Vit Muller: 00:00:04

Hello everybody.

Vit Muller: 00:00:04

Welcome to another episode on the High Level Experience Podcast.

Vit Muller: 00:00:07

Our guest today is a fellow high leveler, one of the best voice AI agent

Vit Muller: 00:00:11

experts and the CEO of CRM Pros, A company dedicated to helping businesses

Vit Muller: 00:00:16

streamline their customer relationship management with clarity and ease based

Vit Muller: 00:00:20

in South Florida, he has spent over 18 months leveraging and reselling a go high

Vit Muller: 00:00:25

level, bundling him with custom marketing services to deliver transformative

Vit Muller: 00:00:29

results for his SaaS clients.

Vit Muller: 00:00:32

He's currently leading the charge in the voice AI space, building

Vit Muller: 00:00:35

intelligent agents that don't just automate calls, but hold real

Vit Muller: 00:00:38

conversations that build trust and.

Vit Muller: 00:00:40

Real drive conversation stuff that we're all doing.

Vit Muller: 00:00:43

Voice ai, it's a big thing right now.

Vit Muller: 00:00:45

So his passion for simplifying complex text makes him a standout innovator.

Vit Muller: 00:00:50

And his approach to automation is redefining how businesses

Vit Muller: 00:00:53

communicate with their customers.

Vit Muller: 00:00:55

Please welcome to the show, one of the best AI, prompt s Michael Ramir.

Michael Reimer: 00:01:07

Thanks.

Michael Reimer: 00:01:07

Thanks for having me.

Michael Reimer: 00:01:08

I appreciate it.

Vit Muller: 00:01:09

Great to have you on the, on the show, Michael.

Vit Muller: 00:01:11

we've been, we've been hanging out in the, in the, messenger chat in the

Vit Muller: 00:01:15

last couple of weeks, so I appreciate, you giving a few pointers and,

Vit Muller: 00:01:18

obviously cooperation of all that.

Vit Muller: 00:01:20

Let to us jumping on this podcast, mate.

Michael Reimer: 00:01:23

Thanks for having me.

Vit Muller: 00:01:24

Yeah.

Vit Muller: 00:01:25

Can you, so just to, just to kick it off, you know, Could, could you

Vit Muller: 00:01:28

share, like what sort of drew you to the world of like launching CRM pros?

Vit Muller: 00:01:33

How did you get into high level and what, what was your sort of a beginning point?

Michael Reimer: 00:01:38

Yeah, so I did, I did 30 years on the fire

Michael Reimer: 00:01:40

department, in South Florida.

Michael Reimer: 00:01:42

And, at, at age of 48, I had to retire due to age.

Michael Reimer: 00:01:46

So you can't work, beyond that.

Michael Reimer: 00:01:47

So, I sat home for about six months and my wife said, you gotta get outta here.

Michael Reimer: 00:01:52

And then, I started a marine company.

Michael Reimer: 00:01:54

We work on mega yachts, so I have another company where we work

Michael Reimer: 00:01:56

on mega yachts for celebrities.

Michael Reimer: 00:01:58

And, my passion was to automate that.

Michael Reimer: 00:02:01

'cause all we do is it on big boats, so we handle like every celebrity under the sun.

Michael Reimer: 00:02:06

I went to a bunch of classes on automating, my business and

Michael Reimer: 00:02:10

then I fell in love with it and I said, listen, this is for me.

Michael Reimer: 00:02:12

I stumbled on go high level, and I, I took it under my wing and I. Jumped

Michael Reimer: 00:02:17

in both feet first, and here we are today and it's basically, took over.

Michael Reimer: 00:02:20

So I, I still have the marine company, but I don't really have to be there.

Michael Reimer: 00:02:23

I have guys that run that and, I focus on go high level and automation.

Vit Muller: 00:02:28

So yachts, there's like those, you know, those expensive, fancy

Vit Muller: 00:02:34

big yachts that the celebrities have, and it is about maintaining them and how you

Vit Muller: 00:02:39

manage that process through automations.

Vit Muller: 00:02:41

That's really interesting.

Vit Muller: 00:02:42

Use case.

Michael Reimer: 00:02:43

It's crazy.

Michael Reimer: 00:02:44

Yeah.

Michael Reimer: 00:02:44

And you know, people, you know, a lot of people do real estate well, I mean,

Michael Reimer: 00:02:48

some of the boats that we're on are like $70 million boats, so it's a lot bigger

Michael Reimer: 00:02:52

than any piece of real estate out there.

Michael Reimer: 00:02:53

So,

Vit Muller: 00:02:54

Wow, that is so, I mean.

Michael Reimer: 00:02:58

thi this is, this is even more fun than that.

Vit Muller: 00:03:01

Oh, I know.

Vit Muller: 00:03:02

I'm just curious, you know, like, because this is such a, such a peculiar use case,

Vit Muller: 00:03:06

like how would you use automations on, have you got like an example of how you

Vit Muller: 00:03:11

used automation to manage that process?

Michael Reimer: 00:03:12

Yeah, actually I will, I'll, I'll share it with you.

Michael Reimer: 00:03:15

So my very first, voice ai project that I ever did was for my marine company.

Michael Reimer: 00:03:19

And just like any small business, basically we neglected the customer.

Michael Reimer: 00:03:24

So customer would come in, we would do business with them, and they would be

Michael Reimer: 00:03:28

happy and they would leave, and then we wouldn't talk to them for another year.

Michael Reimer: 00:03:31

We would never stay engaged with them.

Michael Reimer: 00:03:33

So I said, this is crazy.

Michael Reimer: 00:03:34

I said, we gotta stay in touch with these people.

Michael Reimer: 00:03:36

And just like every small business, everyone's busy and you, you

Michael Reimer: 00:03:40

just, they fall off the plate.

Michael Reimer: 00:03:42

They would come back to us, we would service them, and then we

Michael Reimer: 00:03:44

wouldn't talk to them for a year.

Michael Reimer: 00:03:45

And I said, listen, we gotta be more proactive here.

Michael Reimer: 00:03:47

So my very first, outbound campaign was a voice campaign because these folks have to

Michael Reimer: 00:03:53

do maintenance every year on their yacht.

Michael Reimer: 00:03:55

So at 11 months I was sending them voice calls to schedule it.

Michael Reimer: 00:03:59

And, in one day that in one day a voice ai, it paid for

Michael Reimer: 00:04:05

that voice AI for 10 years.

Michael Reimer: 00:04:08

'cause we're talking high ticket item.

Michael Reimer: 00:04:09

You're talking about a $5,000 service on an engine.

Michael Reimer: 00:04:13

You know, some of these boats have multiple.

Michael Reimer: 00:04:14

So think about it.

Michael Reimer: 00:04:15

You know, I launched that in one day and now it's automated.

Michael Reimer: 00:04:18

So every 11 months for that customer, they're getting that, that phone call.

Michael Reimer: 00:04:22

And we don't have to do it.

Michael Reimer: 00:04:23

That's the bit, that's the best part.

Michael Reimer: 00:04:24

Yeah.

Vit Muller: 00:04:26

Wow.

Vit Muller: 00:04:27

Yeah.

Vit Muller: 00:04:28

Massive leverage.

Vit Muller: 00:04:30

Yes.

Vit Muller: 00:04:31

Staying, staying in touch with the customers.

Vit Muller: 00:04:33

That is, well that is a good topic, right?

Vit Muller: 00:04:36

Because it's all about staying top of mind.

Michael Reimer: 00:04:38

from there.

Michael Reimer: 00:04:39

It grows from there, you know.

Vit Muller: 00:04:41

Absolutely.

Vit Muller: 00:04:42

I mean, when you think about like how much money is being left on the table

Vit Muller: 00:04:45

and it's not just customers, it's referral partners that, you know, already

Vit Muller: 00:04:50

referred, like staying on top of customers of anybody that could potentially,

Vit Muller: 00:04:55

you know, help drive your business.

Vit Muller: 00:04:56

It's, it's a key.

Vit Muller: 00:04:57

Yeah.

Vit Muller: 00:04:58

So that's when automation come in and obviously, so outbound voice,

Vit Muller: 00:05:03

AI for this, this is a great use case for outbound voice ai Then

Michael Reimer: 00:05:07

Oh yeah, for sure.

Michael Reimer: 00:05:08

I mean, we're not spamming anybody.

Michael Reimer: 00:05:09

They're existing customers.

Michael Reimer: 00:05:10

They're good with it.

Michael Reimer: 00:05:11

They're happy in most cases, that we're being proactive, you know, and

Michael Reimer: 00:05:14

they're maintaining their vessels.

Michael Reimer: 00:05:15

So they were ecstatic with the process, you know?

Vit Muller: 00:05:18

yeah.

Michael Reimer: 00:05:18

know, like I said, once you dive into that, you start

Michael Reimer: 00:05:20

looking at different use cases, and then suddenly, you know, we're

Michael Reimer: 00:05:24

automating a lot more of the business.

Vit Muller: 00:05:27

Let's dive into that.

Vit Muller: 00:05:28

before, before you go down into all those voice ai, what, what,

Vit Muller: 00:05:31

like, what was that aha moment that made you go all in on voice ai?

Michael Reimer: 00:05:36

So it was kind of crazy.

Michael Reimer: 00:05:37

So, we were at a seminar, it was actually a seminar on buying a piece

Michael Reimer: 00:05:42

of equipment, for the other business.

Michael Reimer: 00:05:44

And I was in Nashville and basically they had a, a, they had

Michael Reimer: 00:05:48

a segment, a small business segment on, using AI in your business.

Michael Reimer: 00:05:52

I didn't really know that much about it.

Michael Reimer: 00:05:54

It was a couple years ago and it wasn't very popular.

Michael Reimer: 00:05:56

No one really talked about it.

Michael Reimer: 00:05:57

And I went in there and I was like, kind of blown away of like some of the

Michael Reimer: 00:06:01

topics and some of the conversation there and how it could apply to my business.

Michael Reimer: 00:06:05

then I, I went, you know, I left, I left that summit and then I went

Michael Reimer: 00:06:08

home and I started diving into it.

Michael Reimer: 00:06:10

Then I started figuring out, like the things that they were saying, there

Michael Reimer: 00:06:12

were like more like consumer products.

Michael Reimer: 00:06:14

It's like basic, you know, basic AI stuff.

Vit Muller: 00:06:16

Like off the shelf.

Michael Reimer: 00:06:18

yeah, off the shelf.

Michael Reimer: 00:06:19

And then you start coming into this world that we're in, that

Michael Reimer: 00:06:22

everybody, all your listeners are in.

Michael Reimer: 00:06:24

And then, you know, they are basically.

Michael Reimer: 00:06:27

using commercial products and much more adaptable and much more

Michael Reimer: 00:06:31

customizable and much more powerful.

Michael Reimer: 00:06:33

And we found out like the sky's the limit, especially with go high level

Vit Muller: 00:06:38

Yeah.

Vit Muller: 00:06:39

Massive opportunity.

Vit Muller: 00:06:40

Right.

Vit Muller: 00:06:41

You, you're, like how long ago did you started that journey?

Michael Reimer: 00:06:45

two year two and a about two and a half years ago.

Vit Muller: 00:06:47

So you've been, you've been implementing voice AI

Vit Muller: 00:06:49

since then for about two years.

Vit Muller: 00:06:51

Okay.

Vit Muller: 00:06:53

Right.

Vit Muller: 00:06:53

So you got a bit of a leg up ahead of, of everybody, I think because

Michael Reimer: 00:06:57

it was before, I think it was before go

Michael Reimer: 00:06:59

high level was even doing it.

Michael Reimer: 00:07:00

Yeah.

Vit Muller: 00:07:00

yeah, that's where I reckon, yeah.

Vit Muller: 00:07:02

Yeah.

Vit Muller: 00:07:02

So most of us are jumping on this really just recently

Vit Muller: 00:07:05

because it only just started.

Vit Muller: 00:07:07

Right.

Vit Muller: 00:07:07

So that happened sort of, I would say the mark was kinda like

Vit Muller: 00:07:11

October last year around that.

Vit Muller: 00:07:14

Yeah.

Vit Muller: 00:07:15

Yeah, yeah.

Michael Reimer: 00:07:16

So I was using a, I was using a third party provider

Michael Reimer: 00:07:18

before that and I use a, I use a few of those, but I also use go high level as

Vit Muller: 00:07:23

Mm-hmm.

Michael Reimer: 00:07:23

So I'm pretty well versed on, on, you know,

Michael Reimer: 00:07:26

three or three or four of those.

Vit Muller: 00:07:28

Yeah.

Vit Muller: 00:07:29

So let, let's start at the top.

Vit Muller: 00:07:30

So when, when setting up a voice AI agent, let's just go

Vit Muller: 00:07:33

over some of these questions.

Vit Muller: 00:07:34

'cause I think this is what we gotta get nuanced and like dive deep, right?

Vit Muller: 00:07:38

when, when setting up a voice AI agent or a chat agent, what's still like a

Vit Muller: 00:07:43

very first step you take to ensure it's aligned with business actual goals?

Michael Reimer: 00:07:48

All right.

Michael Reimer: 00:07:48

So, the first thing is, is proper onboarding of the client.

Michael Reimer: 00:07:51

So that's number one.

Michael Reimer: 00:07:52

I mean, even before that, you have to sell it to the client.

Michael Reimer: 00:07:54

So, you know, that's, that's, believe it or not, that's a, that's the hard part is

Michael Reimer: 00:07:58

to sell it to the client in my opinion.

Michael Reimer: 00:08:00

So, we'll start there, but basically if, one of the listeners is gonna

Michael Reimer: 00:08:04

go out and say, Hey, listen, I just wanna do voice AI only.

Michael Reimer: 00:08:07

I don't think that they would be very successful from what I've seen because,

Michael Reimer: 00:08:11

in my experience is you have to bundle it.

Michael Reimer: 00:08:13

So nobody's gonna be no one's, not many people are willing to trust

Michael Reimer: 00:08:17

you with their phone number alone.

Michael Reimer: 00:08:19

And basically what I like to do, and it's it's worked very well for me,

Michael Reimer: 00:08:23

is to bundle it with four services.

Michael Reimer: 00:08:25

Voice, ai, conversational ai, like close bot basically.

Michael Reimer: 00:08:30

and then also reputation management and database reactivation.

Michael Reimer: 00:08:35

And the reason for that, it is that business out there has a

Michael Reimer: 00:08:39

database that they haven't touched in many years, more than likely.

Michael Reimer: 00:08:42

So if you can guarantee that business owner, you know, instant revenue by

Michael Reimer: 00:08:46

reactivating that they're gonna trust you.

Michael Reimer: 00:08:49

And we don't do that all at once.

Michael Reimer: 00:08:50

, I drip that in.

Vit Muller: 00:08:53

Oh, absolutely.

