content.

Fer Patel: 01:22:27

The content's completely irrelevant to me because it's like a template for me.

Fer Patel: 01:22:30

I look at these things as templates.

Vit Muller: 01:22:32

Yeah.

Fer Patel: 01:22:32

So Super Cloner will let you go to any high level website or funnel.

Fer Patel: 01:22:37

You simply click on the cloner, icon itself.

Fer Patel: 01:22:40

You copy, it'll copy the whole page.

Fer Patel: 01:22:42

They'll scan the whole page, copy it.

Fer Patel: 01:22:44

Then you open up or go to your funnel builder section on an empty builder.

Fer Patel: 01:22:48

Then you click on that again and paste and it paste it right in.

Vit Muller: 01:22:51

All the elements, all the custom CSS, everything, all.

Fer Patel: 01:22:55

it copies it 100% as is you're ready to go.

Fer Patel: 01:23:00

And now part of the disclaimer I always have to make just because you

Fer Patel: 01:23:04

always get those people who will listen like, like, oh, that's not right.

Fer Patel: 01:23:07

You can't do that.

Fer Patel: 01:23:07

I'm like, what are, what are you doing after you copy paste?

Fer Patel: 01:23:11

Are you gonna go live with someone else's website?

Fer Patel: 01:23:13

You'd be foolish to do that.

Fer Patel: 01:23:15

What you want are trying to do now is like, okay, change

Fer Patel: 01:23:18

their logo to your own logo.

Fer Patel: 01:23:20

Change the images to your own images.

Fer Patel: 01:23:22

Change the content to your own content.

Fer Patel: 01:23:24

All you're really doing is trying to get the structure, the layout.

Fer Patel: 01:23:26

'cause that takes so much time.

Fer Patel: 01:23:28

I've built funnels and like I go through desktop view, then I'm like,

Fer Patel: 01:23:31

oh, I forgot about the mobile view.

Fer Patel: 01:23:32

Oh, the mobile's broken.

Fer Patel: 01:23:33

Now I gotta fix over here.

Fer Patel: 01:23:35

All these things.

Fer Patel: 01:23:36

Take five to six hours to get a landing page going nicely.

Fer Patel: 01:23:39

Imagine you find something you really like, copy, paste, go modify your live.

Fer Patel: 01:23:44

And now I don't have to go hire someone to do it.

Fer Patel: 01:23:47

Normally you go spend something maybe a hundred dollars, 150

Fer Patel: 01:23:49

bucks for someone to do the page.

Fer Patel: 01:23:51

Now you pay per credit.

Fer Patel: 01:23:52

You clone the page.

Fer Patel: 01:23:53

You can edit it yourself in 20 to 30 minutes, depending on what

Fer Patel: 01:23:57

you're doing nowadays with chat.

Fer Patel: 01:23:58

GPT, go in there, okay, I need a header content over here.

Fer Patel: 01:24:03

Paste it in.

Fer Patel: 01:24:04

Do that.

Fer Patel: 01:24:04

You do it over and over again.

Fer Patel: 01:24:05

You have a page ready to roll out in an hour, you're live.

Fer Patel: 01:24:09

I have people who sometimes like someone's like, this is a nice checkout page.

Fer Patel: 01:24:12

They just like how the structure is.

Fer Patel: 01:24:14

It's a checkout page.

Fer Patel: 01:24:15

They just like, oh, they added little sections over here.

Fer Patel: 01:24:17

They did that.

Fer Patel: 01:24:18

That's perfect.

Fer Patel: 01:24:18

I can do the same thing.

Fer Patel: 01:24:19

And they clone that.

Fer Patel: 01:24:20

They change all the images out there, obviously, and make it their own.

Fer Patel: 01:24:24

And as a disclaimer, you know, I say clone responsibly, don't

Fer Patel: 01:24:27

steal someone else's content.

Fer Patel: 01:24:29

That's not the whole point of this.

Fer Patel: 01:24:30

The whole point is you're trying to use it as a template.

Fer Patel: 01:24:34

To structure it and then build something off because no one in

Fer Patel: 01:24:37

their right mind will clone it and go live with the exact same thing.

Fer Patel: 01:24:40

Because if you do that, you would get flamed and destroyed online.

Fer Patel: 01:24:44

You're not trying to copy someone's stuff.

Vit Muller: 01:24:46

That's it.

Vit Muller: 01:24:47

That's it.

Vit Muller: 01:24:47

So guys, so do the right thing and you know, all all the way down to make

Vit Muller: 01:24:50

sure, like, change the bloody colors.

Vit Muller: 01:24:52

Like you've got your own branding, please change it.

