Episode 60

Chat about the Unofficial GHL Summit with Johann Nogueira | HighLevel Experience Podcast

60 - Chat about the Unofficial GHL Summit with Johann Nogueira | HighLevel Experience Podcast

In this special popup episode, host Vit Muller chats with legendary SaaS entrepreneur and community leader Johann Nogueira, co-founder of White Label Suite, about the Unofficial GHL Summit happening August 28–30 (EST) — an epic 3-day virtual gathering for HighLevel agency owners, SaaSpreneurs, and marketers.

This isn’t your average summit — it’s stacked with 30+ high-level speakers, real strategies (no pitch fests), and even a bonus 4th day featuring billion-dollar-level insights.

Whether you’re just getting started or scaling your empire, this episode is your VIP backstage pass to what’s coming — including Johann’s brand new book, a SaaS-focused business board game, and how you can both learn and earn by sharing the event.

Special Offer 🤩📣

🎟️ Join the Unofficial GHL Summit for just $5

Get access to 3 full days of top-tier HighLevel strategies, networking, and inspiration — plus unlock bonus Day 4 access and lifetime recordings with the VIP upgrade.

🔗 Register now at: HighLevelExperience.com/unofficialghlsummit

💸 Want to promote the summit and earn affiliate commissions?

Sign up as an affiliate right on the same page and access swipe copy, funnels, and prizes!

About Johan Nogueira

Johann Nogueira is a renowned agency growth strategist, co-founder of White Label Suite, and creator of the game SaaS Empire. He’s spent over a decade building and scaling businesses, helping agencies go from startup to exit — and he’s passionate about empowering others through education, gamification, and connection.

Highlights 🔥

Key points we talked about in this pilot episode!

  • 00:45 Introducing Johann and the GHL Summit
  • 01:44 The Book: Building an Agency Empire
  • 03:19 SaaS Empire: The Game for Agencies
  • 07:09 Details of the Unofficial GHL Summit
  • 10:26 Meet the Speakers
  • 14:54 Learning Curves and Impressive Efforts
  • 15:30 The Value of Learning from Legends
  • 16:08 Taking Action and Avoiding Analysis Paralysis
  • 16:33 The Power of Referrals and Affiliate Commissions
  • 17:23 Building a Business Ecosystem
  • 19:46 Leveraging Partnerships for Fulfillment
  • 20:20 Promoting the Event and Affiliate Opportunities
  • 26:40 Event Details and Registration


Our Sponsors:

We’re proud to partner with some of the top industry leaders who help make the HighLevel Experience Podcast possible:

VAHub PRO

Free Up Your Time with HighLevel-Pro VAs — $297 Onboarding Fee Waived!

Meet VA Hub PRO—the ultimate VA agency built just for HighLevel users. Imagine having a team of skilled “HighLevel ninjas” who handle your GHL tasks flawlessly, freeing you to focus on growth, client meetings, and closing deals. I’ve seen the impact firsthand with my own VAs, Komal and Eyanda—they’re game-changers. Right now, VA Hub PRO is waiving the $297 onboarding fee. Book your call at highlevelexperience.vahubpro.com.

Level Up Marketplace

A cutting-edge platform designed to extend the functionality of HighLevel, offering a wide range of custom apps and workflow actions tailored to meet the diverse needs of agencies and SaaS businesses.

As one of the only six global HighLevel developer partners, Level Up Marketplace provides innovative solutions that streamline processes, enhance customization, and enable new revenue streams. Whether you're looking to replace external tools like Zapier with native HighLevel integrations or seeking unique app functionalities to solve specific business challenges, Level Up Marketplace delivers agile, high-quality applications that empower agencies to scale and optimize their operations effortlessly. With a commitment to continuous development and community-driven innovation, Level Up Marketplace is redefining what’s possible within the HighLevel ecosystem.

SPECIAL OFFER FOR OUR PODCAST LISTENERS!

Use promo code VITMULLER at checkout to get 20% discount on your Level Up Marketplace Subscription! Click Here To Sign Up

My CRM Sim

Unlimited SMS & WhatsApp for HighLevel

Get your SMS & WhatsApp marketing up and running effortlessly in 5 minutes with myCRMSIM + High Level and enjoy unlimited text messaging capabilities without the hassle of A2P registration or per message charges. Click here to get started for only $7 for your first month by using a promo code HLE7 at checkout

-

Love This Podcast?

Please rate and review in your favorite app by clicking here


Subscribe to High Level Experience Newsletter!

Subscribe to our newsletter for exclusive updates, strategies, and a front-row seat to the latest GHL feature reviews, all tailored to propel your journey to HighLevel greatness. Join us now and be part of a community that's redefining success in the digital age! 🚀💼🎧✨

Click here to subscribe

Share your story to be featured on our next episode!