Vit Muller: 00:08:53

Yeah.

Michael Reimer: 00:08:54

We drip it in and we don't want, you know, we don't

Michael Reimer: 00:08:57

want a one hit wonder and all of a sudden this week we got everything,

Michael Reimer: 00:08:59

and the next week it dries up.

Michael Reimer: 00:09:01

We, we drip that in.

Michael Reimer: 00:09:02

also reputation management.

Michael Reimer: 00:09:04

So we're gonna handle the reviews.

Michael Reimer: 00:09:06

Again, reviews equals revenue, in my opinion.

Michael Reimer: 00:09:09

You start getting them a lot of reviews, they're getting better Google

Michael Reimer: 00:09:12

positioning, which results in revenue.

Michael Reimer: 00:09:15

They're gonna like that.

Michael Reimer: 00:09:16

Then you're gonna answer their phone twenty four seven, three sixty five.

Michael Reimer: 00:09:20

They're not doing that.

Michael Reimer: 00:09:21

Now, I can guarantee you most small businesses, 65%

Michael Reimer: 00:09:24

of the calls go unanswered.

Michael Reimer: 00:09:26

Or even if they leave a message, they don't get followed up on.

Michael Reimer: 00:09:29

So right there, you've increased revenue.

Michael Reimer: 00:09:32

And then lastly, you know, you have a chat bot that's working on their

Michael Reimer: 00:09:35

website, but not only their website, it's working on all their channels.

Michael Reimer: 00:09:38

Facebook, Instagram, WhatsApp, and it's answering 24 7 as well,

Michael Reimer: 00:09:42

and booking to their calendar.

Michael Reimer: 00:09:44

That's, that's a tremendous benefit.

Michael Reimer: 00:09:46

So if you bundle all those together.

Michael Reimer: 00:09:48

Now you're talking, and then you know they're gonna trust you.

Michael Reimer: 00:09:50

Once you have success there, then you can build on other services.

Michael Reimer: 00:09:53

But then the voice comes very natural.

Michael Reimer: 00:09:55

At that point.

Michael Reimer: 00:09:55

They're gonna be very comfortable with you.

Michael Reimer: 00:09:57

So then we onboard them, that's very important.

Michael Reimer: 00:10:01

You know, the, if you're gonna have a customer that says, Hey,

Michael Reimer: 00:10:03

listen, I wanna do voice ai, but it doesn't give any guidelines.

Michael Reimer: 00:10:06

You're gonna be, it's like, it's like shooting darts in the dark.

Michael Reimer: 00:10:09

You know, you're not gonna, it's not gonna go very well.

Michael Reimer: 00:10:11

So it's very important that you get the details, you know, go.

Michael Reimer: 00:10:15

but basically once you get their details, then you develop a

Michael Reimer: 00:10:18

framework and then you deploy it.

Michael Reimer: 00:10:19

But we can go into that further.

Vit Muller: 00:10:21

Yeah, yeah, yeah.

Vit Muller: 00:10:21

Before we go into that, can we go in a bit more details on how you on

Vit Muller: 00:10:25

onboard 'em would be like some of the questions that you'd ask them.

Vit Muller: 00:10:28

what would be like the key questions to ask, like what, what, what

Vit Muller: 00:10:30

information is really, really critical to gather so that you get this right.

Michael Reimer: 00:10:33

I mean, the number one question that we get is like,

Michael Reimer: 00:10:35

should we give pricing on the call?

Michael Reimer: 00:10:37

So number one.

Michael Reimer: 00:10:38

Some people say, yeah, I wanna give pricing on the call.

Michael Reimer: 00:10:41

Other people say, I'll never give pricing on the call.

Michael Reimer: 00:10:43

You know, it all depends on your industry.

Michael Reimer: 00:10:45

I mean, I do them very, you know, very very detailed where it'll do math

Michael Reimer: 00:10:49

on the call and give them pricing.

Michael Reimer: 00:10:51

For example, like a window washer, oh, I have this many windows, I charge

Michael Reimer: 00:10:55

this much per window, and they can give them a roundabout estimate.

Michael Reimer: 00:10:59

let them know and say, listen, you know, this is a roundabout estimate when we

Michael Reimer: 00:11:02

see the job, we'll, we'll confirm that.

Michael Reimer: 00:11:04

Same thing with roofing, pressure washing, things like that.

Michael Reimer: 00:11:07

Home-based businesses.

Michael Reimer: 00:11:08

So pricing is a big, a big deal to folks.

Michael Reimer: 00:11:11

what else is a big deal?

Michael Reimer: 00:11:13

Well, other things that are a big deal is a lot of people in the medical field,

Michael Reimer: 00:11:17

they don't want to talk about any medical conditions, so that's kind of critical.

Michael Reimer: 00:11:21

you know, just, just their whole, their whole business operation.

Michael Reimer: 00:11:25

Every single business owner that I've dealt with is different.

Michael Reimer: 00:11:28

You know, every, there's no two that are alike and they could be in

Michael Reimer: 00:11:31

the same niche and not be the same.

Michael Reimer: 00:11:33

so some want to give a lot of information, somewhat, just don't even

Michael Reimer: 00:11:36

wanna book appointments on the call.

Michael Reimer: 00:11:37

Others want to book appointments on the call.

Michael Reimer: 00:11:39

So you have a questionnaire you go through that, be totally clear and,

Michael Reimer: 00:11:44

you know exactly what they want, how they want it branched, and then

Michael Reimer: 00:11:46

you build it and test it, you know?

Michael Reimer: 00:11:48

Yeah.

Vit Muller: 00:11:49

Go from there.

Vit Muller: 00:11:50

Excellent.

Vit Muller: 00:11:51

Excellent.

Vit Muller: 00:11:52

Yeah, so I mean, yeah, so sum it up, for, for those guys listening.

Vit Muller: 00:11:55

Make you taking notes, guys.

Vit Muller: 00:11:57

because yeah, I mean, this is critical and I, I am a hundred

Vit Muller: 00:11:59

percent with you on that.

Vit Muller: 00:12:00

Like, 'cause you know, I am, I'm, you know, I'm, I'm, I'm nowhere near as

Vit Muller: 00:12:05

long in the voice AI space as you, I've been doing more of a, you know, custom

Vit Muller: 00:12:10

build outs on the automation side.

Vit Muller: 00:12:11

So lead nurture campaigns and, you know, remarketing

Vit Muller: 00:12:14

campaigns and, and all that lot.

Vit Muller: 00:12:16

But essentially the process is same.

Vit Muller: 00:12:18

You just gotta gather a lot of info.

Vit Muller: 00:12:20

I like to call it the information gathering stage.

Vit Muller: 00:12:23

You kind of wanna like, unpack any possible bottlenecks that they're

Vit Muller: 00:12:26

experiencing in their business.

Vit Muller: 00:12:28

'cause we can solve so many things with automations, right?

Vit Muller: 00:12:31

We can build the workflows, what you can handle with, you know,

Vit Muller: 00:12:34

proper funnels and all that.

Vit Muller: 00:12:36

And so I feel like that that part is, is, is not on the critical, but you actually

Vit Muller: 00:12:43

wanna make sure that you spend a bit of time on it, you don't rush it right.

Michael Reimer: 00:12:47

say that's the most, I, that's the most important time because

Michael Reimer: 00:12:50

what's gonna happen is you're gonna take a stab at it and they're not gonna

Michael Reimer: 00:12:53

be happy, and then you're gonna do it again, and then they're not gonna be

Michael Reimer: 00:12:56

happy, and then you're gonna do it again.

Michael Reimer: 00:12:57

So it's better to get the information upfront.

Michael Reimer: 00:12:59

It's gonna be a time saver in the end.

Michael Reimer: 00:13:00

Even if it takes you a long time upfront, it's gonna a lot less

Michael Reimer: 00:13:04

headache, in the back end for sure.

Michael Reimer: 00:13:06

And then the other thing is that we see is a lot of the, the

Michael Reimer: 00:13:10

business owners, they try to stuff a lot into, into one voice agent.

Michael Reimer: 00:13:13

And, you know, many times that's not, not really that good.

Michael Reimer: 00:13:16

You know, you wanna let the, the AI do its thing, give them, give it

Michael Reimer: 00:13:19

the rules, but let it do its thing.

Michael Reimer: 00:13:21

Don't try to stuff it, because then you start running into problems.

Michael Reimer: 00:13:25

When these guys have, you know, five and 10 page prompts, there's

Michael Reimer: 00:13:28

a lot of room for conflict.

Michael Reimer: 00:13:29

And that's when they go, you know, a little off the rails, you know?

Michael Reimer: 00:13:33

So it's better to have a real nice structure and, and test

Michael Reimer: 00:13:36

away, you know, after you get it built, you have to test it.

Vit Muller: 00:13:40

Interesting.

Vit Muller: 00:13:40

Okay.

Vit Muller: 00:13:41

Well let's, let's get into that.

Vit Muller: 00:13:42

So like, how do you approach prompt engineering differently, for voice AI

Vit Muller: 00:13:46

versus chat agent and like, what are the nuances in tone, context, or structure?

Michael Reimer: 00:13:51

So, of all, like, so have to think like,

Michael Reimer: 00:13:55

basically almost like a machine.

Michael Reimer: 00:13:57

You're not, you know, there's no feelings involved.

Michael Reimer: 00:13:59

So you're gonna give it very specific information, very linear, and, for

Michael Reimer: 00:14:04

example, you have to learn how to talk a little bit of a different language.

Michael Reimer: 00:14:08

So, for example, I spell out all my phone numbers because it slows the agent down.

Michael Reimer: 00:14:12

If you just say, Hey, you know, write down, Hey, what's your phone number?

Michael Reimer: 00:14:16

Well, it's five, five, five, one, two, one, two.

Michael Reimer: 00:14:17

It's gonna be so fast that you're not, your head's gonna spin.

Michael Reimer: 00:14:20

You're not even gonna be able to write it down.

Michael Reimer: 00:14:21

But if you spell it out, it's gonna take it slow.

Michael Reimer: 00:14:24

You start to gather that.

Michael Reimer: 00:14:25

I have a, a whole note, you know, I have a whole section, a whole note section

Michael Reimer: 00:14:29

on my, on my hard drive at home that basically has all these little tips.

Michael Reimer: 00:14:33

When I run into a problem, I jot it down.

Michael Reimer: 00:14:35

I have a little database that I use and, and I prompt from there.

Michael Reimer: 00:14:39

But once you get a nice format for an inbound prompt and an outbound

Michael Reimer: 00:14:43

prompt, pretty much, the same format all the time, unless somebody comes

Michael Reimer: 00:14:47

up with something totally different.

Michael Reimer: 00:14:49

So that's how I do it.

Michael Reimer: 00:14:50

I always do 10 frequently asked questions answers.

Michael Reimer: 00:14:54

business profiles always the same.

Michael Reimer: 00:14:56

A lot of the rules are copy and paste, and then you have your nuances that

Michael Reimer: 00:15:00

you know, things you know, don't run so well during testing, and then you

Michael Reimer: 00:15:03

have to sit there and, and troubleshoot those and fix them until it's perfect.

Vit Muller: 00:15:08

Okay, so you've got a proven process and you're saying is that

Vit Muller: 00:15:12

it actually is not that complicated.

Vit Muller: 00:15:14

You have a template and then the nuance is, is where it comes into.

Vit Muller: 00:15:18

Does that mean, I mean, is there, it's almost like there's a use case for how,

Vit Muller: 00:15:23

how optimized this could be, right?

Vit Muller: 00:15:25

I mean, is it a manual process or do you have.

Vit Muller: 00:15:28

A form that you fill in that spits out the prone based on the parameters.

Michael Reimer: 00:15:32

I have both.

Michael Reimer: 00:15:33

So I have a, I, I built a prompt generator.

Michael Reimer: 00:15:36

I built a prompt generator for myself.

Michael Reimer: 00:15:38

it's for more of a basic, it'll get it started and then you

Michael Reimer: 00:15:41

fill in the blanks from there.

Michael Reimer: 00:15:43

So I have it running on a, on an automation server.

Michael Reimer: 00:15:46

And I take your business, place ID as well as your website.

Michael Reimer: 00:15:49

I scrape both of those.

Michael Reimer: 00:15:50

I parse them together, and then it takes my template and compares it.

Michael Reimer: 00:15:54

And then it spits out initial, prompt, prompt it, dumps it onto my Google Drive.

Michael Reimer: 00:15:58

And then once I get it and mark up on my Google Drive, I

Michael Reimer: 00:16:00

go ahead and, and, refine it.

Michael Reimer: 00:16:02

and then I popped it into a test, a test agent that I have

Michael Reimer: 00:16:06

on go high level a test agent.

Michael Reimer: 00:16:08

And then from there, I'll start to make calls start to see, if there's

Michael Reimer: 00:16:12

a problem, I'll stop the call.

Michael Reimer: 00:16:13

When I say I make about a hundred calls per client before I deliver

Michael Reimer: 00:16:16

it, that's, that's pretty accurate.

Michael Reimer: 00:16:18

About a hundred.

Michael Reimer: 00:16:20

and a hundred.

Michael Reimer: 00:16:22

They're not a hundred.

Michael Reimer: 00:16:23

You know, the average call on a voice AI agent is about two minutes or so.

Michael Reimer: 00:16:28

That's about average.

Michael Reimer: 00:16:29

of these test calls only last 15 seconds.

Michael Reimer: 00:16:31

Because if I find a problem, I correct it as I go.

Michael Reimer: 00:16:34

I don't run through the whole thing and try to make a hundred corrections at once.

Michael Reimer: 00:16:37

I do one correction recall, one correction recall, little baby steps along the way.

Michael Reimer: 00:16:43

'cause I want to know how I'm, how I'm, what the effect of my

Michael Reimer: 00:16:46

correction is on that agent.

Michael Reimer: 00:16:49

So that's, that's how I do it.

Michael Reimer: 00:16:51

And it seems to, it seems to work very well, but that's just one, one way.

Michael Reimer: 00:16:55

Everyone has their own way of doing it, I'm sure.

Vit Muller: 00:16:58

Well, that's quality, that's for sure.

Vit Muller: 00:17:01

That's what I'm hearing.

Michael Reimer: 00:17:02

to do it.

Michael Reimer: 00:17:03

Yeah, you have to do that.

Michael Reimer: 00:17:04

Or you know, people, you have to realize something is that when I'm testing a voice

Michael Reimer: 00:17:09

AI agent, for example, and I'm asking it questions, I'm coming at it one way.

Michael Reimer: 00:17:16

But when I hang up the phone and we put it live.

Michael Reimer: 00:17:19

You have 5,000 people calling that same, same agent, and they're

Michael Reimer: 00:17:22

coming at it 5,000 different ways.

Michael Reimer: 00:17:24

So I try to replicate that as much as possible.