Vit Muller: 01:24:54

do the right thing.

Vit Muller: 01:24:55

And I think if it's right, if it's used for the right reasons,

Vit Muller: 01:24:57

I think it's a really good tool.

Vit Muller: 01:24:59

I'm definitely gonna check it out.

Fer Patel: 01:25:00

Yeah.

Fer Patel: 01:25:01

I've heard no complaints from people overall about it.

Fer Patel: 01:25:03

They've had great success.

Fer Patel: 01:25:04

I had amazing success.

Fer Patel: 01:25:05

Success stories from people, how they're extremely, I get a lot of feedback.

Fer Patel: 01:25:11

They go, oh my God, this is amazing.

Fer Patel: 01:25:12

It's fantastic.

Fer Patel: 01:25:12

I love what you did here.

Fer Patel: 01:25:14

It saves them time because if you're an agency owner of 3, 4, 5 people,

Fer Patel: 01:25:18

you don't have time to do it yourself.

Fer Patel: 01:25:19

You just can give it to one of your guys.

Fer Patel: 01:25:21

Just go clone this page.

Fer Patel: 01:25:22

I like this page.

Fer Patel: 01:25:23

What do you do when normally when you want to build a new website?

Fer Patel: 01:25:25

The first question is like, what type of websites do you like?

Fer Patel: 01:25:28

You give 'em examples.

Vit Muller: 01:25:30

Yeah.

Fer Patel: 01:25:31

So now it's like, here cone, this page, change this.

Fer Patel: 01:25:34

Let's go live.

Fer Patel: 01:25:35

We're ready to go live in an hour.

Vit Muller: 01:25:36

Brilliant.

Vit Muller: 01:25:37

now if this wasn't controversial enough for some, the last tool will

Vit Muller: 01:25:41

probably will be the most, your

Fer Patel: 01:25:44

The last one is actually, so I have another tool that I

Fer Patel: 01:25:47

built called Super Migrator.

Fer Patel: 01:25:50

So that one is not a tool I have to, we, I took a step back on this tool here.

Fer Patel: 01:25:55

I'm not gonna publish it for the public to use ever, because it's,

Fer Patel: 01:25:59

it's too dangerous to be in the wild.

Fer Patel: 01:26:01

It's a tool that will help.

Fer Patel: 01:26:03

It's a service.

Fer Patel: 01:26:04

It's a service offering.

Fer Patel: 01:26:05

We do.

Fer Patel: 01:26:06

So if now, again, my disclaimers over here and why I built it.

Fer Patel: 01:26:10

When we are, I was working at high level, I would see so many people

Fer Patel: 01:26:13

complain about how working with rogue agency owners who would, they're no

Fer Patel: 01:26:17

longer answering their questions.

Fer Patel: 01:26:18

They're stuck in there.

Fer Patel: 01:26:19

They won't eject them, they won't give 'em a snapshot, and

Fer Patel: 01:26:22

now they're forced to go rebuild everything step by step themselves.

Fer Patel: 01:26:26

It's taking them six weeks to eight weeks to rebuild everything.

Fer Patel: 01:26:29

Or they hire someone that'll cost them 3 to $5,000 to do, it's not one example.

Fer Patel: 01:26:34

I've seen 30 to 50 different examples of these things happening, but it just

Fer Patel: 01:26:41

can't, just, luckily, somehow we stumbled upon how to build something in a, with

Fer Patel: 01:26:45

doing all these tools, we got better and better and we're like, wait a minute, we

Fer Patel: 01:26:49

can now we can drill into your account.

Fer Patel: 01:26:51

Great.

Fer Patel: 01:26:52

We can clone a public facing page.

Fer Patel: 01:26:53

Great.

Fer Patel: 01:26:54

Now we can go into any subaccount and clone the whole subaccount.

Fer Patel: 01:26:59

So I can come in there and say, I want to copy all the funnels and we can

Fer Patel: 01:27:05

paste all the funnels somewhere else.

Fer Patel: 01:27:06

I can copy all your websites, paste all the websites somewhere else, copy all

Fer Patel: 01:27:10

your workflows, paste it somewhere else, copy all your tags, your custom values

Fer Patel: 01:27:15

with the values and bring them over.

Fer Patel: 01:27:17

So it's not as good as an ejection.

Fer Patel: 01:27:19

Ejection is a hundred percent exactly as is.

Fer Patel: 01:27:22

You're just changing the.

Fer Patel: 01:27:23

Agency owner, but it's better than a snapshot because I'm bringing

Fer Patel: 01:27:26

along your custom values as well.