Each episode we feature 3 different GHL agencies sharing 1 inspiring story of businesses and impact made for them as a result of using HighLevel. Click here to submit yours!

🎤Got a Beef 🥩with HighLevel? Let’s Hear It!🎤

Share it in 60 seconds and join our podcast party! It's your chance to make software talk entertaining and maybe, just maybe, spark the next big update. Quick, fun, and a bit cheeky—record your piece, send it over, and let's add some flavor to HighLevel feedback.

Supercharge Your Agency with Exclusive Free Resources! 🚀

Get the Tools You Need to Protect, Optimize, and Scale Your Business – Absolutely Free!

Running a successful agency is challenging, but you don't have to do it alone. In collaboration with Vit Muller GHL Consulting we now offer you a collection of essential resources to help you protect your content, streamline your operations, and set your clients up for success. Click here to explore all the different resources available to your agency absolutely free!

Recommended Tools, Add-ons and Services to Power Up🔥 your HighLevel™ SaaS Agency

Discover our top recommended 3rd party providers and tools that seamlessly integrate with HighLevel. Streamline your workflows, automate tasks, and improve overall efficiency to take your agency to the next level.

Click here for more details

Check out our High Level Offer

Are you new to GHL, considering signing up, or a seasoned user ready to upgrade? We've got an exclusive offer just for you! Click here to find out more

Profit Roadmap System™ for GHL Agencies

This is a unique business model for GHL Agencies looking to offer more scalable deployment of systems to clients, faster results and more profitability thanks to it's 'productised' approach.

It includes 10 distinct systems, each designed as a standalone module (snapshot). These snapshots are installed into your SaaS customer's accounts gradually, over time, one on top of the next one like pieces of a puzzle. This approach contrasts with a single, expansive custom projects, which often proves tougher to market and deliver.

Profit Roadmap™ System and it's 'gradual rollout' method leads to faster fulfilment, onboarding, and delivery of results for your SaaS clients.

Click here to find out more

Premium GHL Snapshots

Experience the full potential of Go High Level with Vit's exclusive Premium Snapshots. These pre-built templates and automations are specifically crafted to streamline your workflow and save you a valuable time. From lead generation to sales funnels, Vit's Premium Snapshots will give your agency a competitive edge by providing ready-to-use solutions that can be customized to fit your unique needs. Click here to find out more

GHL Consulting

We understand that implementing GHL can be overwhelming, but we're here to make it easy for you. If you need specific help, whether strategic, development or to troubleshoot a specific problem you're trying to resolve Vit and his team of consultants can help! Click here to find out more about this bespoke and highly personalised service.

Advertise

Want us to promote your product or service? Apply to become an advertiser! Click here to find out more

More info about this episode:

  • Type: Audio (Explicit )
  • Link: https://podcast.highlevelexperience.com/episode/unnoficial-highlevel-summit-2025
  • Authors: Vit Muller
  • Copyright 2024 vitmuller.com | highlevelexperience.com
Transcript

Ep # - Chat about the Unofficial GHL Summit with Johann Nogueira | HighLevel Experience Podcast

===

[:

Johann Nogueira: ~Hey, what's happening man? How you doing?~

Vit Muller: ~I'm very good. Yourself?~

Johann Nogueira: ~Good. You look very fuzzy, by the way. ~

Johann Nogueira: ~Oh, it says actual recording is high quality. Cool, no problem. Do I look fuzzy or am I good?~

Vit Muller: ~I good? You're looking great, mate. Looking great with all the, all the, all the, all the gangs behind you as well.~

Johann Nogueira: ~Ah, dude, that's, that's only one out of three bookshelves. Plus I've, plus I've got games scattered throughout the entire house, so there's~

Vit Muller: ~I, I'm, I'm a big on Kaan. We should, um, we should do a game man. When we in Dallas, we should just get some whiskey whiskey and play a board game.~

Johann Nogueira: ~Are you booked? Are you coming?~

Vit Muller: ~I am.~

Johann Nogueira: ~Yeah. Woo hoo. Let's have some.~

Vit Muller: ~I, I, I bought, I bought, I bought the VIP plastic ticket like last year. I, I asked Sarah like, get me somebody, get me that QR code when Leslie's on stage.~

Vit Muller: ~I won that special, so I bought it. I got my flight. I'm gonna be there like on Tuesday, the week before. I'm gonna hang out with Braden. We're gonna do a road trip to Austin with, in the cyber track. ~

Vit Muller: ~Then we are gonna, and I'm gonna stay there until Wednesday afterwards. So I'm gonna be there for, for 14 days ~

Vit Muller: ~and it's gonna be.~

Vit Muller: ~Epic. Really looking forward to it.~

Johann Nogueira: ~dude. That's cool. Yeah. We arrive on the eighth and we leave on the 20th.~