Michael Reimer: 00:17:26

That's where, you know, you get the whole thing where somebody says, it

Michael Reimer: 00:17:31

ran fine for me, but as soon as they, you, they get recordings, they don't

Michael Reimer: 00:17:36

sound so good and because they're coming at it at a different angle

Michael Reimer: 00:17:38

or talking different than you would talk and it's hard to replicate that.

Michael Reimer: 00:17:42

But after you do it for a long time, you kind of know,

Vit Muller: 00:17:45

Yeah.

Michael Reimer: 00:17:46

to, how to approach it.

Michael Reimer: 00:17:46

Yeah,

Vit Muller: 00:17:47

Okay, great.

Vit Muller: 00:17:48

So you're trying to scale what you can scale.

Vit Muller: 00:17:50

So you've got, you've got the form, you've got the, is that

Vit Muller: 00:17:53

like an N8N server that you have?

Vit Muller: 00:17:55

Yep.

Vit Muller: 00:17:57

Yeah.

Vit Muller: 00:17:58

Very cool.

Vit Muller: 00:17:59

Okay.

Vit Muller: 00:18:00

Then, so, right, this is the key here, right?

Vit Muller: 00:18:02

What about knowledge basis when it comes to the prompting, right?

Vit Muller: 00:18:06

The prompt is, is, is, is you gotta build knowledge base into it.

Vit Muller: 00:18:10

We can have a reference to a knowledge base.

Vit Muller: 00:18:13

can, can you walk through how you structured it from like, I

Vit Muller: 00:18:16

mean, you talked about how you sourced the right in info, that's

Vit Muller: 00:18:18

the in initial phase, the client.

Vit Muller: 00:18:20

but you know, like how, how do you go about that, that bit?

Michael Reimer: 00:18:23

So, knowledge base is, I asked spec, the only thing I really

Michael Reimer: 00:18:26

put in a knowledge base is something that's very specific to that business.

Michael Reimer: 00:18:30

So if it's, if it's not, if it's.

Michael Reimer: 00:18:32

Specific to the niche, I don't need to know about it because the

Michael Reimer: 00:18:35

AI already knows more than we do.

Michael Reimer: 00:18:37

So, for example, if you talk pest control, if you want to talk about

Michael Reimer: 00:18:40

chinch bugs on somebody's yard, the AI already knows everything there is to know

Michael Reimer: 00:18:44

about chinch bugs on somebody's yard.

Michael Reimer: 00:18:46

It'll respond perfectly.

Michael Reimer: 00:18:48

However, if it, if it's a specific question about your home or your business

Michael Reimer: 00:18:53

or how you, how you do a process in your business, the AI doesn't know that.

Michael Reimer: 00:18:56

So that's what we put in the knowledge base.

Michael Reimer: 00:18:58

More specific information.

Michael Reimer: 00:19:00

You don't need a hundred, know, page knowledge base, for any of these agents

Michael Reimer: 00:19:04

because that, that will be a detriment.

Michael Reimer: 00:19:06

Because what'll happen is you'll have such a lag where that AI is trying to

Michael Reimer: 00:19:09

find stuff in that knowledge base and just finds a little small piece and it'll spit

Michael Reimer: 00:19:13

out a response and you'll have problems.

Michael Reimer: 00:19:15

So the more concise that prompt is, the better off actually.

Vit Muller: 00:19:19

So basically it's to, it's about realizing that, you know,

Vit Muller: 00:19:24

those big companies like OpenAI and and whatnot, they've done all the like

Vit Muller: 00:19:29

work, they've trained it across all the, all the world, like all the knowledge

Vit Muller: 00:19:34

that's available all around the world.

Vit Muller: 00:19:36

So you're saying it already would know in that example, pest control

Vit Muller: 00:19:40

business does, and I actually like that.

Vit Muller: 00:19:43

So that means then the prompt doesn't have to be that long and Yeah.

Vit Muller: 00:19:46

Okay.

Vit Muller: 00:19:47

So then less room for error.

Vit Muller: 00:19:48

And it's just the specific nuances on how that one specific pest control

Vit Muller: 00:19:53

business, does their onboarding or does their process, that would, that

Vit Muller: 00:19:59

you would consider is very nuanced.

Vit Muller: 00:20:01

Okay.

Vit Muller: 00:20:03

Interesting.

Michael Reimer: 00:20:04

keep in mind, and keep in mind that like, so the a the most of your

Michael Reimer: 00:20:09

listeners are go high level folks here.

Michael Reimer: 00:20:10

So go high level allows you to have 2000, words in your

Michael Reimer: 00:20:14

prompt, in your main prompt area.

Michael Reimer: 00:20:18

I will tell you this, I've never gone to 2000 words and I've always

Michael Reimer: 00:20:22

been around 1300 for probably 95%.

Michael Reimer: 00:20:26

Of the voice AI agents that I've put together on go high level, I would say

Michael Reimer: 00:20:31

under 10% have been over 1700 words.

Michael Reimer: 00:20:34

If that, that would be a stretch.

Michael Reimer: 00:20:36

So there's really no reason to max that out.

Michael Reimer: 00:20:39

the initial message allows 190 characters.

Michael Reimer: 00:20:43

I very rarely go over 120 characters on initial message.

Michael Reimer: 00:20:49

I mean, that's just keep it brief and let the AI do the work

Michael Reimer: 00:20:53

is basically what you wanna do.

Vit Muller: 00:20:55

Yep.

Vit Muller: 00:20:56

Obviously you've been doing it for a while, so you've got

Vit Muller: 00:20:59

the data to, to back it up.

Vit Muller: 00:21:00

So guys, this is, solid stuff.

Vit Muller: 00:21:03

If you, if you are running an agency, I'm talking to you listening right now,

Vit Muller: 00:21:07

I hope you're taking notes because voice AI is a massive opportunity right now

Vit Muller: 00:21:13

to not only help a lot of businesses, make a lot of money, but for you to make

Vit Muller: 00:21:18

a lot of money too by servicing that.

Vit Muller: 00:21:21

Michael, do you wanna talk about the opportunity a little bit, just, just to

Vit Muller: 00:21:24

really get the grasp of how huge this opportunity is for the guys listening?

Vit Muller: 00:21:28

'cause you've been doing this for a while because.

Michael Reimer: 00:21:30

it's, it's very, I mean, obviously it's very sought after

Michael Reimer: 00:21:34

right now, and it's very out, you know, almost every company wants to do this.

Michael Reimer: 00:21:39

You know, that's, that's a given.

Michael Reimer: 00:21:40

I think the most effective way of doing it is if you layer the

Michael Reimer: 00:21:44

technology, meaning you have chat and voice operating, you know, in unison.

Michael Reimer: 00:21:49

Because, if you look at it, know, I see a lot of, a lot of comments on

Michael Reimer: 00:21:54

the go high level, Facebook group.

Michael Reimer: 00:21:56

You know, they're like, oh, I can't wait to outbound, you

Michael Reimer: 00:21:58

know, voice AI is comes out.

Michael Reimer: 00:22:00

And I, you know, I've been doing that for a little while, and it's a little bit

Michael Reimer: 00:22:04

tricky because number one, you don't want to get, there's a lot of people out there

Michael Reimer: 00:22:07

that'll sue you if you start calling them.

Michael Reimer: 00:22:09

And number two, You know, a lot of people don't answer phones from people that

Michael Reimer: 00:22:14

they don't have in their phone already.

Michael Reimer: 00:22:17

So if it's an unknown number, success rate of getting through to that customer is a

Michael Reimer: 00:22:21

lot less than sending them a text message.

Michael Reimer: 00:22:24

it, everyone wants to do voice ai.

Michael Reimer: 00:22:26

It's great for inbound, in my opinion, because every call that

Michael Reimer: 00:22:30

comes in, somebody has to answer it.

Michael Reimer: 00:22:31

So inbound ca inbound calling is a no brainer, but outbound calling

Michael Reimer: 00:22:35

is gonna be a little bit more tricky than most people think.

Michael Reimer: 00:22:38

But, it goes beyond that and that's the thing.

Michael Reimer: 00:22:40

It goes way beyond that.

Michael Reimer: 00:22:42

Anybody on this call can build a, a voice AI agent with a little practice.

Michael Reimer: 00:22:46

That's the easy part.

Michael Reimer: 00:22:47

The, the hard part is to do actually what you do, basically build a system

Michael Reimer: 00:22:52

around that AI agent to be effective.

Michael Reimer: 00:22:54

That's the hard part.

Michael Reimer: 00:22:55

Realistically,

Vit Muller: 00:22:57

Yeah.

Vit Muller: 00:22:57

Handover stakeholders and things like that.

Vit Muller: 00:22:59

Now, when I ask you that question, I also wanted to see if you could

Vit Muller: 00:23:02

dive into the actual numbers.

Vit Muller: 00:23:03

Like how much business are currently willing to spend to have an AI agent?

Vit Muller: 00:23:08

what are the conversions when you, because you've done really well at,

Vit Muller: 00:23:12

you know, how you actually pitch it.

Vit Muller: 00:23:13

You've got these cool little demo mock up mobile phones on your website, and do

Vit Muller: 00:23:18

you wanna talk about that a little bit?

Michael Reimer: 00:23:21

Yeah, so like, basically like I was mentioning

Michael Reimer: 00:23:23

earlier, every single small business has to answer their phone.

Michael Reimer: 00:23:27

one of the, one of the big oppositions that I hear, you know, day in, day

Michael Reimer: 00:23:30

out, well it doesn't, it doesn't sound like a human, it doesn't have to,

Michael Reimer: 00:23:34

they just have to answer it because I, I tell the small business owner

Michael Reimer: 00:23:38

that's a, you know, a little bit of a doubter or has objections to it.

Michael Reimer: 00:23:41

Like, sir, you don't answer the call now.

Michael Reimer: 00:23:43

So even if they don't sound exactly like a human, but they're picking up

Michael Reimer: 00:23:47

and taking message for you, or even answering frequently asked questions,

Michael Reimer: 00:23:51

better than any human can, you know, isn't that better than not picking up at all?

Michael Reimer: 00:23:56

And they're picking up.

Michael Reimer: 00:23:57

You know, 24 7, 365.

Michael Reimer: 00:23:59

Well, you're only answering the phone when you're available from 8:00

Michael Reimer: 00:24:02

AM to 5:00 PM So think about that.

Michael Reimer: 00:24:04

You've just quadrupled the number of calls that you've taken in.

Michael Reimer: 00:24:08

Now, as far as how much revenue's out there, I mean, I, I don't want to really

Michael Reimer: 00:24:14

quote that, but the thing is how I look at it, I look at it more globally.

Michael Reimer: 00:24:18

I look at it like, if you're not doing this as a small business

Michael Reimer: 00:24:21

owner, gonna be dusted in five years.

Michael Reimer: 00:24:24

There's no way you could possibly even compete when, when everybody

Michael Reimer: 00:24:27

around you is deploying these systems and they don't have to do

Michael Reimer: 00:24:30

very much once they're implemented.

Michael Reimer: 00:24:32

I, I find it, you know, you're gonna struggle as a small business

Michael Reimer: 00:24:35

to even keep your head above water.

Michael Reimer: 00:24:36

No.

Michael Reimer: 00:24:36

How?

Michael Reimer: 00:24:37

Ma no.

Michael Reimer: 00:24:37

How, no matter how good you are, you know, you just can't, you can't

Michael Reimer: 00:24:41

compete against this technology.

Vit Muller: 00:24:43

Yeah, the, the, the, the leverage, the advantage for this or small

Vit Muller: 00:24:47

business goes just, it goes even beyond what you just said is like, it's not

Vit Muller: 00:24:51

just about, they don't have to do much.

Vit Muller: 00:24:54

That's the leverage in itself, but it's like, well, they don't have to do much.

Vit Muller: 00:24:58

That means they've got a lot more time free, which means.

Vit Muller: 00:25:02

They are doing a lot more of the other stuff that they wouldn't have

Vit Muller: 00:25:05

been able to do, which is going out, you know, you know, doing networking,

Vit Muller: 00:25:09

striking up strategic partnerships, and that acceleration of competitiveness

Vit Muller: 00:25:15

against a business that like is hesitant and doesn't wanna do.

Vit Muller: 00:25:19

It's like it goes really fast.

Vit Muller: 00:25:21

So they're gonna squeeze you outta market actually sooner than anything.

Michael Reimer: 00:25:24

Sooner than later.

Michael Reimer: 00:25:25

And the thing is, you hit the nail on the head.

Michael Reimer: 00:25:26

You know, a lot of small business folks and other folks have come to

Michael Reimer: 00:25:29

me and said, you know how many people you're putting out a, you know how

Michael Reimer: 00:25:32

many jobs you're taking because you're putting AI in the business?

Vit Muller: 00:25:35

Hmm.

Michael Reimer: 00:25:36

I said, all we're doing is reallocating our resources

Michael Reimer: 00:25:38

in other areas where you should be paying attention, because that's

Michael Reimer: 00:25:42

how you're gonna be effective.

Michael Reimer: 00:25:43

I mean, small business guy, he's one guy or two guys, or five guys,

Michael Reimer: 00:25:48

you know, he still has, you know, a hundred things on his plate.

Michael Reimer: 00:25:51

There's plenty to do.

Michael Reimer: 00:25:52

And then all that, all you're gonna do is get more and more jobs,

Michael Reimer: 00:25:55

which is gonna keep the AI busy.

Michael Reimer: 00:25:57

an AI agent such as this is a very small investment for a small company.

Michael Reimer: 00:26:02

It is.

Michael Reimer: 00:26:03

I mean, if you actually, which I've done for my own company,

Michael Reimer: 00:26:06

I went out and researched call services, you know, ones that have

Michael Reimer: 00:26:09

live humans answering the phones.

Michael Reimer: 00:26:11

I mean, you could spend, you know, three to $4,000 a month

Michael Reimer: 00:26:14

easily before you even bat an eye.

Michael Reimer: 00:26:16

They're charging you by the minute.

Michael Reimer: 00:26:18

they're answering at three in the morning.

Michael Reimer: 00:26:19

I get it.

Michael Reimer: 00:26:20

But the quality of the person answering compared to an AI agent at three

Michael Reimer: 00:26:23

in the morning is night and day.

Michael Reimer: 00:26:26

Totally night and day.

Vit Muller: 00:26:26

Big time.

Michael Reimer: 00:26:27

no, you know, that, that's the key.

Michael Reimer: 00:26:29

So you're paying about 20 per, you know, 80% less, you know, it's 20% of the cost

Michael Reimer: 00:26:35

of a, of a live call service to deploy one of these, and it's a no brainer.

Vit Muller: 00:26:40

Yeah.

Vit Muller: 00:26:42

So we should all do it.

Vit Muller: 00:26:45

We should all do it.