Fer Patel: 01:27:28

And I'm gonna be able to export your contacts with the notes in there as well.

Vit Muller: 01:27:33

What about conversation history?

Fer Patel: 01:27:36

conversation history.

Fer Patel: 01:27:37

We are extracting conversation history and adding it to your notes

Fer Patel: 01:27:41

only because we, you can't keep it in it's, that's a database level.

Fer Patel: 01:27:44

We can't touch that.

Vit Muller: 01:27:45

Yeah, so that's that.

Vit Muller: 01:27:47

The ejecting is, yeah.

Fer Patel: 01:27:48

that eject me better.

Fer Patel: 01:27:49

So this is super migrator and it's a tool that on demand.

Fer Patel: 01:27:53

I've actually refused two people who come to me to, migrate this

Fer Patel: 01:27:57

stuff because in the end, I knew who the agency owner was already.

Fer Patel: 01:28:00

I know, like, honestly, I know most of the agency owners, whatever, what's going on.

Fer Patel: 01:28:04

I'm like, in their case, they were trying to take all the, they had very minimal ip.

Fer Patel: 01:28:09

They wanted to take the agency owner's IP with them.

Fer Patel: 01:28:13

I'm like, so in those cases I would decline them and or refund them.

Fer Patel: 01:28:17

Like I don't need to be involved at, I'm looking at a case of.

Fer Patel: 01:28:22

They can easily rebuild it.

Fer Patel: 01:28:23

If they wanna rebuild it, they can do it on their own.

Fer Patel: 01:28:25

It has nothing to do with me.

Fer Patel: 01:28:26

I won't involve myself when I know it's clearly they're just

Fer Patel: 01:28:28

trying to take someone else's ip.

Vit Muller: 01:28:29

Mm-hmm.

Fer Patel: 01:28:30

So super migrator, it's a fantastic tool.

Fer Patel: 01:28:33

It's one of those things when people are trying to leave an agency account,

Fer Patel: 01:28:37

you know, it's, I understand the, I understand a hundred percent

Fer Patel: 01:28:40

the controversy involved here.

Fer Patel: 01:28:41

It's like I'm helping people leave other agency accounts.

Fer Patel: 01:28:44

Look, they're leaving anyways.

Fer Patel: 01:28:46

I'm just facilitating the transfer for them in a more cleaner manner, and at

Fer Patel: 01:28:53

the same time, it's already happening.

Fer Patel: 01:28:56

If they're leaving, they're leaving.

Fer Patel: 01:28:57

So it's up to the agency owner saying, why don't you monetize?

Fer Patel: 01:29:00

If they're leaving, charge them to eject them or let them rebuild it on their own.

Fer Patel: 01:29:05

It's up to you.

Vit Muller: 01:29:06

like the, the, the red flags for me is like a really simple one is if

Vit Muller: 01:29:10

you are under an agency and they do not even let you export your contact list.

Fer Patel: 01:29:15

Oh yeah,

Vit Muller: 01:29:16

That's like, yeah.

Vit Muller: 01:29:18

So we could.

Fer Patel: 01:29:19

can do that.

Vit Muller: 01:29:21

Brilliant.

Fer Patel: 01:29:21

I extract your contact list.

Vit Muller: 01:29:23

we, we could rant on forever,

Vit Muller: 01:29:25

So, Fer, let's, we put together a bit of an offer, for you guys.

Vit Muller: 01:29:29

so you guys can get 25% off on, I dunno if it's all these tools,

Vit Muller: 01:29:33

but Fer, do you wanna unpack that offer and where do they go?

Fer Patel: 01:29:37

Yeah, so the, what was the offer you said on We set the

Vit Muller: 01:29:42

I think you mentioned 25% off for the listeners

Fer Patel: 01:29:44

You know what?

Fer Patel: 01:29:46

Let's just do 30%.

Fer Patel: 01:29:47

We'll do 30% off for all your listeners.

Fer Patel: 01:29:50

we'll do super clon.

Fer Patel: 01:29:50

We'll give everyone a 30% discount.

Fer Patel: 01:29:52

Who's listening and what was the code that we agreed upon in there?

Fer Patel: 01:29:54

I

Vit Muller: 01:29:55

We didn't, but the code will be available on the website,

Vit Muller: 01:29:57

so you just gotta head over to highlevelexperience.com/fer and

Vit Muller: 01:30:02

that'll take you to a landing page.

Vit Muller: 01:30:04

We get to, read bit more about the offer, and then there's gonna be a button for

Vit Muller: 01:30:07

you guys to click on that'll take you to the actual way you complete the purchase.

Vit Muller: 01:30:11

I will put the promo code on that landing page, on that initial landing page.