Vit Muller: ~Okay. So yeah. All right. 12, 12 days. Yeah. Uh, eight. When is it? Eight. Hang on, let me, eight. Maybe you can, I don't know if what your program is, but it'd be cool to, um,~

Johann Nogueira: ~We're doing, um, we're going to AI marketing world, and then we're coming to GHL.~

Vit Muller: ~is it on Wednesday on the eighth, the AI marketing world?~

Johann Nogueira: ~Uh, maybe it's a ninth. Uh, hang on, I'll tell you one second.~

Vit Muller: ~Is it? Is it a week? I, I think I saw something.~

Johann Nogueira: ~AI Marketing World is on the ninth to 11th.~

Vit Muller: ~Oh, that's where I'm on my, uh, road trip to Austin and I think I saw it and it was like another thousand bucks for ticket. I'm like, yeah, I'm already, yeah, that's, yeah. It's too much. But, um, that's gonna be, that's gonna be cool. Yeah. Hopefully I get some scoop from it. Get, get a scoop.~

Johann Nogueira: ~Oh, sure man. For sure. We're, we're going because we're going to be pitching there. So they have a pitch competition. So we will be yeah, pitching~

Vit Muller: ~Wow. I.~

Johann Nogueira: ~the, uh, pitching in front of venture capitalists. So they have a pitch competition where the first day you pitch, you got five minutes, and then yeah, the next day if you are still in, you get another five minutes or 10 minutes, and then the last day you get another little bit too.~

Vit Muller: ~That's interesting. Alright, well best of luck to that. So you guys are pitching for, uh, for a white little suite just to get more, more money in or,~

Johann Nogueira: ~I don't know. Dunno. 'cause we do have some other cool programs we might launch in October,~

Vit Muller: ~okay. All right. Yep. Alright, well let's not spoil the surprise.~

Johann Nogueira: ~we, we don't, we don't know. Literally like 10 minutes ago I was on the call with Walt. I'm like, so which one of the goodie bags do we open up and say, Hey, look at this.~

Vit Muller: ~at this. You ~

Vit Muller: ~guys always come up with some cool shit. So yeah, I'm, look, I'm looking forward to it, but let's get this started. I've got, um, yeah, I've got stuff to do. Uh, ~

Vit Muller: ~yeah, let's go. Um,~

Johann Nogueira: ~Cool. Let's rock. Hey, thanks. Thanks for having me by.~

Vit Muller: ~Let, let, let, yeah. Thank you mate. Yeah, yeah, yeah. No, I think, you know, we gotta do it. Let me introduce you.~

Vit Muller: ~Um, ~hello everybody. Welcome to another episode. This one is a little popup. Special. Guys. ~Um, ~Johann just reached out to me,~ uh,~ I dunno how, how, how I missed it. ~Uh, ~but the guys,~ uh, ~Johann and Walt, they're putting together an unofficial GHL summit,~ uh,~ this, this coming week. And, ~um. ~It's a thing that I was,~ uh,~ a, a speaker on last year and I really enjoyed it.

Vit Muller: It was a really great format, and it was a lot of people, a lot of high levelers,~ um,~ you know, tuning in to learn from, from others. So it's a great event. And I thought, well, you know, he asked me, Hey, you know, let's, let's do a little pro. Like, would you mind promoting it? We've got all the, we've got all the.

Vit Muller: You know, swipe files, emails already. You just send it and I'm like, this is all great, and I'll do all that. But you know what we should do, like, just do a little quick, like a 30 minutes for, for the guys and he, here we are guys. So, ~um, ~so, ~um, ~I'm gonna introduce Johann,~ uh,~ into the, into the studio now. ~Uh,~ Johann,~ uh,~ and Walt, they are the owners of White Label Suite.

t people in the community. I [:

Vit Muller: So please welcome to the show, Johann Nogueira.

Johann Nogueira: Dude, thank you so much for having me. It's an honor and a privilege.

Vit Muller: Yo. Thank you so much for being here, mate. I appreciate you and ~uh, ~I'm very excited to,~ um,~ to learn what you guys cooked up for this year.

Johann Nogueira: Yeah, man, dude. So people have been saying, Hey, when are you? When's the next one? And when's the next one? And when's the next one? And so life just gets so busy, right? This year, I cannot believe a year has flown by. I cannot, cannot believe. It was a year ago that we were partying in Dallas. Like crazy time.

e proud of. Right? It's, but [:

Johann Nogueira: I'm not making 50 grand. I'm, you know, I'm gonna go try something else. It's like, no, you need to give yourself the proper foundation. So we wrote this book not only with the right formulas, but with case studies and with step-by-step checklists that you can go through and go. Done, done, done, done, done.

s is, yeah. I started back in:

Johann Nogueira: So this is the book that we wish we had. We've interviewed the top, the top people in the world, the top agencies. This is from. The battlefield. It's like, Hey, this is what works. This is the blueprint that works. So that's the, that's the book and that's why we wrote it. And it's 420 pages long. So it's, it's, it's not a, it's not something that you can do in a day, but.