Michael Reimer: 00:26:46

But like I said, I mean, the next thing is, the

Michael Reimer: 00:26:48

most important aspect of this, of it is like, kind of like I said,

Michael Reimer: 00:26:52

what you do, you're an automator.

Michael Reimer: 00:26:53

So, and, that's kind of what I enjoy more than even building these agents.

Michael Reimer: 00:26:57

Building the agents is fun, but building the system around the agent is

Michael Reimer: 00:27:01

really what makes makes it, you know, so you could dream up an automation

Michael Reimer: 00:27:06

and, you know, have your whole business automated with these agents.

Michael Reimer: 00:27:11

So you could say, listen, you know.

Michael Reimer: 00:27:13

I mean, there's a lot of little things like for example, lemme

Michael Reimer: 00:27:15

give you a great example.

Michael Reimer: 00:27:17

So you're, somebody engages you on your chat widget on your website.

Michael Reimer: 00:27:21

You could program that chat widget close by being one.

Michael Reimer: 00:27:24

You could say, listen, hey, would you mind if I follow up?

Michael Reimer: 00:27:26

You know, instead of doing this, can I give you a quick call?

Michael Reimer: 00:27:29

And then that agent calls them, qualifies them, books, 'em on the calendar.

Michael Reimer: 00:27:33

You wake up and you have five appointments on your calendar and you

Michael Reimer: 00:27:37

never, you never touched anything.

Vit Muller: 00:27:40

Yeah, that handover, takeover, that's something that is.

Vit Muller: 00:27:45

Very interesting.

Vit Muller: 00:27:45

I haven't, I haven't, dived into it yet.

Vit Muller: 00:27:48

I'm exploring just thinking about it.

Vit Muller: 00:27:50

'cause I had a, I had a client spoke to on Monday and I was showing them

Vit Muller: 00:27:56

the CRM and like how, you know, for the voice ai, how we got dedicated

Vit Muller: 00:27:59

fields to capture the call transcript, call summary, and then also all the

Vit Muller: 00:28:03

past call summaries and all that.

Vit Muller: 00:28:05

And then he was saying, well, you know what would be really cool if, because

Vit Muller: 00:28:09

you know, like even though you've got the inbox and you can scroll through all the

Vit Muller: 00:28:12

conversations and you've got notes and you got this, you got custom fields and the

Vit Muller: 00:28:17

data is all in those places, but you still have to kind of like go and go through it.

Vit Muller: 00:28:23

If there was just like one place where it just keeps updating the whole history.

Vit Muller: 00:28:28

But like a summary of everything.

Vit Muller: 00:28:29

So summary of all the back and forth emails, summary of all the

Vit Muller: 00:28:33

chat messages, summary of all the calls, but like an aggregate.

Vit Muller: 00:28:36

'cause right now you can have an aggregate, but that's

Vit Muller: 00:28:38

just for voice AI calls.

Michael Reimer: 00:28:40

do it, you could use Airtable and, and combine everything

Michael Reimer: 00:28:42

together into one big, into one big repository of conversation.

Michael Reimer: 00:28:47

So it's definitely doable.

Michael Reimer: 00:28:49

I mean, you can export that out very easily with N eight N, and then you

Michael Reimer: 00:28:53

pop it into an Airtable and you can search that, you could reapply it, you

Michael Reimer: 00:28:57

can use that to generate AI driven, conversation, meaning emails, SMSs.

Michael Reimer: 00:29:03

it's definitely doable.

Michael Reimer: 00:29:05

The

Vit Muller: 00:29:05

Like, like having, like having a a a, a one ti like a ti

Vit Muller: 00:29:10

customer relationship timeline, but like really summarized.

Vit Muller: 00:29:14

So you, if I go into too much detail, so you really have what's most important,

Vit Muller: 00:29:18

what's most critical to get you up to get any sales rep up to speed.

Vit Muller: 00:29:21

So it's got like date and a miles m and like, okay, on this date is when they

Vit Muller: 00:29:25

got in, like I know we got the activity like, but kinda shows you, you know,

Vit Muller: 00:29:29

people clicked on these trigger links and all that, but that's not as important.

Vit Muller: 00:29:32

Well, it's.

Vit Muller: 00:29:34

Let me rewind.

Vit Muller: 00:29:35

Like it's, it's also important, but, but then it goes into a lot of detail and

Vit Muller: 00:29:38

it can't be, can end up being very long versus if this is like, well, you know,

Vit Muller: 00:29:42

they started here and this is how they've came through and then, you know, this

Vit Muller: 00:29:46

is sort of what's been discussed so far.

Vit Muller: 00:29:48

and it's been an email, it's been a call.

Vit Muller: 00:29:50

Yeah, that would be interesting.

Michael Reimer: 00:29:52

can definitely do it.

Michael Reimer: 00:29:53

I mean, you just use OpenAI, through their API and we put it into a Airtable

Michael Reimer: 00:29:57

as a summary, you know, a brief summary.

Michael Reimer: 00:29:59

You parse it however you want it, whatever data you want, it would go in there.

Michael Reimer: 00:30:03

we're using something very similar because when we're doing, like nurture

Michael Reimer: 00:30:06

emails, for example, you could take that data and build that email around it.

Michael Reimer: 00:30:11

So AI builds the email and learns about it, then takes the previous

Michael Reimer: 00:30:15

conversation, learns about it, makes the next call, takes that previous call,

Michael Reimer: 00:30:19

learns about it, makes the next call.

Michael Reimer: 00:30:21

So there's a lot you can do with that data for sure.

Michael Reimer: 00:30:24

Same thing with SMS, same thing.

Michael Reimer: 00:30:25

And that's, that's thing about it.

Michael Reimer: 00:30:28

It'll, it'll know more about that customer than.

Michael Reimer: 00:30:32

you know, than you do calling them blind, like you just said.

Michael Reimer: 00:30:34

And that's the key.

Michael Reimer: 00:30:35

No more generic responses and no more generic emails.

Michael Reimer: 00:30:38

It's gonna be more tailored to that person.

Michael Reimer: 00:30:40

I mean, we're doing, we're one of the only ones around doing it.

Michael Reimer: 00:30:43

We're doing ringless voicemails, but they're personalized ringless voicemails.

Michael Reimer: 00:30:46

So go high level, we will do ringless voicemail, but you know, it would

Michael Reimer: 00:30:49

be the same thing over and over.

Michael Reimer: 00:30:51

Hey, it's vit, I, you know, gimme a ring back.

Michael Reimer: 00:30:54

We don't do that.

Michael Reimer: 00:30:55

We have a system that we built that'll do, Hey vit, it's Mike from blah, blah, blah.

Michael Reimer: 00:31:00

We talked about this yesterday.

Michael Reimer: 00:31:02

Give me a ring back.

Michael Reimer: 00:31:03

And it leaves a ringless voicemail.

Michael Reimer: 00:31:05

The next one, it'll do 5,000 of those in a minute.

Michael Reimer: 00:31:08

And every single one of them is different.

Michael Reimer: 00:31:11

leaves them a ringless voicemail.

Michael Reimer: 00:31:12

That's pretty powerful because when people have a missed call

Michael Reimer: 00:31:14

on their phone, they call back.

Michael Reimer: 00:31:17

And when they call back, then they get the ai, the AI talks to them and books

Michael Reimer: 00:31:21

them on the call, on the, on the schedule.

Michael Reimer: 00:31:24

So that's, that's the way to do it.

Vit Muller: 00:31:25

That's incredible.

Vit Muller: 00:31:26

So you are really covering all the, all the bases.

Vit Muller: 00:31:30

You get a lead from a, you're running a Facebook lead.

Vit Muller: 00:31:33

They come through, they don't pick up, do this ring.

Vit Muller: 00:31:36

Wow.

Vit Muller: 00:31:36

Okay.

Vit Muller: 00:31:37

Well, how would you go about setting that up?

Michael Reimer: 00:31:41

it's, it,

Vit Muller: 00:31:42

That's.

Michael Reimer: 00:31:42

'em is different, but we're, what we're doing right now is,

Michael Reimer: 00:31:45

we're like, I think I mentioned to you, a few days ago, we're working with a big

Michael Reimer: 00:31:49

law firm right now and we're building out a massive automation and mostly, you know,

Michael Reimer: 00:31:55

lead generation for personal injury, area.

Michael Reimer: 00:31:58

And that's encompassing every single technology out there.

Michael Reimer: 00:32:01

I mean, we're hitting them every single possible way.

Michael Reimer: 00:32:04

I mean, there's ways that you haven't even thought of that we're hitting them.

Michael Reimer: 00:32:06

We're doing, we have an API going into handwritten postcards that are getting

Michael Reimer: 00:32:11

delivered to their house, based on the ai.

Michael Reimer: 00:32:13

So the AI writes that sends it through API to that, one of these robots that write

Michael Reimer: 00:32:17

those and then they automatic, they have a service that automatically mails them.

Michael Reimer: 00:32:20

It has a QR

Vit Muller: 00:32:21

Actual robot that manually writes the cards.

Vit Muller: 00:32:24

Are you joking?

Vit Muller: 00:32:25

No way.

Vit Muller: 00:32:25

Okay.

Vit Muller: 00:32:26

Wow.

Vit Muller: 00:32:27

We're really getting into the weeds of it.

Michael Reimer: 00:32:29

Yeah.

Michael Reimer: 00:32:30

And then, because, you know, the, the way I look at it though, vid is this, every

Michael Reimer: 00:32:34

single person out there is different.

Michael Reimer: 00:32:35

You know, you might like to talk on the phone, but other

Michael Reimer: 00:32:38

people, they want to text.

Michael Reimer: 00:32:39

Other people wanna scan a QR code, or people might want to fill out a form or

Michael Reimer: 00:32:44

even book an appointment on a calendar.

Michael Reimer: 00:32:45

Everyone's different.

Michael Reimer: 00:32:46

So we, I'm trying to hit them from every single angle, give them all

Michael Reimer: 00:32:50

the options along that journey, and eventually they're gonna take it.

Michael Reimer: 00:32:54

So that's the, that's what we're trying to do.

Michael Reimer: 00:32:57

to be working very well.

Vit Muller: 00:32:59

You are making it sound like it's so simple,

Michael Reimer: 00:33:02

It's not simple, but once it's, once it's up and running,

Michael Reimer: 00:33:05

the, the key is once it's up and running, you know, it's kind of funny.

Michael Reimer: 00:33:09

The, the people that we're working with, they're like, oh, once it's up and

Michael Reimer: 00:33:11

running, you're, you should be good to go.

Michael Reimer: 00:33:13

I said, well, sir, I said, we'll never be done because.

Michael Reimer: 00:33:16

The technology's changing so much

Vit Muller: 00:33:18

so much.

Michael Reimer: 00:33:19

so much.

Michael Reimer: 00:33:19

I mean, it's never gonna be over new creatives.

Michael Reimer: 00:33:22

I mean, you're a creative guy.

Michael Reimer: 00:33:23

The creatives have to change, keep up with the, with the, with the times.

Michael Reimer: 00:33:27

You know, everything has to be just so for these people to interact

Michael Reimer: 00:33:30

with it, what's, what's great today And 30 days may not be so great.

Michael Reimer: 00:33:34

So, you know, that's how that works.

Michael Reimer: 00:33:36

So yeah.

Michael Reimer: 00:33:37

We're, are we working ourselves out of a job?

Michael Reimer: 00:33:38

No, we'll always have a job because every week you mean, you see how many features

Michael Reimer: 00:33:43

go high level brings out every week.

Vit Muller: 00:33:44

Oh yeah, it's nuts.

Michael Reimer: 00:33:46

that's a full-time job in itself right there,

Vit Muller: 00:33:49

Absolutely.

Vit Muller: 00:33:50

Wow.

Vit Muller: 00:33:50

Okay.

Vit Muller: 00:33:51

So when I, when I was like, you know, I was looking forward to this

Vit Muller: 00:33:54

conversation and I knew we were gonna go into a lot of AI nuances, but

Vit Muller: 00:33:58

like that, like yeah, you've, you've, you've just told me something that I've

Vit Muller: 00:34:04

never heard of, so that's really cool.

Vit Muller: 00:34:05

Wow.

Michael Reimer: 00:34:06

But on those cards, they're, they're handwritten to

Michael Reimer: 00:34:07

the, to the person, so they're getting delivered to their house.

Michael Reimer: 00:34:10

And a postcard is very, inexpensive to mail in the States.

Michael Reimer: 00:34:13

so it's very inexpensive.

Michael Reimer: 00:34:15

It has to be a certain size and it gets delivered.

Michael Reimer: 00:34:17

That's the cheapest way you can mail something.

Michael Reimer: 00:34:19

But on that postcard, it has a few items too.

Michael Reimer: 00:34:22

It'll have a QR code 'cause somebody might wanna just scan a QR code.

Michael Reimer: 00:34:25

That QR code could do a lot of things.

Michael Reimer: 00:34:27

It can call the AI from that QR code.

Michael Reimer: 00:34:29

It could go to a booking calendar.

Michael Reimer: 00:34:31

And then we're doing a lot of that where like, text when two, you

Michael Reimer: 00:34:35

know, 5, 5, 5, 1, 2, 1, 2, you know, one of those type of things.

Michael Reimer: 00:34:37

We're doing a lot of that so they could text.

Michael Reimer: 00:34:40

And then once they text, then we have their, their phone number.

Michael Reimer: 00:34:43

And then you could go ahead and nurture them from there.

Vit Muller: 00:34:46

Yeah, that's very interesting.

Vit Muller: 00:34:49

Wow.

Vit Muller: 00:34:50

Okay.

Vit Muller: 00:34:51

any other really interesting way that, that you know of that you wanna share?

Vit Muller: 00:34:56

like this one obviously I know like you could do like, there's unfor

Vit Muller: 00:35:00

like for us, Australia, unfortunately we don't have that service.

Vit Muller: 00:35:03

But in, when I was last Level Up Summit, there was a few

Vit Muller: 00:35:05

vendors that offer, merchandise.

Vit Muller: 00:35:08

So custom brand it merchandise and basically ordered on demand,

Vit Muller: 00:35:11

but you literally have it.

Vit Muller: 00:35:13

A workflow action in the automations.

Vit Muller: 00:35:15

So then you can have it as a, as part of the welcome sequence for customers

Vit Muller: 00:35:19

one month in send them a nice t-shirt, three months in, send them a nice

Vit Muller: 00:35:22

coffee mug, six months in send , 'em a cool, metal, NFC enabled business card,

Vit Muller: 00:35:28

you know, cool little things like that.

Michael Reimer: 00:35:31

Yeah, that's pretty nice.

Michael Reimer: 00:35:31

go high level.

Michael Reimer: 00:35:32

Actually did a, a little workshop about that, recently, I think

Michael Reimer: 00:35:35

in the last 60 days, which, I implemented it on my, in my account.