Vit Muller: 01:30:15

If you scroll down below the fold, there's gonna be some other,

Vit Muller: 01:30:18

offers that I've got as well.

Vit Muller: 01:30:20

So yeah, simply head over to highlevelexperience.com/fer, FER,

Vit Muller: 01:30:25

and you get to, you know, get to learn more and, and, take action.

Fer Patel: 01:30:28

yeah.

Fer Patel: 01:30:29

So, you know, if they've never tried Super clone, try it out.

Fer Patel: 01:30:31

It's gonna save them a ton of time.

Fer Patel: 01:30:33

we'll give 30% discount to all your listeners.

Fer Patel: 01:30:35

It will be on the landing page at the same time.

Fer Patel: 01:30:37

Check out super editor.

Fer Patel: 01:30:39

You don't know how valuable it is until you actually use it.

Fer Patel: 01:30:41

I had people like Mario.

Fer Patel: 01:30:43

Mario, I showed him Super Editor initially at the beginning.

Fer Patel: 01:30:45

He was less polite about it, and he pretty much said what a useless tool that is.

Fer Patel: 01:30:51

That's in, you know, simpler terms.

Fer Patel: 01:30:52

Like what a useless tool.

Fer Patel: 01:30:54

Why'd you waste your time on that?

Fer Patel: 01:30:55

That's what he told me until he came back to me four weeks later.

Fer Patel: 01:30:57

He was like, oh my God, I need your tool.

Fer Patel: 01:30:59

Then he got it.

Fer Patel: 01:31:00

Then he's like, this is the greatest tool in the world.

Fer Patel: 01:31:01

I'm like, yes, because it's so, I use it probably 15 times a day because

Fer Patel: 01:31:07

I just, I don't ever go into the funnel builder itself and search ever.

Fer Patel: 01:31:11

I'll just go to the page publicly, click edit right into the page.

Fer Patel: 01:31:14

I don't wanna waste time navigating.

Fer Patel: 01:31:15

So the, the purpose of the tool is to just save time and simplify your day to day.

Fer Patel: 01:31:20

Take away the wasted clicking and the time consuming part and get straight to

Fer Patel: 01:31:25

the stuff that will bring you the ROI.

Vit Muller: 01:31:27

Brilliant.

Vit Muller: 01:31:29

Fer.

Vit Muller: 01:31:30

Thank you so much for being on the show today.

Vit Muller: 01:31:32

I, I wish we had more time.

Vit Muller: 01:31:33

Will, I'll have to get, I'll have to get you, back on mate, because there's

Vit Muller: 01:31:36

so much more I wanna talk to you about.

Vit Muller: 01:31:37

so yeah.

Vit Muller: 01:31:38

But appreciate you jumping on, sharing your knowledge, sharing your.

Vit Muller: 01:31:42

Experiences and, yeah.

Vit Muller: 01:31:44

Thank you so much.

Vit Muller: 01:31:45

I hope to see you at Dallas.

Vit Muller: 01:31:47

I, I assume you're coming along to Level Up.

Fer Patel: 01:31:49

I won't be able to make it this year.

Fer Patel: 01:31:50

Unfortunately,

Vit Muller: 01:31:52

Okay.

Vit Muller: 01:31:52

So at Cancun it is.

Vit Muller: 01:31:53

Alright,

Fer Patel: 01:31:54

Cancun, so I can't make it there Dallas.

Fer Patel: 01:31:56

But you know, I'm inviting everyone to join me in Cancun at the AI

Fer Patel: 01:31:59

Unleash Intensive, and we can have fun over there and learn.

Fer Patel: 01:32:03

Don't just

Vit Muller: 01:32:04

again?

Fer Patel: 01:32:05

Ai unleashed intensive.com.

Vit Muller: 01:32:08

AI Unleash Intensive.

Vit Muller: 01:32:09

I'll check that on that, landing page as well.

Vit Muller: 01:32:10

Ai unleash intensive.com.

Vit Muller: 01:32:12

Thank you so much mate.

Vit Muller: 01:32:14

And thank you guys for listening to today's episode on High

Vit Muller: 01:32:16

Level Experience Podcast.

Vit Muller: 01:32:18

If you've enjoyed today's episode, then please share it with fellow agency

Vit Muller: 01:32:21

mates and other high levelers that you think would also benefit from listening.

Vit Muller: 01:32:24

For show notes, links and extra tips to help you grow your agency or

Vit Muller: 01:32:27

your sales with high level, please go to highlevelexperience.com.

Vit Muller: 01:32:31

Thank you and have a great rest of your day everybody.