You don't need to do it in a [:

Johann Nogueira: What if I could teach you most of the principles in an hour? That's the reason why we built the game. So I don't know if anybody here has read the ga ~uh, ~or read the book. Cashflow Quadrant, right? Robert Kiyosaki's Cashflow Quadrant. Off the back of that, he's got a book,~ uh,~ game called Cashflow 1 0 1, which is the game.

Johann Nogueira: Now, every employee that comes in to our employee, we te we play the game with them. Why? Because we show them, Hey, we're paying you all this money. Don't go buying cars and boats. Those are doodads. So. By teaching them in one hour to play the game. They know why we're telling them what to do with, you know, Hey, invest your money, build a passive, you know, asset, all that kind of stuff.

it's about how to build your [:

Johann Nogueira: So that's how you build your agency. But then what happens? The government comes down, there's taxes, there's government shutdowns. You get a lawsuit, the code gets corrupted, there's a ransomware. All these things happen to you. And so the bad things. That happened. But then there's different counterparts. So now you can hire your dream team, you can get the best of the best team.

Johann Nogueira: You can see who you need for what situation. So by understanding all the. All the cards that can be played, all the different things that are gonna happen to you in business by you knowing what's there, it allows you to plan, it allows you to run simulations. So Walt and I, we literally sit there and we'll be like, Hey, what can we do this month?

podcasts this [:

Vit Muller: Right. So it's not just a game, like you don't just play it, you actually apply in reel and you go back to the game. You keep playing. It's not like a, I mean, you can, I mean, I know we, when we hang out in, in Sydney, in, in Maine at the, that's the first time I've saw that. I saw that prototype and

Vit Muller: it's guys like, you gotta see it like the, the packaging.

Vit Muller: It's exquisite. Like a really, really nice packaging. Like a proper cardboard. Cardboard, a board game, proper board game. Really well thought out. I mean, there's nobody better to come up with something like that than, I mean, you, you look at it, look what's behind him. Like this guy's playing all the board games.

Vit Muller: He's, he's a, he's a total, total geek, but also a fellow high leveler. So you, you know it inside and out.

onna, I'm gonna do a little, [:

Vit Muller: Yes, screen share something.

Johann Nogueira: yeah. Lemme, lemme do a little screen share. Check it out. Like, have a look at,

Johann Nogueira: so this is, this is some of the cards, you know, here, this is the, it's just business version. This is not the SaaS empire version.

Johann Nogueira: So it's just business is a game that we've built for the last two years, and then we built a SaaS version. So, but very similar. So this is, that's why you'll see it's just business. Here's all the stuff that can happen. That's the red cards. They're the bad things. The yellow cards are the dream team, the people who you want there.

Johann Nogueira: ~Um, ~the green cards are the ones that make you the money and you know, you're going and making a strategic investment. You're doing some video marketing, getting some capital in there. So this is just a quick little sneak peek of what is in the, in the game, but yeah, yeah,

Vit Muller: I like it. It's got a bit of a ground TAFE out to it, style to it.

Johann Nogueira: it, it is. It's inspired by grand theft.

t. ~Um, ~now you've got the, [:

Vit Muller: Don't talk about it. ~Um, ~so you obviously you cross your i's and all the T's. So that's why, ~um. ~Let's

Vit Muller: talk about the,~ uh,~ the unofficial summit that's happening this coming Saturday. Is it starting on Saturday?

Johann Nogueira: 28th, so one week from now, 28th, 29 30th.

Vit Muller: 28th. So Thursday, Friday, Saturday. If you're in Australia. ~Uh, ~or, or, or,~ um,~

Johann Nogueira: No, no, no, no, no. Thursday, Friday, Saturday, US.

Vit Muller: okay.

iday, Saturday, EST starts at:

Johann Nogueira: The reason we put these things on is so that you can learn. You can learn from the best of the best, you can learn from the people who are doing this all day, every day. You get to see their strategies. You get to pick, you know, Hey, I really like that guy and I like the way he talks. I like his strategies.

need guidance, and you will [:

Johann Nogueira: Show what you're actually doing. That's how you build credibility, right? Nobody likes a, a pitch fest. So come show us what you're doing. Let's have some fun. And then from understanding that people will be. Going, wow, that's, that's epic. So we have three days and then we have a bonus day. And the bonus day, we've got some pretty heavy hitters coming on.