Michael Reimer: 00:35:38

So, there's a few, there's a few vendors that are in go high level in the, in the

Michael Reimer: 00:35:42

marketplace, and they have integrations that are, are pretty easy, to do.

Michael Reimer: 00:35:47

And, like you said, it's really nice.

Michael Reimer: 00:35:48

I mean, it's, I mean, what's a couple of dollars if they're, if they're

Michael Reimer: 00:35:51

spending money on it, you know, give them some swag and they're advertising

Michael Reimer: 00:35:54

for you on top of it, you know,

Vit Muller: 00:35:56

Yeah.

Vit Muller: 00:35:56

Yeah, absolutely.

Michael Reimer: 00:35:58

when do I get a T-shirt?

Vit Muller: 00:36:00

Well, this one,

Michael Reimer: 00:36:01

I'm kidding.

Michael Reimer: 00:36:02

I'm kidding.

Michael Reimer: 00:36:02

I'm kidding.

Michael Reimer: 00:36:02

I'm kidding.

Michael Reimer: 00:36:02

I'm kidding.

Vit Muller: 00:36:04

I wanna go back to the, the techie stuff in terms of setup.

Vit Muller: 00:36:08

we kind of segue from it.

Vit Muller: 00:36:09

I just wanted, I wanted to segue because I wanted you guys, like, as you're

Vit Muller: 00:36:11

listening, you know, if you notice techie and nerdy, then if we just keep dragging

Vit Muller: 00:36:16

on that bit, then you might lose us.

Vit Muller: 00:36:18

so I wanted to slice in a little bit about the opportunity to

Vit Muller: 00:36:21

get you kind of listening more.

Vit Muller: 00:36:23

So I hope your, your ears are sharpened up a little bit more and

Vit Muller: 00:36:26

you're gonna be taking more notes.

Vit Muller: 00:36:27

'cause now we're gonna go back to the techie stuff.

Vit Muller: 00:36:30

so question is about, the act.

Vit Muller: 00:36:32

So, you know, one thing is like responding and, you know, having a

Vit Muller: 00:36:36

conversation with AI and that's great.

Vit Muller: 00:36:38

And, but the other thing is actually what do you want the AI to do?

Vit Muller: 00:36:42

So, can we like, so like once the knowledge, you know, knowledge base is

Vit Muller: 00:36:45

set, you got, you got a program, how do you configure the action based responses

Vit Muller: 00:36:49

like booking appointments, sending texts, or escalating to human agents?

Michael Reimer: 00:36:53

So, I always try to, number one, I always try a, almost

Michael Reimer: 00:36:57

a hundred percent of the time have an option for a human transfer.

Michael Reimer: 00:37:01

But, when you're programming that, a couple of tips would be, you

Michael Reimer: 00:37:04

know, keep in mind you'd frustrate a caller very easily if you transfer

Michael Reimer: 00:37:08

them and they go to a voicemail.

Michael Reimer: 00:37:10

So you have to prompt that to let that, let them know the caller that

Michael Reimer: 00:37:14

you're gonna transfer it and there's a chance that you may get a voicemail.

Michael Reimer: 00:37:17

We're good with it, and we will be res we'll, we're gonna get that voicemail,

Michael Reimer: 00:37:21

we're gonna call you back, let them know that upfront, or you're gonna transfer

Michael Reimer: 00:37:24

it and they're gonna go to a voicemail.

Michael Reimer: 00:37:25

They're like, what the heck?

Michael Reimer: 00:37:26

I just was on the phone and now I got transferred to the voicemail.

Michael Reimer: 00:37:28

You gotta make sure you prompt that and take that in consideration.

Michael Reimer: 00:37:31

As far as booking, appointments, I love booking appointments on the call.

Michael Reimer: 00:37:36

You know, I mean, that's a huge time saver.

Michael Reimer: 00:37:38

and soon enough you'll be able to reschedule.

Michael Reimer: 00:37:41

I mean, there's a little workaround right now on go high level to

Michael Reimer: 00:37:43

reschedule an appointment, but it's gonna become native, pretty quick here.

Michael Reimer: 00:37:48

So that's a huge benefit.

Vit Muller: 00:37:50

Mm. Yes, because the booking appointments only

Vit Muller: 00:37:53

just happened three weeks ago.

Vit Muller: 00:37:55

That's a new feature.

Vit Muller: 00:37:55

Just been enabled.

Vit Muller: 00:37:56

I'm talking high level natively, right.

Vit Muller: 00:37:58

Other vendors already had it.

Vit Muller: 00:38:00

okay, so we're rescheduling.

Vit Muller: 00:38:01

There we go.

Vit Muller: 00:38:02

Well, dear, I mean, that's a use case, isn't it?

Michael Reimer: 00:38:05

Yeah.

Michael Reimer: 00:38:05

And then what's coming down the pike?

Michael Reimer: 00:38:06

'cause we're, we're doing a lot of the testing for go high level right now.

Michael Reimer: 00:38:10

And what's coming down the pike next is gonna be, whisper

Michael Reimer: 00:38:13

transfer to another agent.

Michael Reimer: 00:38:15

So you can transfer agent to agent, but that second agent will know the

Michael Reimer: 00:38:18

conversation from the first, or if it gets transferred to a human, it'll tell you

Michael Reimer: 00:38:22

a summary of the conversation before you pick it up, a whisper transfer, and then,

Michael Reimer: 00:38:26

that, that's gonna be a big deal because that'll allow multi calendar booking.

Michael Reimer: 00:38:30

So, you know, you go to a salon, you go to a salon, and a salon has a. 20 barbers,

Michael Reimer: 00:38:36

you know, you have to have 20 calendars, so that's gonna be coming down as well.

Michael Reimer: 00:38:40

So they're making, they're making some headway, but that, call transfer,

Michael Reimer: 00:38:44

you know, to another agent and call, transfer to a human with whisper is

Michael Reimer: 00:38:48

gonna be coming out pretty quick.

Michael Reimer: 00:38:49

And that's gonna be, that's gonna be really nice.

Michael Reimer: 00:38:51

That's gonna be a game changer.

Vit Muller: 00:38:53

And as this is getting more complex, this increases our

Vit Muller: 00:38:58

importance of us, the actual agencies who are gonna be setting this up.

Vit Muller: 00:39:02

Because like, I, I, one, my, my thought was like a couple of months, like

Vit Muller: 00:39:05

as, as, as these, you know, new cool features get getting better at, you

Vit Muller: 00:39:10

know, from the user, user experience, how you set this up, how you set it up.

Vit Muller: 00:39:13

I was like thinking, oh, JHO is getting like really good out of the box.

Vit Muller: 00:39:17

It almost sounds like, you know, businesses could kind help themselves,

Vit Muller: 00:39:20

but now I'm actually, I no longer think that, 'cause I'm, yeah.

Vit Muller: 00:39:25

As this is getting more complex, you know, because they don't,

Vit Muller: 00:39:27

they don't live in this space.

Vit Muller: 00:39:28

So that's what you're gonna need us more.

Vit Muller: 00:39:30

So yeah, this is.

Michael Reimer: 00:39:32

Well, even agencies as well.

Michael Reimer: 00:39:33

I mean, you know, I've never, when I first started getting into go high

Michael Reimer: 00:39:36

level, I thought I was gonna be, you know, I was gonna handle customers only.

Michael Reimer: 00:39:40

I would, I didn't think I, I didn't think I would ever have

Michael Reimer: 00:39:42

to deal with another agency.

Michael Reimer: 00:39:44

I've never really thought that.

Michael Reimer: 00:39:45

And now the most, most of my clients are other agencies.

Michael Reimer: 00:39:50

And the reason for that are, know, the reason for that is mostly they

Michael Reimer: 00:39:54

wanna sell and they don't want to deal with all the behind the scenes stuff.

Michael Reimer: 00:39:58

So they'll call us and say, listen, you know, I need, I got this crazy, you know,

Michael Reimer: 00:40:02

this crazy AI thing we need to set up, you know, and then I will get on the

Michael Reimer: 00:40:06

phone with their customer just like I'm them, just like I work for them and it's,

Michael Reimer: 00:40:11

you know, it's white labeled basically.

Vit Muller: 00:40:12

Yep.

Michael Reimer: 00:40:13

speak with their customer directly because that's

Michael Reimer: 00:40:14

kind of one of the things is if it's very complex, I wanna speak to them

Michael Reimer: 00:40:17

directly and get the real information.

Michael Reimer: 00:40:21

'cause I think we'll have better success rate at that point.

Michael Reimer: 00:40:23

And then we do the work and they're happy and, you know, they get

Michael Reimer: 00:40:25

reoccurring revenue and, you know, yeah.

Michael Reimer: 00:40:28

We get a proportion of the setup.

Michael Reimer: 00:40:30

You know, and, that's been a lot of our, a lot of our work, you know,

Michael Reimer: 00:40:33

besides custom setups, you know,

Vit Muller: 00:40:35

Yep.

Michael Reimer: 00:40:36

been a lot of our work, which I never, I never envisioned.

Vit Muller: 00:40:39

Yeah, well, I am, I can definitely relate to this.

Vit Muller: 00:40:42

You know, I, when I was starting to build my systems, my operations and,

Vit Muller: 00:40:46

and I knew I, I'm always like agnostic.

Vit Muller: 00:40:48

So like, even though I wasn't planning to build a snapshot to sell it, I

Vit Muller: 00:40:52

was like, I'm gonna build it as a snapshot, because if I wanna change

Vit Muller: 00:40:55

this letter down a track, maybe I'll rename them my brand or whatever.

Vit Muller: 00:40:58

Or I get, I get, you know, you never know what can happen that

Vit Muller: 00:41:01

you may need to make a change.

Vit Muller: 00:41:02

So, but yeah.

Vit Muller: 00:41:04

And then suddenly now I'm like, yeah, selling snapshots to other agencies and

Vit Muller: 00:41:08

now actually, a new, new set of a service.

Vit Muller: 00:41:11

Well, I've done a little bit of that, but now it's like this one agency,

Vit Muller: 00:41:15

on that system that you help me out with the water treatment one.

Vit Muller: 00:41:18

Right?

Vit Muller: 00:41:18

So build it out.

Vit Muller: 00:41:19

They went to conference, they smashed it outta the ballpark.

Vit Muller: 00:41:22

They got a lot of, lot of interest.

Vit Muller: 00:41:24

And they're like, you know, what would make you happy to be,

Vit Muller: 00:41:27

to be our fulfillment partner?

Vit Muller: 00:41:29

And so now we're going through that process.

Vit Muller: 00:41:32

Now, only if I could.

Michael Reimer: 00:41:33

kind of what exactly what I'm talking about.

Michael Reimer: 00:41:35

Now, like I said, your main goal and your, that's your main focus is to

Michael Reimer: 00:41:38

help other agencies and listen is, you know, at the end of the day, as long as

Michael Reimer: 00:41:42

everyone's happy, the client's happy, the other agency's happy and you're happy.

Vit Muller: 00:41:45

Yeah,

Michael Reimer: 00:41:46

that's what it's about, right?

Vit Muller: 00:41:47

that's right.

Vit Muller: 00:41:48

The only question is how do you make it scalable?

Vit Muller: 00:41:50

Right?

Vit Muller: 00:41:50

That's always tricky.

Vit Muller: 00:41:51

So you gotta build a team around you.

Vit Muller: 00:41:52

That's one, processes that two, but I'm thinking, is it, is it like, do

Vit Muller: 00:41:58

you get maybe like getting even more techy right, with having private N8N

Vit Muller: 00:42:02

server to get more advanced stuff done.

Michael Reimer: 00:42:05

Yeah.

Michael Reimer: 00:42:05

We're doing a lot of, so what we're doing right now is we're moving a lot

Michael Reimer: 00:42:07

of, for like, for that legal, the law one that I was mentioning earlier.

Michael Reimer: 00:42:11

So we're, we're moving a lot of automations, advanced automations that

Michael Reimer: 00:42:14

some of which, go high level can't handle.

Michael Reimer: 00:42:16

We're moving those off to N eight N servers and the reason

Michael Reimer: 00:42:19

for that is twofold, number one.

Michael Reimer: 00:42:22

We're in the, we're in the client's account a lot, so

Michael Reimer: 00:42:25

we're in the client's account.

Michael Reimer: 00:42:26

If we put all of that automation into that client's account, if all of a sudden

Michael Reimer: 00:42:31

they don't like us anymore, or they say, I could do this myself, they have that

Michael Reimer: 00:42:35

automation, they can copy it If it's on my NA end server, you know, they, they

Michael Reimer: 00:42:40

never see that I can keep that whole, client account empty on Cohi level.

Michael Reimer: 00:42:45

But my N eight N is running it, know, offsite and it's, and it's also backed up.

Michael Reimer: 00:42:51

that's a lot better for us because we're protected as well, you know, so

Michael Reimer: 00:42:55

if, if, if they say, Hey, I think I can do this myself or, or what have

Michael Reimer: 00:42:59

you, our, our IP is protected and that's in our, our agreement anyway.

Michael Reimer: 00:43:04

I mean, we're not hiding the fact that we own it, so it's

Michael Reimer: 00:43:08

a little protection as well.

Vit Muller: 00:43:10

That's an, that's an important information.

Vit Muller: 00:43:14

Yeah.

Michael Reimer: 00:43:15

Yeah, I mean, we're talking about a ma, we're talking about

Michael Reimer: 00:43:17

major clients, you know, and, the other thing is too, like even with VAs and

Michael Reimer: 00:43:22

other subcontractors, you know, we're segmenting that so there's not one

Michael Reimer: 00:43:26

contractor that knows our entire system.

Michael Reimer: 00:43:29

So we're building that in pieces and then we bring it together

Michael Reimer: 00:43:31

and, and piece it together.

Michael Reimer: 00:43:32

So 1, 1, 1 contractor may be working on one little piece, or one VA might

Michael Reimer: 00:43:37

be working on one little piece, another one's working on another little piece,

Michael Reimer: 00:43:41

and then we bring it all together and we put 'em together on the server.

Michael Reimer: 00:43:44

But never would they all see the entire process, which is very extensive.

Michael Reimer: 00:43:48

I mean, all it takes is one second for them to copy that.

Michael Reimer: 00:43:50

And then, you know, they have my entire, you know, work history for years.

Michael Reimer: 00:43:56

So that wouldn't be good.

Vit Muller: 00:43:58

So this is not only common sense, but also I'm, I'm

Vit Muller: 00:44:01

wondering, have you ever been burned?

Michael Reimer: 00:44:04

Well, I mean, I think everyone has, right?

Michael Reimer: 00:44:06

So essentially, you know, everyone's been burned, you know,

Michael Reimer: 00:44:09

I've been burned in business.