Johann Nogueira: These are people with thousands and thousands of sub-accounts. One person has sold a company for $1.1 billion, so I won't reveal that just yet. ~Uh, ~but yeah, so if you wanna come play, that's a special day four,~ uh,~ bonus day. ~Um. ~We love. We love this event. We love it brings everybody together. Everybody gets to share and everybody gets to have some fun and learn, and you never know what you don't know.

at people are doing, and one [:

ike every day, it's like from:

Johann Nogueira: Last year. Last year we had 200 people on live all day, every day. It's not like a homo thing where it is 87,000 people live for three days. But this is specific to our niche, it's specific to our, what we're doing here with go high level, and we're all go high level agencies, so we're all here to help each other grow.

Vit Muller: Yeah, guys, if you, if you, you know, you're gonna feel right at home with this. I mean, let me, let me just share a screen here.

affiliate link. So head over [:

Vit Muller: This is,~ uh,~ all about value for everybody, guys. So, ~um, ~all the love, unofficial GHL summit. So check it out. So we got, how many speakers we got? ~Uh, ~should we break it down? I mean, we got so many amazing speakers. A lot of, a lot of, ~uh.~

Johann Nogueira: There's about 30 speakers in total.

Vit Muller: 30 speakers, so let's break it down. We got, we got a lot of, a lot of fellow friends.

Vit Muller: A lot of people have actually interviewed on the podcast as well. ~Uh, ~we got Annie Single, I haven't interviewed this guy, but I've interviewed Matt Descent, a total legend from HL Pro Tools, Bryce Kora from, ~uh. ~Closed bot. They actually just went through. It's cool that you got 'em side by side. The boys just did through a bit of a merger.

Vit Muller: ~Um,~

so really, really good human [:

Vit Muller: total legend.

Vit Muller: She's got one of the biggest agencies guys, like when it comes to va. So she's a Filipino, she lives in Philippines and she's got a massive,~ uh,~ agency,~ uh,~ with Philippines. And actually they just. Over the last year, they've actually went through a bit of a change over day, realizing, you know, the opportunity in the high level space and now they're actually getting all their VAs satisfied for high level.

Vit Muller: So there's, you know, there's a workforce ready for you right there. She's awesome. So she's gonna be speaking Ryan O'Connor. Really good mate of mind. He runs Grable,~ uh,~ again,~ uh, uh, uh, uh, ~like a,~ um,~ what's it called? Like a white level,~ uh,~ support,~ uh,~ for, for SaaS. He's got a really good product as well. ~Uh, ~Paige Vacher.

Vit Muller: I don't know her. Can you tell me about her?

different agencies about ai, [:

Vit Muller: Brilliant. I feel like I skipped past some of the other names that I didn't know. So like, do you want to talk about,~ uh,~ Anique and Sherry's as well?

Johann Nogueira: Yeah. Yeah. So a, an runs,~ um,~ eugenic. So an, a company that buys up,~ uh,~ SaaS companies. Cherise runs built to sell, so Built to sell Summit she did a couple of months ago, and again, she's in the high level space. We've got Star Co Starco has more than a hundred thousand female entrepreneurs in her group. So she is a powerhouse.

Johann Nogueira: She has been, been a coach for a very long time. Dakota Ruth. He runs his,~ um,~ support agency and. Agency growth. He is just an incredible, like the dude is a beast. Bridget?

Vit Muller: heard a lot about him. Yeah. Yeah. Heard a lot of good things about him, I think. ~Uh, ~fair, fair, fair. Patel, he was on his thing and

Vit Muller: he,

Johann Nogueira: Yeah.

Vit Muller: he he he posted a lot. Yeah.

our original first affiliate [:

Johann Nogueira: ~Um, ~we've got. Joel, Ty and Lawrence. So they run Va Hub Pro. ~Uh, ~you've got Alo, Gandhi, and Pat, and they run HL freaks. We've got, oh, Raheen. Raheen is awesome. Hey, can you, can you zoom in on, oh, down there. That's Jenna. Sorry, I can't see. My screen is very small, so Jen. Yeah. You know Jenna, don't you?

Vit Muller: No, no, I was just reading it.

Johann Nogueira: She, she runs,~ um,~ group track, so she's got.

Vit Muller: Oh, yes, yes, I do know her. Yes, of course. Jesus Christ. Yeah. How did, yeah, I've, I've had her on the podcast. I'm so sorry. Sorry, Jenna. ~Um, ~it's been a while. My apologies.

. This is our people and we. [:

Johann Nogueira: This year's gonna be even bigger and better and looking forward to, to catching up. And don't forget that special fourth day that is coming up as well. So that's

Johann Nogueira: on the, that's on

Vit Muller: so

Johann Nogueira: of,

Vit Muller: sorry. Go.

Johann Nogueira: that's on the 5th of September. That's special. Fourth day.

Vit Muller: 5th of September. Okay, so it's not right after like a third, like, yeah. Okay. So you got a bit of a delay. Okay. I like it. ~Um, ~we we're jumping into each other talking, and that's just because we're both excited. That's what happens. ~Uh, ~guys. So, ~uh, ~check it out. This is really cool. And the guys,~ uh,~ all the, all the, all the,~ uh,~ speakers they're gonna be talking for, like, I don't know.

Vit Muller: ~Uh, ~let's see. For like an hour, actually. That's a solid block. I like that

Vit Muller: because,~ ~

Vit Muller: ~um,~ last year I don't think it was an hour, it was a little bit shorter and you had more speakers. So obviously,~ um,~ well, that's a question to you. I mean, I was gonna talk to you about like what goes into running an event like that, but that could be maybe a separate episode.

e, I think there's been some [:

Johann Nogueira: Yep. Always learning every day.

Vit Muller: I mean, one thing that was really impressive is,~ uh,~ like you just kept boom, boom, boom, rolling, rolling from one to the next. And,~ um,~ yeah, unreal. I mean, that's a, that's a kept that, it kept me pretty tiring,~ um,~ like going like it, like that.~ Um, ~so I, and that's, and that's mixing up speakers and taking breaks between while other speaking.

Vit Muller: So, I mean, I, I, I have no idea how that. How the Harmon guy did it. That's unreal. So guys, so check it out. So yeah, you get a full hour. Listening to pure wisdom of top, like people who've done it, like who've, who've grown the business to, you know, some incredible r results. And, you know, nothing's, nothing's free.

t's honestly, it's just five [:

Vit Muller: And then obviously where the magic happens is taking action. Taking action.

Vit Muller: There is bit of warning, I, that's more for me. ~Uh, ~there is gonna be a lot so. It can also be analysis by paralysis when it comes to these type of events. What would you say to that, Johann? What would be your like recommendation?

. Like I started my agency in:

er here can. And so I'd say, [:

Johann Nogueira: James can run your ads. And by the way, Hey James, can I get an affiliate commission of 20% for every sale I send you? He's like, yeah. And then I realized I was making more money by building website, by not from the website. The website was costing me money.

Johann Nogueira: The, the website was costing me more like the website. I wasn't making money, but I was making more money by sending referrals. And so then I said, Hey, come into us and then we'll build you the website. We'll get your traffic set up, we'll get your branding done, we'll get, you know, and not in that sequence, we'd get the branding done that, build the website, then do their offers, get their traffic going, build videos, do their social media, all of that.

Johann Nogueira: But I was only one small cog in the chain, but I was getting paid by every, every referral from every other partner. Right. And so by knowing who's out there and knowing what they do, you can now make referrals to different programs, different people, and get a gr a great affiliate commission from them.

Johann Nogueira: But you don't know who to recommend unless you actually see what they do and how they do it.

s mean you gotta go there to [:

Vit Muller: You can just go there to learn what all these legends have as offers. And pretty much everybody, he,~ uh,~ on that list, he has some cinema affiliate offer.

Vit Muller: I mean, I've got an affiliate offer too, right? I mean, the reason why. Well, like, like this podcast is, is I enjoy these interviews, right? And I get to speak to amazing people for an hour, and it's great for me and great for you guys listening,

Vit Muller: but obviously it's also a business model in itself, right? We got affiliate offers on the back of every single guest, plus we've got sponsors.

Vit Muller: So, ~um, ~yeah, it's a definitely high leverage. You're big, you're, you're big on leverage. I know. I know.

Johann Nogueira: A hundred percent. So let, let's, let's talk about you. You are one of the best builders when it comes to snapshots. Like your snapshots are the most detailed I've ever seen. I've never seen a better detailed product than what you create. It's insane. Am I ever gonna be able to compete against you? Yes.

e is got the best snapshots, [:

said in the, at what I did in:

Johann Nogueira: I'd send them to the Google guy who'd get the Google ads up, who'd send them to the Facebook guy, who'd send them to the designer who gets all the pamphlets and everything. So it's a nice little ecosystem that gets built. And if you have all the trusted people in that ecosystem, then everybody's making money.

Vit Muller: Yeah. And, and it's a massive leverage because everybody helps each other. So,

Vit Muller: I mean, the big one is fulfillment. Like that's always the hardest thing to scale. Fulfillment and trying to, trying to take it all in-house and just like, you know, ~uh, ~you know, just do it all. It's, yeah, it's impossible. Like, and the same goes for agency.

Vit Muller: Like these [:

Vit Muller: So they can fulfill kind. It's not affiliate, but like, it's another like way of leverage. So yeah, I'm all with you on that. It's,~ um,~ it's,~ uh,~ Hey, here you are. There you are. You're gonna be speaking as well. Of course you are.

Johann Nogueira: I'm speaking on ventures actually, so.

Vit Muller: Ah, excellent. Excellent. Yeah, that's awesome guys. So, yeah, so definitely check it out,~ uh,~ high level experience.com/unofficial ghl summit. You get to the page and this is two, two step order form. So on the second step is where you pay the five bucks in the true fashion of what, what,~ uh,~ Alex, her. Talked about the money models, you should have an upsell.