Michael Reimer: 00:44:10

Yeah, I've been burned and go high level as far as like, you know, by some of these

Michael Reimer: 00:44:13

guys that are, you know, trying to be VAs and you, you pay 'em for things and

Michael Reimer: 00:44:17

then they vanish, you know, so you kind of learn the hard way and then you kind

Michael Reimer: 00:44:20

of get savvy to it after a little while.

Michael Reimer: 00:44:21

So, you know, I'm never gonna be burned again.

Michael Reimer: 00:44:24

You know, if anybody approaches me on go high level, either they'd

Michael Reimer: 00:44:26

better be reputable or, you know, essentially you could do the work.

Michael Reimer: 00:44:30

And when the work's done and it's approved, I'll pay you.

Michael Reimer: 00:44:32

I mean, I have no problem doing that, but I'm not gonna be like,

Michael Reimer: 00:44:35

pay me upfront and then I'll do the work that those days are over.

Vit Muller: 00:44:38

Right.

Vit Muller: 00:44:39

So big redundancy setup.

Vit Muller: 00:44:41

very interesting.

Vit Muller: 00:44:43

Okay.

Vit Muller: 00:44:43

'cause I am, I'm kinda like that as well.

Vit Muller: 00:44:45

I like to like make sure.

Vit Muller: 00:44:47

'cause it's a, it's a being responsible as a business owner, right?

Vit Muller: 00:44:51

Like you, you, you got an obligation towards your clients, but you

Vit Muller: 00:44:54

also have an obligation towards, your business, especially if

Vit Muller: 00:44:58

you've got team and employees.

Vit Muller: 00:44:59

'cause now you have obligation towards that.

Vit Muller: 00:45:01

And so if you get those big client that paying you high ticket, well

Vit Muller: 00:45:04

now you have to build a backend team to fulfill for their clients.

Vit Muller: 00:45:08

So they drop you.

Vit Muller: 00:45:09

Those people are gonna be outta work.

Vit Muller: 00:45:11

So as many reasons why you wanna implement redundancies.

Vit Muller: 00:45:14

Yeah.

Vit Muller: 00:45:15

I, I, I don't hear many people talking about this topic though.

Vit Muller: 00:45:18

It's really interesting.

Vit Muller: 00:45:19

You know, like, it's always like, I am kind of like that.

Vit Muller: 00:45:21

I'm always like kind of like little more protective side and things like that.

Vit Muller: 00:45:25

But I, I, I haven't heard many people talking about this stuff.

Vit Muller: 00:45:28

but it's important.

Michael Reimer: 00:45:30

Yeah, for sure.

Michael Reimer: 00:45:30

I mean, I think you're gonna see a lot of N eight N server involvement over

Michael Reimer: 00:45:35

the next, you know, over the next year.

Michael Reimer: 00:45:37

it's super powerful.

Michael Reimer: 00:45:39

It'll do automations that.

Michael Reimer: 00:45:41

And a, that go high level can't handle and has no, there's no integration

Michael Reimer: 00:45:45

for, easy to build, no code.

Michael Reimer: 00:45:47

And they're very, like I said, very powerful.

Michael Reimer: 00:45:50

So we, we host our own servers on racks.

Michael Reimer: 00:45:53

They're not expensive.

Michael Reimer: 00:45:54

And then you could back those up every night, which we do.

Michael Reimer: 00:45:58

And then for the large clients, like I said, we have 'em on two

Michael Reimer: 00:46:00

servers and they're mirrored.

Michael Reimer: 00:46:01

So if one goes down, it flip flops to the other.

Michael Reimer: 00:46:04

So there's no interruption in service.

Michael Reimer: 00:46:06

'cause you're talking about, I'm talking about clients that are spending a million

Michael Reimer: 00:46:08

dollars a month in ad spend, so they don't want to have an interruption.

Michael Reimer: 00:46:13

You know, that would be catastrophic.

Michael Reimer: 00:46:16

You know, if all of a sudden all their automations just stop working.

Michael Reimer: 00:46:18

with, with those kind of leads coming in, those leads are very expensive.

Vit Muller: 00:46:23

The other benefit is you can have it locally on a server.

Vit Muller: 00:46:27

So if you go to government, if you go to business, if you've got a client.

Vit Muller: 00:46:31

That is dealing with business like defense.

Vit Muller: 00:46:34

Then they have obligation towards data privacy, security.

Vit Muller: 00:46:37

Like I know for example here in Canberra, you know, I'm talking to some business

Vit Muller: 00:46:40

businesses that they do, you know, government grants, things like that,

Vit Muller: 00:46:43

and they do some work for defense.

Vit Muller: 00:46:45

that means, you know, Australian defense would require you to have

Vit Muller: 00:46:48

everything stored locally, not in us, not in anywhere in Australian server.

Vit Muller: 00:46:53

Right.

Vit Muller: 00:46:54

so that's a solution to that problem.

Michael Reimer: 00:46:57

Yeah, for

Vit Muller: 00:46:57

So you can still provide high level as a shell as the function.

Vit Muller: 00:47:02

but then any, any more advanced stuff or, or the work for workflow related stuff

Vit Muller: 00:47:06

could be on the backend, down through N eight n on a server hosted in Australia.

Vit Muller: 00:47:11

But then that's still on you.

Vit Muller: 00:47:12

Like that's still, that's still a responsibility then like if you got the

Vit Muller: 00:47:15

higher level related, then, then it's kinda like, well you are spreading the,

Vit Muller: 00:47:20

the responsibility across because it's like they as a vendor have obligation to.

Vit Muller: 00:47:24

Provide and because they're huge then then common sense be like, well, you

Vit Muller: 00:47:29

know, if something goes wrong, because they've got all, all US agencies

Vit Muller: 00:47:31

on it, they'll probably like, they need to get their shit together too.

Vit Muller: 00:47:35

So if, I mean, there's pros and cons I guess, but like if you have it on your

Vit Muller: 00:47:38

own server, then you're on your own.

Michael Reimer: 00:47:41

Yeah, I mean, I like having it on a secure rack because, you

Michael Reimer: 00:47:45

know, those guys are, are very good at doing, you can have it on a dedicated

Michael Reimer: 00:47:49

rack or a shared rack depending on the level of service that you need and speed.

Michael Reimer: 00:47:54

you, I mean, for the average listener here, they're gonna

Michael Reimer: 00:47:57

have, be it on a shared rack.

Michael Reimer: 00:47:58

I mean, and you're talking, you know, very inexpensive.

Michael Reimer: 00:48:00

You're talking to have a shared rack on a facility, you're talking to host

Michael Reimer: 00:48:04

N8N would be, you know, $30 set up and $6 a month to learn it, and then

Michael Reimer: 00:48:11

you could run everything on that.

Michael Reimer: 00:48:13

And then you want more advanced, you know, you can get your

Michael Reimer: 00:48:16

debt, you can get your own.

Michael Reimer: 00:48:17

Server, on a rack and then, you know, you can increase the speed

Michael Reimer: 00:48:22

and the capacity as as well.

Michael Reimer: 00:48:24

the other option with N eight N is you could do their cloud service,

Michael Reimer: 00:48:27

which they have their own servers that are, and that's even better,

Michael Reimer: 00:48:31

and that runs around $60 a month.

Michael Reimer: 00:48:34

But the good thing there is they have AI built into that.

Michael Reimer: 00:48:36

So, their AI into that helps you code as well, like do some

Michael Reimer: 00:48:41

troubleshooting and coding as well.

Michael Reimer: 00:48:43

So for the $60, it might be worth it.

Vit Muller: 00:48:46

Right.

Vit Muller: 00:48:46

So you can literally have a, I could literally have my

Vit Muller: 00:48:48

own server here on premise.

Vit Muller: 00:48:50

That's on me, but I gotta have those redundancies.

Vit Muller: 00:48:52

I could work with a third party, that has servers built around.

Vit Muller: 00:48:57

I know like there are some hosting providers in Australia that they're really

Vit Muller: 00:49:00

solid and they do like WordPress stuff and they are, you know, they are based on

Vit Muller: 00:49:05

an infrastructure that like airports use.

Vit Muller: 00:49:07

So they actually have, you know, freaking generators if the power goes done.

Vit Muller: 00:49:11

They got, they got redundancies on those things as well.

Vit Muller: 00:49:15

and then you got the cloud ones, which is like the big ones.

Vit Muller: 00:49:17

Your, your Amazon servers, your, your those.

Vit Muller: 00:49:20

So is that the ones that you use?

Michael Reimer: 00:49:22

Yeah.

Michael Reimer: 00:49:22

So basically like, I started out on a home base server.

Michael Reimer: 00:49:25

So the good thing about N8N on a home base server, you buy the server

Michael Reimer: 00:49:29

and the, the n8n software is free.

Michael Reimer: 00:49:31

I mean, it's open source.

Michael Reimer: 00:49:32

You could pop it on there today, and you're up and running and there's no fee.

Michael Reimer: 00:49:35

There's no charge or whatever, and they come out with updates

Michael Reimer: 00:49:37

and you just keep it updated.

Michael Reimer: 00:49:39

the, the problem with that, like you just mentioned, if you have an internet issue,

Michael Reimer: 00:49:43

you have a power issue, your, your clients are down, that's great if like, you're

Michael Reimer: 00:49:47

just gonna be using it as a test cell or test server and do some development.

Michael Reimer: 00:49:52

But for deploying on the client, I'd rather the bare minimum,

Michael Reimer: 00:49:55

I would put it on a rack.

Michael Reimer: 00:49:57

I mean, for the $6 a month, and you don't have to deal with it,

Vit Muller: 00:50:00

Can you clarify what you mean by when you say, when you put it

Vit Muller: 00:50:03

on the racks for the guys listening,

Michael Reimer: 00:50:04

a hosted ser, a hosted server,

Vit Muller: 00:50:06

buy another, buy another vendor.

Vit Muller: 00:50:09

Yeah.

Vit Muller: 00:50:10

By vendor.

Michael Reimer: 00:50:10

in remotely, you format, you know, they'll, they'll

Michael Reimer: 00:50:13

set it up at you format your own little portion of that server.

Michael Reimer: 00:50:16

You load the software, but it's next to somebody else too.

Michael Reimer: 00:50:19

So it's shared.

Michael Reimer: 00:50:20

And then the next level up from that would be you have your own, no, nothing else is

Michael Reimer: 00:50:24

on there except for your agencies, data.

Michael Reimer: 00:50:28

That's it.

Michael Reimer: 00:50:28

Dedicated server.

Michael Reimer: 00:50:30

That would be the next level.

Michael Reimer: 00:50:31

And then, like I said earlier, N eight N, you can go to their website right

Michael Reimer: 00:50:35

now and you could sign up for their cloud-based, which allows you that you

Michael Reimer: 00:50:40

could be up and running in five minutes.

Michael Reimer: 00:50:42

They keep it all running, all up to date, all backed up.

Michael Reimer: 00:50:46

And they have AI built into that.

Michael Reimer: 00:50:47

If you have some nodes, which is a small portion of, you know, how, how,

Michael Reimer: 00:50:52

like kind of like an action and go and go high level A node in N eight N is

Michael Reimer: 00:50:56

that some of them require some code if you wanna do some advanced things.

Michael Reimer: 00:51:01

Their ai, their AI helps you with that.

Vit Muller: 00:51:04

Yeah.

Michael Reimer: 00:51:04

pretty good but that's like, like I said, that's about $60 a

Michael Reimer: 00:51:08

month, but $60 a month, I mean, I mean,

Vit Muller: 00:51:11

It's nothing.

Vit Muller: 00:51:12

Yeah.

Vit Muller: 00:51:13

We're talking.

Vit Muller: 00:51:14

Yeah.

Vit Muller: 00:51:14

What are we talking about here?

Michael Reimer: 00:51:16

Yeah.

Vit Muller: 00:51:17

Yeah, that's, wow.

Michael Reimer: 00:51:18

I wouldn't even wanna buy a server for my house.

Michael Reimer: 00:51:20

I'd rather just pay the $5 or $6, you know, and not deal

Vit Muller: 00:51:23

You get to sleep.

Vit Muller: 00:51:24

You get to sleep at night.

Vit Muller: 00:51:25

I mean, there's also the third risk, which is, you know, somebody breaks

Vit Muller: 00:51:29

into your house or physical damage.

Vit Muller: 00:51:32

Yeah.

Vit Muller: 00:51:32

Whatever.

Vit Muller: 00:51:32

Yeah.

Vit Muller: 00:51:32

It's just way too many things.

Vit Muller: 00:51:35

Yeah.

Vit Muller: 00:51:36

Well now we, now we go down the rabbit hole of like a super techy setup.

Vit Muller: 00:51:40

Okay.

Vit Muller: 00:51:41

what do we say to those guys who are now feeling overwhelmed?

Vit Muller: 00:51:43

I mean, is it something that you have to have, you don't Right.

Michael Reimer: 00:51:46

nah, let's start with the basics.

Michael Reimer: 00:51:47

I mean, honestly, let's start with the basics.

Michael Reimer: 00:51:49

There's gonna be a lot of listeners on here that this is gonna be their

Michael Reimer: 00:51:53

first exposure to any of this.

Michael Reimer: 00:51:55

I mean, that's how I started.

Michael Reimer: 00:51:56

I'm sure that's how you started.

Michael Reimer: 00:51:58

So.

Michael Reimer: 00:51:59

You know, number one, if I'm on Facebook, they're more than welcome

Michael Reimer: 00:52:02

to reach out to me at any time.

Michael Reimer: 00:52:03

I'll try to help them the best I can.

Michael Reimer: 00:52:05

you know, if they're actually nice to me, I'll say, email me

Michael Reimer: 00:52:08

the prompt and I'll look at it.

Michael Reimer: 00:52:09

You know, believe it or not.

Michael Reimer: 00:52:10

So people reach out to you and they're not so nice and it's like, ah, you

Michael Reimer: 00:52:13

know, anyway, to make a long story short, I understand that this is

Michael Reimer: 00:52:16

their, could be their first exposure.

Michael Reimer: 00:52:18

So start out with the basics.

Michael Reimer: 00:52:19

You know, practice set, set up one agent, you know, get a phone number, program

Michael Reimer: 00:52:25

it, you know, do do the prompting.

Michael Reimer: 00:52:27

I'm, right now in the process of working with Go high level, I just wrote 110

Michael Reimer: 00:52:30

prompts for them where they're gonna put 'em with all their snapshots.

Michael Reimer: 00:52:34

So every one of their free, you know, their templates are gonna

Michael Reimer: 00:52:37

have a, a voice template with it, a voice prompt with it included.

Michael Reimer: 00:52:42

So it'll be niche specific, you know, like an electrician, a real estate coaching.

Vit Muller: 00:52:47

Template library for voice AI agents.

Vit Muller: 00:52:49

I love it.

Vit Muller: 00:52:50

So you're gonna help them develop that.

Michael Reimer: 00:52:52

Yeah, I've already did it.