Vit Muller: So I think this is where the upsell happens on the next step, right? For that second, the, the, that the special day. What about the recordings? Are the recordings included in five bucks or is that an upsell?

Johann Nogueira: That's an upsell. So the recordings are 197, and so you get, you get all the recordings and yeah, if you buy the recordings, you get access to the day four as well.

ht you had a mid tier and an [:

Johann Nogueira: It's all good. So there you go. You know that if you're gonna come and you're gonna get everything,~ uh,~ that's the thing. And by the way, the, the, you know, we've got a big bundle package, which actually you don't wanna, I'll leave that till the event. It's

Vit Muller: Yeah, yeah, Yeah, yeah, yeah, Leave. Leave something.

Johann Nogueira: some surprises.

Vit Muller: Surprise guys. Have a look at this in a true fashion. So there is a button at the bottom of the page as well. But you can sign up as an affiliate just like I'm an affiliate promoting this event. If you are listening to this, if you have an audience of other high levelers, this is a no brainer.

Vit Muller: Just sign up as an affiliate. The boys have done all the legwork. They've done. I don't know if you all also have a snapshot ready to, for me to plug in to promote.

Johann Nogueira: We have everything.

Vit Muller: Let's un let's unpack the affiliate thing. Let me just go to that page and explain that. So let's go, let's go. So what do we are here? ~Uh,~ so this is an affiliate opportunity.

Vit Muller: So on this page,

Johann Nogueira: Yep. So on this page you've got a video explaining all the different prizes that we have, and then you scroll down

Vit Muller: brilliant. Okay, cool. Some tangible stuff.

en you'll see the breakdown. [:

Vit Muller: I saw that. Yeah. Yeah, yeah. That's great. ~Uh, ~by the way, you gotta show me how you do these calculators. This is so cool. I've seen them a few times. They're really good. ~Um, ~so, okay, so look guys, so if you go a decent list, even if you go a thousand, let's go Thousand. All right? If you go a thousand and if you send so for, is that how many emails are in that sequence for emails?

Johann Nogueira: Yep. Yep.

at's a steal like three days [:

Vit Muller: By the way, just like, I wanna highlight this, like, if you wanted to have one-to-one or buy, I dunno, let's go. Matt Deano for example, he's a busy guy and these days he doesn't, you know, he's actually shifted his focus. He wants to be more of a, you know, dead and spending time with family. So even his, his time is even more valuable these days.

Vit Muller: If you had to like spend an hour with him to pick his brain, I mean, I don't know how much he would judge, but it'd be, it'd be thousands, right?

Johann Nogueira: Five grand minimum. Yep.

Vit Muller: Yeah. And that there's like another 30 people like that speaking at this event. So $200 to pay to have the recordings that you can come back to is a steal. And also, I was gonna make the, another point to it is,~ um,~ I.

Johann Nogueira: And check it out. If they buy the recording, they get access to the next two events and the recordings of the next two events as well. So

se, but maybe later down the [:

Vit Muller: But if you don't have the recordings, well, it's like, you know, too bad. You set. So, so, okay, let's look at this. So 160 people sign up for five, for five bucks, 53 go on a VIP. And I think that would, that's a realistic,~ uh,~ I would think, I would think even more. ~Uh, ~okay. So you've got an upsell for the playbooks for the game,~ um,~ some bundles and then the commission for that.

Vit Muller: Commission for that. Commission for that, yes. So there's, you know, even if you, even if you know. Even if it was just for the VIP tickets, that's five grand. So yeah, that's a no-brainer. I'm, I mean, the reason why I'm doing this episode right now, 'cause I mean, you know, the guys did all the legwork. I just gotta to, I just gotta execute and here's where we are.

Vit Muller: Where we are. So, okay, so, ~um, ~that this is the page talks about, you know, what you get about, the other really cool thing is check this out. So you get promo affiliate links, you get a funnel. So this is all snapshot, right? So you got email swipe files. All I need to do is just. Sign up, which I've already done.

sign up if you wanna promote [:

Vit Muller: ~Uh, ~Johann,

Vit Muller: you could have not. ~ um, ~lemme stop sharing. ~Um, ~so. Thank you mate. Thank you for what you do for the community. I just wanted to like say that because you know, you, you've been around for, for a while. I've been in this community for about four years. ~Uh, ~we've known each other for about three years.

Vit Muller: You've always been here for me and you've always been here for others. You always, you know, provide value. Same goes for Walt. Like you guys are awesome. ~Um, ~and. This is exciting. This is kinda like, you know, like we all have this anticipation for Dallas, those of us that are going and we're cannot wait. And it just, just kinda helps.

Vit Muller: Just chew on something, chew on something before Dallas kind of thing. Yeah.

or showing up. Thank you for [:

Vit Muller: Thank you. And mate,~ uh,~ on an ending note.~ Uh, ~anything you'd like to say to the, to the guys listening?

Johann Nogueira: Come to the event, it's gonna be epic. You're gonna have a lot of fun. You're gonna meet some cool people. You're gonna build friendships, you're gonna build relationships. You're gonna build joint ventures. You're gonna learn some amazing strategies. Even Walt's opening piece on mindset that he's been working on for about a month, like that mindset piece is epic.

Johann Nogueira: So. If you miss everything else, you gotta, you gotta show up and come to that. It's gonna, it's gonna put you on the right pathway. But I'm saying don't miss it. Don't sleep. Show up. Be there.

get ready for it. Obviously [:

Vit Muller: ~Um, ~you don't have to, I mean, you don't have to clear up your whole day, by the way. Right. You can if you, if you, if you do the upsell. Sorry. If you pay for the VIP ticket, $200, you get to watch some of the recordings later. ~Uh, ~that's probably what I'm gonna do, to be honest, because I've got, you know,

Vit Muller: I've got so much on my plate and I just gotta break it down.

Vit Muller: I can't just.

Johann Nogueira: for Australia, it's, it's midnight to 8:00 AM for us.

Vit Muller: They, that's it. That's down. Yeah, that's, yeah. I'm not doing that.~ Um, ~oh, my wife just passed me,~ um,~ 29th of focus is also my birthday guy. So, yeah. I'm gonna, I'm gonna be hanging out with, I'm gonna be hanging out with my family. I mean, you know, business is business, but

Vit Muller: you know, that's,

Johann Nogueira: Mrs. Muer, how you doing? Can vid come out and play

Vit Muller: ~Uh, ~she, she, she can't hear you, but I'll let her know.~ Um,~

Vit Muller: ~awesome.~

Johann Nogueira: celebrate your birthday in Dallas. It's all good.

limited on how much tickets. [:

Johann Nogueira: We don't, we don't do scarcity. It's, it's an opportunity If you want to come, come. If you don't wanna come, that's cool. There's, you know, it's, it's all on you. So it's up to you what you, you know, your best, your life. So we'd love for you to come. We're gonna put on an amazing show. There's gonna be some amazing speakers.

Johann Nogueira: It's gonna be a lot of fun. You're gonna love the book. The book is absolutely epic. It becomes your playbook. The game is epic, which I'm not gonna show just yet. Actually, I will show this one. This is, this is the one I can show you, but,~ uh,~ let's say it's just business one, not the, not the SA Empire one, but it's, it's the SA Empire is a version of that.

Johann Nogueira: Go on. Well,

Vit Muller: let, I think I know where you're going with this.

Johann Nogueira: where am I going? Tell me.

Vit Muller: Well, SA Empires for us, for high level is

Johann Nogueira: Yep.

Vit Muller: what do we give to our customers?

Johann Nogueira: It's just business.

out in Dallas View Waltl and [:

Vit Muller: It is not cheap. Yes, you gotta, you gotta pay for the ticket. You gotta, if you're not in us especially, you gotta fly in and, and all that.

Johann Nogueira: You're talking about the official high level summit now.

Vit Muller: Just to clarify now I'm talking about official, just plugging that in as well, which is happening in October. ~Um,~ but yeah, just.~ Uh, ~I'm gonna do a separate episode on it anyway, so I don't wanna, I wanna take, take the spotlight away from the unofficial,~ uh,~ GHL summit because that's happening now. ~Um, ~this week guys get in.

enjoying on the backseat and [:

Vit Muller: So, so should you, so should you guys, if you're listening, if you're, if you're serious about growing your high level agency or SaaS, this is the event.

Johann Nogueira: Thank you Mr. Bit. You're amazing.

Vit Muller: Thank you, Johann. It's been,~ uh,~ it's been awesome having you, having you again. ~Um, ~and,~ uh,~ thank you guys as well for listening to today's mini quick special episode on the high level experience. If you enjoyed today's episode and please share it with your fellow agency mates. Now, this one in particular, please share it now because it's time bound,~ uh,~ with the offer so that everybody can learn about this,~ uh,~ unofficial summit.

rest of your day, everybody [:

About the Podcast

Show artwork for The HighLevel Experience
The HighLevel Experience
Disruptor Diaries

About your host

Profile picture for Vit Muller

Vit Muller

Vit Muller, a former fitness professional, now excels in digital marketing with his agencies 'Stand Out From The Pack' & 'Vit Muller Consulting'. A HighLevel® Software expert, he specializes in SaaS and Premium Snapshots, aiding agencies in growth. He hosts the Success Inspired and High Level Experience podcasts, showcasing business and personal development stories. Vit's journey from fitness to digital marketing exemplifies entrepreneurship and resilience. 🚀💼