Michael Reimer: 00:52:53

I've already done them.

Vit Muller: 00:52:54

So they, they're gonna,

Michael Reimer: 00:52:55

that I do?

Michael Reimer: 00:52:55

Those little demos?

Vit Muller: 00:52:56

oh yeah, they're great.

Vit Muller: 00:52:57

Yeah.

Vit Muller: 00:52:57

I'm using, I'm doing them as well now.

Vit Muller: 00:52:59

Yeah,

Michael Reimer: 00:52:59

Yeah.

Michael Reimer: 00:53:00

So now, they, they just, they just signed me up to do those for all 52 snapshots.

Michael Reimer: 00:53:05

So each one of them will have a demo, so, which they're gonna put

Michael Reimer: 00:53:09

on their website, so that's good.

Michael Reimer: 00:53:11

so the, the key here is, there's templates out there.

Michael Reimer: 00:53:14

You could use that template and then for the first time user, just take that

Michael Reimer: 00:53:17

template and just fill in the blanks and then make calls, and then make changes.

Vit Muller: 00:53:22

because, because you said it, I mean, having, having something

Vit Muller: 00:53:26

is better than having nothing.

Vit Muller: 00:53:27

And if you're missing calls already, like there's no point being, you know,

Vit Muller: 00:53:31

emotional or like, you know, subjective about, like, you know, you know, like, it,

Vit Muller: 00:53:36

yeah, it doesn't sound good or whatever.

Vit Muller: 00:53:38

Like, well, helping your business, doesn't it?

Michael Reimer: 00:53:41

I mean, I've seen some, I mean, Can you hear me?

Michael Reimer: 00:53:43

Yeah, I've seen some, I've seen some crazy ones.

Michael Reimer: 00:53:45

Even in the commercial sector where you call the cable company, you call

Michael Reimer: 00:53:48

the hotel chain, you call all of them and they're a hundred times worse

Michael Reimer: 00:53:53

than go, go high level ever would be.

Michael Reimer: 00:53:55

And they still deploy them.

Michael Reimer: 00:53:56

And you know what?

Michael Reimer: 00:53:57

They're probably paying a hundred times more money than you are at go high level.

Michael Reimer: 00:54:00

So, I mean, to me, I mean, I've heard a few really good ones, but the

Michael Reimer: 00:54:04

majority of them are, aren't so good.

Michael Reimer: 00:54:06

And these big companies are putting 'em out there.

Michael Reimer: 00:54:07

This is a, an opportunity for a small business to put a pretty decent quality

Michael Reimer: 00:54:11

product out for not a lot of money.

Vit Muller: 00:54:13

Mm-hmm.

Vit Muller: 00:54:14

Or even like head up those big company and say, Hey look, let me fix it up for you.

Michael Reimer: 00:54:19

Yeah.

Michael Reimer: 00:54:19

I mean, honestly, I mean, there's a lot of guys that are doing franchises.

Michael Reimer: 00:54:23

You know, the big, the challenge there is that you get the first, you know, the

Michael Reimer: 00:54:27

Fran first franchise location and then corporate sees it, and then they take

Michael Reimer: 00:54:31

it and model it after what you just did.

Michael Reimer: 00:54:32

You know, that's the, that's the hard part with franchises, but

Vit Muller: 00:54:36

It's a common thing, right?

Vit Muller: 00:54:38

It happens.

Vit Muller: 00:54:38

Yeah.

Michael Reimer: 00:54:39

But,

Vit Muller: 00:54:40

Because they already, they know the scale, so it's like,

Vit Muller: 00:54:42

well yeah, we do it internally.

Vit Muller: 00:54:44

Yeah, yeah, yeah.

Vit Muller: 00:54:46

Okay.

Vit Muller: 00:54:46

wow.

Vit Muller: 00:54:47

We're okay.

Vit Muller: 00:54:48

So we really unpacked a lot of detail here and I feel like we've unpacked detail

Vit Muller: 00:54:52

for a lot of range here as well for range of different agencies here listening.

Vit Muller: 00:54:57

So the beginners, you got stuff out of the box and Har is great.

Vit Muller: 00:55:02

You wanna go a little bit more advanced, you wanna start tinkering

Vit Muller: 00:55:06

with, with third party vendors for, chatbots, their a whole bunch.

Vit Muller: 00:55:10

I mean, the previous episode I interviewed Bryce DeCora.

Vit Muller: 00:55:12

So, you know, if you guys are into, wanna learn more about our close

Vit Muller: 00:55:16

bot, then definitely listen to the previous episode with Bryce DeCora.

Vit Muller: 00:55:20

'cause you know, he's dove into a lot of

Michael Reimer: 00:55:22

there's nothing better than his product out there.

Michael Reimer: 00:55:24

I mean, in my opinion, but,

Vit Muller: 00:55:26

Yeah, I mean, based on what I've, based on what I'm

Vit Muller: 00:55:28

hearing, I mean, I spoke to him, I've been looking at other things.

Vit Muller: 00:55:31

Definitely on the voice AI agents.

Vit Muller: 00:55:34

There's, there's a range I would say.

Vit Muller: 00:55:37

Did you wanna maybe talk about maybe some of the.

Michael Reimer: 00:55:41

I could talk about that.

Michael Reimer: 00:55:41

So basically, so let, let me back up.

Michael Reimer: 00:55:44

So essentially let's talk about go high level first.

Michael Reimer: 00:55:47

So go high level.

Michael Reimer: 00:55:48

Obviously they're only doing inbound calls, they're using

Michael Reimer: 00:55:51

Synthflow as their provider.

Michael Reimer: 00:55:53

So when people say, oh, I'm gonna go to Synthflow, well go high level

Michael Reimer: 00:55:56

is Synthflow, I mean, they're using their API, they're bringing it

Michael Reimer: 00:55:58

in and that's what they're using.

Michael Reimer: 00:56:01

so when they do outbound, if they ever do outbound, it'll more than likely be

Michael Reimer: 00:56:05

Synthflow unless they change vendors.

Michael Reimer: 00:56:07

they're using, 11 labs for their voices.

Michael Reimer: 00:56:11

I hear a lot, you know, I see it on online, you know, guys are

Michael Reimer: 00:56:13

like, oh, I don't like the voices.

Michael Reimer: 00:56:14

11 labs is way better.

Michael Reimer: 00:56:15

But go high level is using 11 Labs voices.

Michael Reimer: 00:56:18

So, the good news is that, know, I think go high level went to

Michael Reimer: 00:56:22

about 170 voices now total.

Michael Reimer: 00:56:25

and then they're always open to adding some more.

Michael Reimer: 00:56:27

So if you go to 11 labs and you get that voice id, if you send that in, they have

Michael Reimer: 00:56:31

a good chance of adding that voice for you as well if you have a use case for it

Vit Muller: 00:56:35

Okay.

Michael Reimer: 00:56:35

So that's them.

Michael Reimer: 00:56:36

So then, now we just covered go high level, but we also just covered Synthflow.

Michael Reimer: 00:56:40

So Synthflow is another one.

Michael Reimer: 00:56:42

and basically, you know, they're a third party.

Michael Reimer: 00:56:44

You could private label that as well.

Michael Reimer: 00:56:47

So they have a portal where you sign up for X amount per month and you

Michael Reimer: 00:56:51

could private label and rebuild just like, you know, just like High level.

Michael Reimer: 00:56:55

You can go in there and rebuild and mark up the AI and sell

Michael Reimer: 00:56:58

to other agencies or other.

Michael Reimer: 00:57:00

You know, customers or whatever you'd like to do, but you private

Michael Reimer: 00:57:03

label, they have that available.

Michael Reimer: 00:57:05

Then you also have, ReTell, ReTell's another one, that's very popular.

Michael Reimer: 00:57:10

Everyone seems to in, like them as well.

Michael Reimer: 00:57:13

you know, I haven't had that much experience with them.

Michael Reimer: 00:57:15

I've built a few agents on, on both their inbound and outbound.

Michael Reimer: 00:57:18

and, but my preference overall for the highest quality, but it's

Michael Reimer: 00:57:22

a little more challenging as far as prompting is gonna be vapi.

Michael Reimer: 00:57:25

I mean, vapi, it's not, it's, it's not in a very nice wrapper, but it's

Michael Reimer: 00:57:29

very, very high quality and very controllable, that's kind of what I like.

Michael Reimer: 00:57:35

Now let's take a step back for a second, but where are these guys getting it from?

Michael Reimer: 00:57:39

They're only getting it from, basically, when you, when you look

Michael Reimer: 00:57:43

at it, they're, they're repurposing two major sources for their ai.

Michael Reimer: 00:57:48

So they have LiveKit would be one, they build out a lot

Michael Reimer: 00:57:50

what's called a LiveKit server.

Michael Reimer: 00:57:52

That's who Vapi and Synthflow all these guys are using primarily.

Michael Reimer: 00:57:56

And so they're repurposing it.

Michael Reimer: 00:57:57

And then on the other side of that spectrum, you have all these little

Michael Reimer: 00:58:01

companies that you see that, you know, you go scroll through your Facebook

Michael Reimer: 00:58:04

and you'd be like, oh, I'm selling ai.

Michael Reimer: 00:58:05

I'm selling ai.

Michael Reimer: 00:58:06

I'm reselling it.

Michael Reimer: 00:58:07

$39, $29. they're all just rese, either reselling it or building

Michael Reimer: 00:58:12

small agents and, and selling them.

Vit Muller: 00:58:15

Yeah.

Vit Muller: 00:58:15

And there's no, there's, there's pros and cons of everybody, right?

Vit Muller: 00:58:18

Those smaller ones, you probably get ex more hands-on support.

Vit Muller: 00:58:22

'cause now they're invested in keeping you those, I mean, it's pros and codes, right?

Michael Reimer: 00:58:28

there's been, there's a lot more voice providers coming

Michael Reimer: 00:58:30

out, you know, besides 11 Labs now you're starting to see more of those.

Michael Reimer: 00:58:33

but, 11 Labs is, is pretty decent.

Michael Reimer: 00:58:35

You know, I think they're really, I think

Vit Muller: 00:58:36

Yeah.

Michael Reimer: 00:58:38

You can clone.

Vit Muller: 00:58:39

Another one is Thinker ai.

Vit Muller: 00:58:41

the guy's, Mohan ti I interviewed him couple of, months back.

Vit Muller: 00:58:45

Yeah.

Vit Muller: 00:58:45

Thinker.

Vit Muller: 00:58:46

Yeah, pretty, pretty good outta the box.

Vit Muller: 00:58:48

Works pretty well, and like I said, pros and cons to everything.

Vit Muller: 00:58:52

so ultimately, you guys listening, if you're thinking about, you know, who do I,

Vit Muller: 00:58:57

what's the best, what's the best solution?

Vit Muller: 00:58:59

I mean, to me.

Vit Muller: 00:59:00

Outta box.

Vit Muller: 00:59:01

GHL is a good starting point.

Vit Muller: 00:59:03

but then you run into some limitations when it, you know, for now, at the moment,

Vit Muller: 00:59:07

at the point of making this video anyway.

Vit Muller: 00:59:09

but yeah, that some of the, some of the other ones are definitely,

Vit Muller: 00:59:11

definitely good to explore.

Vit Muller: 00:59:13

so go and explore, find the episode from few months back, listened

Vit Muller: 00:59:18

to what, what Mohan and Raul has.

Vit Muller: 00:59:20

I mean, Raul from Get Shit Done.

Vit Muller: 00:59:22

These guys, are doing work with Mohan, so, you know, you know, reach out to Michael.

Vit Muller: 00:59:29

So many, so many options.

Michael Reimer: 00:59:31

I mean, also like on the vapi, I think they still run a plan where

Michael Reimer: 00:59:34

you could get a, a, a certain amount of minutes free every month that you

Michael Reimer: 00:59:37

don't even, they don't even charge you.

Michael Reimer: 00:59:39

So I think it's a thousand minutes.

Michael Reimer: 00:59:40

So you could run demos on that and, you could practice with it and

Michael Reimer: 00:59:43

you could see what it's all about.

Michael Reimer: 00:59:45

And then you could make the decision, from there, you know, and go from

Michael Reimer: 00:59:49

there and see what you really like.

Michael Reimer: 00:59:50

I mean, I offer, the reason I offer it, I stagger the, I stagger the

Michael Reimer: 00:59:54

offers, you know, I do, people, they don't really need more than

Michael Reimer: 00:59:58

GHL, that that will do it for them.

Michael Reimer: 01:00:00

And it's inexpensive.

Michael Reimer: 01:00:01

But realistically, the big advantage of using go high level, voice

Michael Reimer: 01:00:05

AI is it integrates so easily with everything else around GHL.

Michael Reimer: 01:00:10

So, you know, workflows and just everything about it, it's

Michael Reimer: 01:00:13

simple and it's all in one place.

Michael Reimer: 01:00:15

There's a lot of clients out there.

Michael Reimer: 01:00:17

They don't want to have accounts in 50 different areas.

Michael Reimer: 01:00:19

They wanna have it all in one bucket.

Michael Reimer: 01:00:21

And, that's, that's the selling point with go high level.

Michael Reimer: 01:00:25

a lot of people, you know, 75% of the people would probably be well

Michael Reimer: 01:00:30

and good just on go high level.

Michael Reimer: 01:00:32

And then, you know, for those other ones, well I like to go with

Michael Reimer: 01:00:35

Synthflow or Vapi in my opinion.

Michael Reimer: 01:00:38

mostly Vapi because like I said, Synthflow is the same as go high

Michael Reimer: 01:00:41

level now since this recent update.

Michael Reimer: 01:00:43

So if you go to Vapi, vapi is definitely, I mean, you, you'll notice a, a, a,

Michael Reimer: 01:00:48

a, a little bit of a difference there.

Michael Reimer: 01:00:50

A lot of, bit of a difference.

Michael Reimer: 01:00:52

So

Vit Muller: 01:00:53

But there you go.

Vit Muller: 01:00:54

So, so, so when you're comparing like, how, how do I make my

Vit Muller: 01:00:57

mind, what am I looking for?

Vit Muller: 01:00:58

You need to consider the ease of setting things up.

Vit Muller: 01:01:02

the ability to go more complex.

Vit Muller: 01:01:04

So that's when you go like N eight N and things like those, that's where

Vit Muller: 01:01:08

you can really have, there's no limits.

Vit Muller: 01:01:10

It's really, comes down to your engineering skills, I guess.

Vit Muller: 01:01:13

you consider the availability of voices, because they're nuanced.

Vit Muller: 01:01:16

Like I know for example, in me being in Australia serving Australian businesses,

Vit Muller: 01:01:22

there's maybe eight voices available.

Vit Muller: 01:01:25

And out of those, the, you know, the female voices, male voices, there's

Vit Muller: 01:01:29

only a few that actually I, I do like.

Vit Muller: 01:01:31

so that's the limit.

Vit Muller: 01:01:32

I know you guys in us, you have a lot more options, so, good, good for you.

Vit Muller: 01:01:36

but yeah, so you gotta consider voices and options, and you gotta consider

Vit Muller: 01:01:41

maybe even the redundancies and stuff.

Vit Muller: 01:01:43

If you're doing like bigger clients, like, like you have that law firm.

Vit Muller: 01:01:47

I mean that, it's almost like you need some sort of a matrix that helps you,

Vit Muller: 01:01:50

like, you know, I not like a matrix as a movie, but like, the routing,

Vit Muller: 01:01:54

like, you know, if this, then I, and I can help you decide, you know,

Vit Muller: 01:01:57

like if you're listening as an agency or like, what do I make of this?

Vit Muller: 01:02:00

How do I, where do I go from here?

Michael Reimer: 01:02:03

I mean, basically what I do is, you know, when I go

Michael Reimer: 01:02:05

out and, and try to make the, the.

Michael Reimer: 01:02:08

Make a sale or, or a pitch to a, to a client or prospective client

Michael Reimer: 01:02:12

is I ask them, you know, is voice quality the highest priority or

Michael Reimer: 01:02:18

is cost involved in that as well?

Michael Reimer: 01:02:20

So if they say that they're more budget, then I'm gonna go high level.

Michael Reimer: 01:02:23

If they say, listen, money's no object, you know, I don't care.

Michael Reimer: 01:02:27

I mean, I'm paying X amount per lead anyway.

Michael Reimer: 01:02:29

I want the best of the best sounding, then I'm gonna tell 'em right there,

Michael Reimer: 01:02:33

then there's not even a question.

Michael Reimer: 01:02:34

We gotta have to, we're gonna go vapi, you know, and that's it, the other thing is,

Michael Reimer: 01:02:39

you know, you gotta keep in mind if you have a client that comes to you right off

Michael Reimer: 01:02:42

the right outta the gate and says, listen, I'm, I want to do inbound and outbound.

Michael Reimer: 01:02:47

I'm not gonna put 'em on, go high level for inbound and then

Michael Reimer: 01:02:50

put 'em on vapi for outbound.

Michael Reimer: 01:02:52

I mean, they're gonna complain about that.

Michael Reimer: 01:02:54

They're not, it's not, it's not the same.

Michael Reimer: 01:02:57

I mean, if they, if they're adamant about being budget conscience and as well as

Michael Reimer: 01:03:01

doing outbound, I would put 'em on go high level because it's integrated and

Michael Reimer: 01:03:05

then I put 'em on Synthflow outbound because it's gonna sound exactly the same.

Michael Reimer: 01:03:09

It's the same system, so it'll merge very well together.

Michael Reimer: 01:03:12

But like I said, if prices, you know, if quality over price, I'm

Michael Reimer: 01:03:15

going Vapi, that's just how I do it.

Vit Muller: 01:03:18

Yeah, that's great.

Vit Muller: 01:03:21

Lot of, lot of technical detail you provided.

Vit Muller: 01:03:24

so thank you for sharing, all this.

Vit Muller: 01:03:26

let's see what we are on time.

Vit Muller: 01:03:27

I wanted to dive just one more area.

Vit Muller: 01:03:29

if, if we have Yeah, we go a little bit of time.

Vit Muller: 01:03:32

If we wrap it up.

Vit Muller: 01:03:33

I'm gonna skip some of the, some of the, segments today.

Vit Muller: 01:03:36

'cause this is, this is good stuff.

Vit Muller: 01:03:38

The business model side of things on your end, like as an agency, are you

Vit Muller: 01:03:42

willing to share how you go about, you know, generating leads, how you're

Vit Muller: 01:03:45

selling this, what are your approaches?

Vit Muller: 01:03:48

What works?

Michael Reimer: 01:03:49

So I'm gonna tell you something.

Michael Reimer: 01:03:51

So I'm a li, I'm in a little bit of a different situation.

Michael Reimer: 01:03:53

I do basically three things.

Michael Reimer: 01:03:55

Number one, remember I told you I'm in the marine business.

Michael Reimer: 01:03:57

So we're in a, we're in a major marina and, we have, 720 vessels there at

Michael Reimer: 01:04:02

this marina where our office is.

Michael Reimer: 01:04:04

But everyone that owns a boat like that.

Michael Reimer: 01:04:08

Normally owns a business that can support a boat like that.

Michael Reimer: 01:04:10

So a lot of the connections that I've made have been through

Michael Reimer: 01:04:14

networking in that business.

Michael Reimer: 01:04:16

As brought, you know, they, they could own a major contracting company.

Michael Reimer: 01:04:18

They could own a major plumbing company, electric, you know,

Michael Reimer: 01:04:21

electrician company, you know, all that.

Michael Reimer: 01:04:23

What I found on the AI side, on the voice side, a little bit less niche specific

Michael Reimer: 01:04:28

when I'm dealing with voice, you know, I don't only do voice for electricians,

Michael Reimer: 01:04:32

I do voice for pretty much everybody.

Michael Reimer: 01:04:35

and it kind of seems to go that route now.

Michael Reimer: 01:04:37

So that's one way.

Michael Reimer: 01:04:39

Now I landed our largest client and quite potentially being the largest

Michael Reimer: 01:04:43

client in go high level history, which the law firm that I was mentioning.

Michael Reimer: 01:04:47

that was a, I stumbled on it.

Michael Reimer: 01:04:50

I was wearing a go high level hat, just I. conversation started

Michael Reimer: 01:04:55

talking about go high level.

Michael Reimer: 01:04:56

The one gentleman that was there said, oh, I just signed up last week.

Michael Reimer: 01:04:59

I'm like, oh, really?

Michael Reimer: 01:05:00

And then we got talking and he does ads and we kind of hit it off.

Michael Reimer: 01:05:05

They're like, we want you to be in a meeting next week.

Michael Reimer: 01:05:07

I went to the meeting and then a couple of months later,

Michael Reimer: 01:05:09

you know, we signed the deal.

Michael Reimer: 01:05:10

So that was just a, a by chance meeting.

Michael Reimer: 01:05:13

However, the, the, the attorney that was there was a previous customer

Michael Reimer: 01:05:17

of ours or is a current customer,

Vit Muller: 01:05:19

That helps.

Michael Reimer: 01:05:19

we, yeah, that helps.

Michael Reimer: 01:05:21

that's that.

Michael Reimer: 01:05:22

And then, honestly, I'll be totally honest with you, is I try to be helpful

Michael Reimer: 01:05:26

to people and it comes back around.

Michael Reimer: 01:05:28

So, you know, yeah, I'm on the go high level group.

Michael Reimer: 01:05:30

I try to help out as much as I can, but I get inundated, from that.

Michael Reimer: 01:05:34

But not just go high level.

Michael Reimer: 01:05:36

I mean, it's everywhere.

Michael Reimer: 01:05:37

You know, that's just one small piece of it.

Michael Reimer: 01:05:38

But if you try to be helpful to people and you try to do the right thing,

Michael Reimer: 01:05:41

give 'em a few minutes of your time, you know, it seems to come around and.

Michael Reimer: 01:05:44

I really don't really have to do much outbound, but we're gonna start

Michael Reimer: 01:05:47

doing some, but you know, we're, we're kind of flooded right now, so

Vit Muller: 01:05:51

Yeah, I feel like I wish you could, you know, do you ever

Vit Muller: 01:05:54

feel like, I wish I could call myself

Michael Reimer: 01:05:57

Of course.

Michael Reimer: 01:05:58

But, but you know how that goes.

Michael Reimer: 01:06:00

You know how that goes.

Vit Muller: 01:06:01

Yeah,

Michael Reimer: 01:06:01

one of the things I do, I enjoy about this is that, you know,

Michael Reimer: 01:06:05

don't have so many people to worry about.

Michael Reimer: 01:06:06

You know, you worry about a core group and you do a great

Michael Reimer: 01:06:09

job and, and that, that's it.

Michael Reimer: 01:06:11

You can sleep at night and don't have to worry so much.

Vit Muller: 01:06:13

yeah, yeah.

Vit Muller: 01:06:15

And have this amazing lifestyle.

Vit Muller: 01:06:17

We could do it from anywhere so.

Michael Reimer: 01:06:19

Yeah, exactly.

Vit Muller: 01:06:20

to, Michael, there's so much more we could talk about,

Vit Muller: 01:06:23

you know, and nerd, nerd out on.

Vit Muller: 01:06:25

but, I'm, I'm, I'm, I'm aware of time and, and everything, so, let's wrap it up.

Vit Muller: 01:06:29

Thank you so much for, you know, for, for being on, mate.

Vit Muller: 01:06:32

I really appreciate you sharing your, you know, your knowledge.

Vit Muller: 01:06:35

it's, it's invaluable, you know, there's so many was that we need help with, with

Vit Muller: 01:06:40

this stuff, and there's some growing pains and, and just trying to grasp, and

Vit Muller: 01:06:44

you've un, you know, you've helped answer a lot of questions today, so I really,

Vit Muller: 01:06:47

really appreciate you and you've been, you know, you've been, tremendously helpful

Vit Muller: 01:06:51

to me as well over the last, I know the last how long we been in contact with.

Vit Muller: 01:06:56

Yeah.

Vit Muller: 01:06:56

We, we started about two months back and, you know, yeah, you've been,

Vit Muller: 01:07:00

you've been very, very helpful.

Vit Muller: 01:07:01

So I really, really appreciate that.

Vit Muller: 01:07:02

Man.

Vit Muller: 01:07:02

It's, it's, it's.

Michael Reimer: 01:07:04

it too.

Michael Reimer: 01:07:04

Vid.

Michael Reimer: 01:07:04

I mean it's, this is what it's all about, right?

Michael Reimer: 01:07:06

Helping each other and

Vit Muller: 01:07:07

Exactly.

Vit Muller: 01:07:08

Yeah, yeah, yeah, yeah.

Vit Muller: 01:07:08

Like I've helped you out with some, some stuff as well, so

Vit Muller: 01:07:10

we we're helping each other.

Vit Muller: 01:07:11

So, but you know, you don't see it as much in this space.

Vit Muller: 01:07:14

Some people are kind of like, the moment you put something in

Vit Muller: 01:07:17

a group, they're like, DM me, and then they, here's my invoice, and

Vit Muller: 01:07:20

then they go straight for that.

Vit Muller: 01:07:21

you know, there's,

Michael Reimer: 01:07:23

how it goes.

Vit Muller: 01:07:25

so let's wrap it up, mate.

Vit Muller: 01:07:26

what

Michael Reimer: 01:07:26

I appreciate you having me though, Vit.

Michael Reimer: 01:07:28

Thank you and appreciate the listeners too.

Vit Muller: 01:07:31

if you, if you had like one final piece of advice that

Vit Muller: 01:07:33

you'd wanna, like, anything you wanna say, like just get like on an

Vit Muller: 01:07:37

ending note for the guys, this is like message for the guys listening.

Vit Muller: 01:07:41

This is your time.

Michael Reimer: 01:07:42

yeah.

Michael Reimer: 01:07:42

I would say, one of the things that I would say is, you gotta go for it.

Michael Reimer: 01:07:45

You can't, you know, you're never going, you're never gonna

Michael Reimer: 01:07:47

succeed, not giving it a shot.

Michael Reimer: 01:07:49

So you gotta go out and give it a shot.

Michael Reimer: 01:07:51

I mean, even if you fail, you're not really, I mean, really at the end

Michael Reimer: 01:07:54

of the day, what are you messing up?

Michael Reimer: 01:07:55

A voice agent.

Michael Reimer: 01:07:56

So, you know, makes perfect.

Michael Reimer: 01:07:59

Give it a shot and don't overthink it, and I think you'll be successful.

Vit Muller: 01:08:04

Beautiful.

Vit Muller: 01:08:04

I love it.

Vit Muller: 01:08:05

Oh, we totally forgot to throw in, the offer into the, into the, did we,

Vit Muller: 01:08:11

did we, what do we wanna do there?

Vit Muller: 01:08:13

Do we want, do we wanna do anything?

Michael Reimer: 01:08:15

Yeah, so, so I'm gonna do something for your, for your listeners.

Michael Reimer: 01:08:18

So essentially, normally I have a fee for the prom stuff that I do.

Michael Reimer: 01:08:23

I'm gonna give them a, VIt discount, which is gonna be 50% off of that.

Michael Reimer: 01:08:28

In addition, we'll do a, I have a little, giveaway for everybody

Michael Reimer: 01:08:32

and, we'll post that as well.

Michael Reimer: 01:08:33

URL where you can get that.

Michael Reimer: 01:08:35

it's a nice little voice AI guide that covers everything,

Michael Reimer: 01:08:38

A to Z for small businesses.

Michael Reimer: 01:08:40

And then, you know, if somebody wants to engage, anything further, we'll

Michael Reimer: 01:08:43

do something where, you know, they can get unlimited voice agents built

Michael Reimer: 01:08:46

and we'll handle the whole package for them at a reduced rate as well.

Vit Muller: 01:08:50

Awesome.

Vit Muller: 01:08:50

I love it.

Vit Muller: 01:08:51

So guys, so what we're gonna do, I'm gonna, I'm gonna organize these details

Vit Muller: 01:08:54

with Michael after this for you.

Vit Muller: 01:08:56

well at the time of you listening, it's already up there.

Vit Muller: 01:08:59

just head over to highlevelexperience.com/michaelreimer

Vit Muller: 01:09:04

in just one word.

Vit Muller: 01:09:05

M-I-C-H-A.

Vit Muller: 01:09:08

L. Oh shit.

Vit Muller: 01:09:11

That's funny.

Vit Muller: 01:09:11

Can you do it for me, mate?

Michael Reimer: 01:09:12

Yeah.

Michael Reimer: 01:09:13

M-I-C-H-A-E-L-R-E-I-M-E-R,

Vit Muller: 01:09:17

That's right.

Vit Muller: 01:09:18

So high level experience.com/

Michael Reimer: 01:09:21

Michael Reimer.

Vit Muller: 01:09:22

That's it.

Vit Muller: 01:09:23

Alright, thank you so much.

Vit Muller: 01:09:25

guys, thank you so much for listening to today's episode on

Vit Muller: 01:09:28

the High Level Experience Podcast.

Vit Muller: 01:09:29

If you enjoyed today's episode, then please share it with your

Vit Muller: 01:09:32

fellow agency mates and, and other high levelers that you think would

Vit Muller: 01:09:35

also benefit from, from listening.

Vit Muller: 01:09:37

For show notes, links and extra tips to help you grow your agency

Vit Muller: 01:09:40

with SARS high level, please go to high level experience.com.

Vit Muller: 01:09:44

Thank you and have a great of your day everybody.